a) Kotler‚ Keller and Burton discuss the advantages and disadvantages of globalization. List and describe these‚ using examples to illustrate your answer. (10 marks) b) Once a company decides on a particular country‚ it must determine the best mode of entry. List five modes of entry discussing one (1) mode of entry in detail (10 marks) Advantages: 1. Economies of scale in production and distribution 2. Lower marketing costs 3. Power and scope 4. Consistency in brand image
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The Ironies of Orwell’s 1984 The novel 1984‚ by George Orwell‚ has many examples of irony throughout it. The two major types of irony: verbal irony and situation irony‚ are demonstrated again and again in this novel. In the following essay I will discuss these types of ironies and give examples of each from the book. The first type of irony is verbal irony‚ in which a person says or does something one way‚ but the true meaning is the opposite. One of the first example of this irony is discovered
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In his dystopian novel‚ 1984‚ George Orwell makes use of various symbols and motifs to further reinforce the core themes. Although these symbols vary‚ most of them are directly tied to the protagonist Winston Smith and more importantly‚ to his emotions‚ feelings‚ and needs. Furthermore‚ the main symbols used to portray these elements are the rats‚ the coral paperweight‚ the songs‚ and the “discolored patch over Smith’s ankle.” As the plot unravels‚ rats are used to evoke notions of fear and punishment
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voting system. It is part of the British political culture and consequently predominately used in the UK as well as former British colonies‚ e.g. the United States‚ Canada‚ Nigeria‚ and India (Electoral-Reforms.org.uk‚ n.d.). However‚ throughout the past decades‚ criticism of the system especially in the United Kingdom has become more substantial and focused. The plurality system is considered an effective and simple voting system‚ which results in a stable government (Bale‚ 2008‚ p.169). However‚
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Absolute control over society is the central theme in the novel‚ 1984‚ by George Orwell. One method this power over society is exercised is use of language to manipulate and control people. The story features a society called Oceania‚ which is located in the European region. In Oceania‚ there is a form of totalitarian government called the Party which controls the entire society. The Party controls thoughts by making certain words or phrases illegal. In addition‚ any anti-party thoughts or motives
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George Orwell’s book “1984” is a novel about a dystopian society that is constantly monitored. The society is systematically based on creating an efficient world where people are compelled to not rebel. Orwell creates a book that incorporates ideas from Marx‚ Foucault‚ and Weber. The Party is seen to overuse its authority by restraining people from exploring their individuality. It showcases how a society will end up being based on the desire of power. The Party is driven by power and control. The
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“1984” “War is peace‚ Freedom is slavery ‚ Ignorance is strength.” Having an enemy keeps people united‚ Men who are independent are doomed to fail‚ Men who are subjected to the collective will are free from danger. No society can be perfect‚ love and hate between people always seems to be present because that makes people humans. The party slogan in the 1984 by George Orwell appropriately uses; “War is peace “ because people act united with each other being enemies than while being friends. Humans
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The novel 1984 by George Orwell was written as a prophetic warning about the world. While many of Orwell’s fears of a toleration government that controls individualism have not been realized‚ some other points have been. Some similarities between Oceania and America today are class distinction‚ the media and technology used to share information about worldwide events‚ and the stigma surrounding sexual relationships. Oceania has rigid class distinctions. All people are separated into three classes;
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rebelling or the society not being able to function (this may be caused by the leader and or corruption). An example of this transformation can be seen the book 1984. Utopias transform into dystopias constantly; another example of a utopia is the group of Dooms Day Preppers that spend their time preparing for future disasters. In the novel 1984‚ written by George Orwell‚ the citizens of Oceania believe their society is a
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1984: The Loss of Humanity The novel 1984 has left a lasting impact in the literary world. Though the year in which the book takes place has come and gone‚ the book can still warn of a future that could come. In all reality‚ the book could be titled 2100 and have the same plot line. But although the warning still has relevance and citizens of the United States should be conscientious of it‚ the democratic society of the country provides a protection against the loss of individualism. The first
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