Analyze the reasons why the Chinese government hired a Western public relations firm to work on the 2008 Beijing Olympics. The major reason as to why Chinese government hired a Western public relations firm to work on the 2008 Beijing Olympics was to repair their image before the Olympics. Several agencies around the world were invited to discuss a contract with Chinese officials about the pre-games PR strategies‚ media training‚ and market research on Western perceptions of China. This was done
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In 776 B.C‚ the first Olympic Games occurred in Olympia. The Olympic Games was a part of a religious festival and in honour of the leader of the Greek Gods‚ Zeus. Only men‚ boys and unmarried girls were allowed to attend and compete in the games. If a married women was at the Olympic Games‚ they would be punished expect if they just owned a horse in the chariot race. This event held every four years and approximately 50 thousand people came all over the Greek world to watch and also take part. In
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The Olympic Games first started at Olympia in Greece in 776 BC. At that time‚ the games held were organized into festivals. There was a peace agreement called the scared truce between the city-states of Elis and Pisa. The reasons for hosting the Olympic Games at that time fall into three obvious aspects —— the honour of competing‚ the opportunity for trade and also‚ for peace. The reason why cities bid to hold the Olympics now are more complicated than in ancient time. But the main reasons remain
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Despite people’s expectation of the Olympics to be inspirational and positively influential‚ the Olympics does not promote core values because of unethical activities both inside and outside games and economical conspiracy of related parties. First‚ main causes that damage the Olympics’ core purpose of giving people hope and inspiration are unethical activities. Increasing numbers and strictness of drug testing simply explain how there are many athletes who are attempting to win by cheating and
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The 1936 Olympics have become a mere footnote in history‚ remembered mostly for the heroics of Jesse Owens. The events that followed in Germany‚ namely the Holocaust and World War II overshadowed the Berlin games. However‚ it is very important to note that a world gathering like the Olympics could take place in a country that was in the process of eliminating an entire race of people. These games were used by the Nazis as a huge propaganda effort for Germany to show to the rest of the world that
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Attention Fellow Classmates‚ I am going to be talking to you today about the Olympic Spirt. The Olympics have been going on for a long time‚ and for some they get better and better each year. With new technology and fresh ideas‚ the games are constantly changing. For some‚ however‚ they are changing in the wrong direction. To these people‚ the games are focused more on the various sporting events and economic benefits‚ rather than what the games are really about. They are supposed to represent
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The Olympics‚ everyone has heard of them or even seen them at one point in their lifetime. And in the more recent years the Olympics has added many many new sports to the roster. So today when I was asked to think of a sport to put in the Olympics‚ I thought about what I really wanted to see get recognition that requires a team of people to work together to win. A new phenomenon called Esports emerged out of this desire for a team games get tournament. Now I know you’re thinking‚ what are these Esports
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INDIA AND MODERN OLYMPIC GAMES By Neeraj Kumar Mehra Research Scholar An Essay Submitted to Professor. Ian Jobling Professor. Karl Lennartz Professor. Kostas Georgiadis December‚ 2010 India 1 Contents Introduction I. II. III. IV. V. VI. India and the Olympic Movement Indian Olympic Association‚ formation and contribution India and Modern Olympic Games Recent developments in Olympic movement in India Conclusion Annexure VII. Bibliography 2 INDIA AND THE OLYMPIC MOVEMENT Introduction The
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The Olympic Games There were many factors that helped shape the Olympic Games from 1892 to 2002. Originally‚ Olympic Games were conducted in Ancient Greece in hopes of uniting its city-states Athens and Sparta and to promote peace through sports activity. When Olympic Games were resurrected in 1892‚ they had the same goal of promoting peace in the world. Over time factors such as nationalism‚ The Cold War‚ changes in global economy and a rise in feminism facilitated changes in the Olympic Games
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“Dropping of Olympic wrestling shatters Dreams all around the world” Wrestling is one of the oldest sports known to man. Wrestling has been around for longer than just about any sport that has ever participated in the Olympics. Wrestling has been around since 708bc when it was a part of the first Olympics ever. On February 12th‚ 2013 the IOC decided to drop Olympic Wrestling from ever participating in the Olympics again. People all around the world were shocked by the decision of the IOC‚ and
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