MARKETING ASSIGNMENT – WEEK 2 STARBUCKS First store in Pike Place Market‚ Seattle‚ Washington (USA) in 1971. PRODUCT LINE : Starbucks roasts high-quality Arabica beans‚sells pastries and cakes‚ hot and iced espresso beverages. Additionally‚ Starbucks offers a line of super-premium ice creams and a range of coffee making equipment. HOW IS IT A SERVICE : Through the “Starbucks experience”‚ ” built around brightly lit cafes with comfortable seating‚ the aroma and taste of coffee‚ friendly
Premium Coffee Starbucks
In this paper‚ I will be giving a report on my best service experience and any recommendations that could have made my encounter better from one of ten service encounters that I conducted throughout the semester. I will also be including my worst service encounter experience from one of those ten service encounter forms mentioned a moment ago as well as any recommendations that could have made the encounter one of my best. On May 7‚ 2004 I had to take my son‚ Darian‚ to see an allergy and asthma
Premium Allergy English-language films Customer service
Service Recovery Definition of Service Recovery Service Recovery means that a service breakdown has occurred and the problem has been corrected to the customers satisfaction Goal: Help retain customer’s as loyal Service Recovery Customers do not expect you to be perfect. They do expect you to fix things when they go wrong. Creating A Service Recovery Environment Be A Role Model Ask Staff For Suggestions Solicit Customer Feedback Reward Good Customer Service Behavior
Premium Problem solving Customer service Service system
11 Creating delivery systems in place‚ cyberspace and time Learning Objectives- What are the options for delivering our service? * What physical and electronic channels can we use? * Should we offer customers a choice? * What physical evidence should our facilities present? * When and where should our service be available? * Is it feasible to shift from high-contact to low-contact delivery? * What options exist for using third-party intermediaries? Definitions * Cyberspace
Premium Virtual reality Natural environment Service provider
CUSTODIAL ENVIRONMENT. The basic principle behind a custodial sentence is to allow the convicted person a period of reflection and in some ways atonement for their crime. The period a person spends in prison is time away from family and friends but also away from mainstream society. This lack of interaction with people outside of the custodial environment can‚ in many cases‚ lead to increased isolation and exposure to latent criminal behaviour and learning. In order to combat this it is
Premium Prison Penology United Kingdom
Service Dogs and the Disabled Kristy Noble Service Dogs and the Disabled Hello my name is Kristy Noble‚ I am a 36 year old mother of three. Who suffers with PTSD and major depression. A few years ago I was in a really bad car accident leaving me with many physical and emotional dissabilites. Due to these dissabilites I strugal from day to day with simple tasks making my life less enjoyable. I never really knew that dogs could help with some one like me. I thought they were only for the blind. I was
Premium Disability Wheelchair Americans with Disabilities Act of 1990
stronger candidate to continue in the business world would be what I have learned from the units dealing with: Diversity‚ Customer Behavior‚ Customer Loyalty‚ and Exceptional Service: I have learned that customer comments‚ good or bad should always be taken into consideration‚ addressed and handled appropriately. Comments can provide insight to the thought process of the customer and it could help improve not only the customer service department but the product as well. The success of a
Premium Customer service Customer Sales
Vantage Services Jamaica Ltd. is a subsidiary of a Multi-National Corporation with Head Offices in Stockholm Sweden. The Jamaican Company commenced operation early 2004 with a staff complement of approximately sixty employees. Among the many incentives that attracted Vantage Services to Jamaica were; the availability of cheap labour‚ the fact that potential employees spoke English‚ the assurances that the company could operate with limited interference from the government‚ a stable political climate
Premium Trade union Decision making Employment
Food Service Management Food service industry in action From the street vendors and caterers of ancient Rome to the modern food service industry‚ food service skills have traditionally been taught through apprenticeship. Many colleges offer food service management programs‚ but 66 percent of people currently working as servers and managers hold a high school diploma or less and were trained on the job. Sweeping changes in how food is shipped‚ stored and prepared mean that food service managers
Premium Restaurant Customer service
CREATING A DRAMA AT TGI’S FRIDAY Q1. What are the connections between theatre and TGI Friday’s? Is the dramaturgical analogy a good one? The service encounter at TGI Fridays can be seen as a theatrical drama. Décor has become a key element in the TGI Fridays experience transforming an otherwise bland and boring industrial type building into a theatrical stage‚ which shows that the servicescape is standard all around the world. The restaurants of TGI are remarkably similar throughout the world
Premium Good Customer service