Market Analysis of Tourism Industry Table of Contents 1.0 Abstract 2 2.0 Introduction 2 3.0 Specific analysis 2 3.1 Analysis of macro environmental factors 2 3.1.1 The economy 3 3.1.2 Social trends 3 3.1.3 Political environment 3 3.2 Analysis of micro environmental factors 4 3.2.1 The targeted customers 4 3.2.2 The competitors 4 3.2.3 The consumer behaviours 4 3.2.4 An internal analysis with a focus
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(part 1) What’s going on out there now and in the future? Environmental influences in the broadest sense Macro/general environment: PESTEL Environmental influences related to the dynamics of the industry under question Competitive environment: Porter’s Five Forces (Porter‚ 1980) Example PESTEL The automobile industry Political – Climate change agenda – Fuel prices – Expansion of EU Economic – – – – Changes in disposable income Exchange rates Taxation Economic growth
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SMALL -SCALE INDUSTRY Small –scale industries plays a key role in the industrialisation of a developing country .This is because they provide immediate large-scale employment and have a comparatively higher labour –capital ratio: they need a short gestation period and relatively smaller market to be economic; they need lower investments ‚offer a method of ensuring a more equitable distribution of national income and facilitate an effective mobilization of resources of capital and skill
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DATE: February 23‚ 2012 TO: Clayton Industries Management Dan Briggs - CEO Clayton Industries Simonne Buis - President Clayton Europe FROM: Peter Arnell - Manager Clayton SpA RE: Action Plan for Clayton SpA to Increase Sales & Profitability in the Italian Sector EXECUTIVE SUMMARY: Clayton SpA‚ the Italian subsidiary of Clayton Industries‚ faces numerous obstacles that are causing the company to lose profitability as well as its standing in the market it once
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seasons and ruled by a small political and social elite. Sea cult- from north sea coal kick started The Industrial revolution in Britain. Until then wood had been the main source of energy in britain ‚ it supplied the fuel for homes and small industries ‚ but as populaion grew so did the demand for timber‚ as forest were cut down ‚wood had to be carried further to reach the towns it was bulky dificult to transport and therfore expensive. Coal was able to solve this problem as it was a much
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1. ENTERTAINMENT INDUSTRY • 2. INTRODUCTION The story of single-screen theatre has reached its sad end in India. Multi-screen theaters have opened new vistas for the entertainment industry. After the entry of corporate titans like Reliance‚ the scenario of entertainment services has become more professional than ever. These theaters have changed the entire movie-going experience. • 3. Multiplexes currently constitute 4-5 % of the 12‚900 screens in India‚ the industry has a long way to go. This
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Auto Industry 1. What are the key trends in the general environment that you see in the case? (Pg.43) Positive trends I saw were technological‚ economic and global key trends. Because of the global economic downturn and financial crisis there was persistently rising fuel prices over the last few years which lead to a technological and economical trends in the general environment. Technological because of developing new ways of making cars become more fuel efficient. Key economic trends were also
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Introduction Tourism has become one of the world’s main industries; both developing and extremely developed countries are now taking closer look. Tourism give a lot of foreign exchange to the country‚ it’s provides jobs directly in the same field (Tourism Industry) and indirectly in supporting industries for example‚ agriculture industry‚ guide to the development of main and important services‚ for example‚ roads‚ airports ‚ and in the same time it’s opens the country to the outside world. Tourism
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expansion of the petroleum industry‚ led to an early foothold for the ―Environmental Movement.‖ In 1919 the American Petroleum Institute (API) was established by the petroleum and allied industries‚ recognizing that a lack of standardization had resulted in industry shortages and unnecessary accidents. The development of the environmental‚ health and safety performance of the petroleum industry was the ensuing of API‘s four-fold mission. Environmental management systems in industry : Voluntary codes of
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1 For more Notes‚ Presentations‚ Project Reports visit a2zmba.blogspot.com hrmba.blogspot.com mbafin.blogspot.com Overview of Paper Industry The Indian paper industry has been historically divided on a three dimensional matrix identified by size‚ grades manufactured and raw material utilized. Generally‚ tariff rates have protected smaller units utilizing “unconventional” raw material. Over the years‚ the growth of various segments‚ investments levels in specific segments‚ technological changes
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