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    Strategic management

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    4 MANAGEMENT DECISION 32‚2 Has today’s dominant marketing mix paradigm become a strait-jacket? A relationship building and management approach may be the answer. From Marketing Mix to Relationship Marketing: Towards a Paradigm Shift in Marketing Christian Grönroos Management Decision‚ Vol. 32 No. 2‚ 1994‚ pp. 4-20 © MCB University Press Limited‚ 0025-1747 The marketing mix management paradigm has dominated marketing thought‚ research and practice since it was introduced

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    Strategic Behavior

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    Unit IV – Research Paper Strategic behavior entails ascertaining what firms are likely to do in a specific situation‚ and then following tactics that maximize the firms’ gain or minimize any harm to the firms. In oligopolies‚ strategic behavior is the rule. When making the decisions‚ the firms must to predict how their competitors would respond. Even when the decision is not related to price‚ strategic behavior still comes to play. In this research paper‚ real cases in Vietnam would be analyzed

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    Strategic Sourcing

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    Siddhartha Chitla STRATEGIC SOURCING OPERATIONAL MANAGEMANT CONTENTS ABSTRACT 3 Introduction 3 OBJECTIVES 4 METHODOLOGY OF STUDY 5 ISSUE AND DISCUSSION 5 CONCLUSION 9 LIMITATION 10 1. Loss Of Managerial Control 10 2. Hidden Costs 10 3. Threat to Security and Confidentiality 10 4. Quality Problems 10 5. Tied to the Financial Well-Being of Another Company 11 REFERENCE 11 ABSTRACT Strategic sourcing is critical for firms practicing the principles of supply

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    13 Virtues Experimant

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    most important of the Founding Fathers‚ and also contributed many things to society. He was an author‚ politician‚ scientist‚ musician‚ inventor‚ civic activist‚ and diplomat. One of the most important things that he contributed to society were the 13 virtues. In his late twenties he listed thirteen virtues that he thought were important to live by. These virtues were: temperance‚ order‚ resolution‚ frugality‚ moderation‚ industry‚ cleanliness‚ tranquility‚ silence‚ sincerity‚ justice‚ chastity

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    Geol Chapter 13

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    The chapter 13 to Chapter 15 in the book-“THE GOAL” described a little story that the author took his son to participate in a hike with other fifteen boys. Surprisingly‚ the troop-master did not show up due to the sickness. The author instead of him to be taken in charge this troop consists of sixteen boys included his son of course. The aim of this hiking is to arrive the Devil’s Gulch where they could make the tent. This distance from the place they stand to the destination is about ten miles away

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    Strategic Drift

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    of strategic drift (see Exhibit 5.2). Justify your selection. Strategic drift‚ as defined by Gerry Johnson in Exploring Corporate Strategy‚ is the tendency to develop strategies incrementally on the basis of historical and cultural influences‚ while failing to keep pace with a changing environment. In such circumstances the strategy of the organization gradually drifts away from the realities of its environment and towards an internally determined view of the world of management. Strategic drift

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    Strategic Investment

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    MBA (DISTANCE MODE) DBA 1764 STRATEGIC INVESTMENT AND FINANCIAL DECISIONS IV SEMESTER COURSE MATERIAL Centre for Distance Education Anna University Chennai Chennai – 600 025 Author Dr. J. Gopu Assistant Professor Department of Management Studies B.S.A. Crescent Engineering College Chennai - 48 Reviewer Dr. Yamuna Krishna Professor and Head Department of Management Studies Easwari Engineering College Chennai - 89 Editorial Board Dr.H.Peeru Mohamed Professor Department of Management

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    HR: Staffing Staffing is one of the most important functions to an organization. In small organizations‚ the owner or manager is responsible of staffing. Major organizations like Macy’s‚ Disneyland and Costco have a department that mainly deals with staffing; and it is the Human Resources department. Back then‚ this was also known as the personnel department. Since then‚ this department has altered many tasks‚ but staffing is the primary purpose to human resources. Staffing is the efforts designed

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    Decision Making

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    DECISION MAKING INTRODUCTION Decision making is an essential aspect of modern management. It is a primary function of management. A manager’s major job is sound/rational decision-making. He takes hundreds of decisions consciously and subconsciously. Decision-making is the key part of manager’s activities. Decisions are important as they determine both managerial and organizational actions. A decision may be defined as "a course of action which is consciously chosen from among a set of alternatives

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    Strategic Management

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    CHAPTER 4 FACTORS MODERATING THE CHOICE OF STRATEGY-MAKING APPROACH “Hence‚ strategic management constitutes a normative outline for rational strategy formulation but provides little explicit consideration of the potential management roles in the strategy formation process. Conversely‚ strategic emergence has often been ascribed to decision patterns evolving over time as relatively autonomous managers within the organization engage in resource committing activities” Andersen‚ 2004:265 4

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