Strategies Seminar Session Week -6 Class room discussions: • Assess the benefits and disadvantages of relationship marketing strategies. • How relationship marketing strategies for B2B interface may differ from those of B2C? • Collect 3 business examples when CRM pitfalls were avoided and analyse them. Directed learning Please go through the following journal articles and the core textbook to solve the above questions: • Gummesson‚ E. (1994)‚ “Making relationship marketing operational”
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essential to business in China. It is an important mechanism to do a long-term business and getting successful business in China. Guanxi refers to the business connections that are so important to companies doing business in China. Then‚ guanxiwang refers to the relationship network that companies cultivate. Therefore‚ by establishing in relationships would help do a better job and mechanism in doing business in China. 2. What does the experience of DMG tell us about the way things work in China?
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Government‚ Regulation & Business Ethics The issue of business relations with government has increasingly become a key issue of business ethics. Some of the many questions raised are * Is it acceptable for corporations to use their considerable power tp shape government policy? * Is the government jeopardizing its role in protecting the public interest when politicians sit on the board of corporations? The government has a crucial role to play in establishing the ‘rules of the game’
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Attitudes toward Work: After conducting some research it appears the “puritan work ethic” is not present in India. The people of India need to understand the reason why they are doing something. They do not do tasks just for the sake of keeping busy. For example‚ Indian kids in school do not receive “busy” work when it comes to homework‚ rather they get homework that will help the understand concepts. In America‚ we strive on this idea that we should always be doing something‚ rather it has purpose
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accounting firm? 2. Gather all the facts: The couple spends personal time together during the workday Regas is having a three hours long lunch break Regas is being distracted from work Team members are aware of the relationship between two Regas and Giles have tried to be discreet about their relationship 3. Identify the Stakeholders and their obligations Mark Sax‚ the controller of CAA Industries‚ has the right to know the hours that were billed was applied correctly and the work was done efficiently
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Ebin Thomas sunny Student ID: 717537 MANA6320-01 A Kantian Approach to Business Ethics The writer here talks about a man named Kant who lived in the 18th Century and is best known for defending a version of the “respect for persons” principle which implies that any business practice that puts money on a par with people is immoral or unethical. Kant argued that the highest good was the goodwill. To act from a good will is to act from duty. Thus it is the intention behind an action rather than its
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learn from working at a fast food restaurant Introduction- It is a typical Monday‚ school was long and boring and senior year is taking a toll. I have to work after school… Yuck. Daily I find myself wishing I didn’t have to spend another 4 and 1/2 hours working with hot grease and angry customers. Though some days are long and the thought of work is daunting‚ I honestly wouldn’t have wanted to spend the past few years anywhere else. Most people consider fast food a menial job for unintelligent people
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Module Corporate Governance Business Ethics & CSR H9CGBE: Corporate Governance Business Ethics & CSR Extra Header Data Module Delivered in Programme Code MBA MSCMGMTD MSCMRKD PGDMGT Programme Master of Business Administration Msc in Management MSc in Marketing Postgraduate Diploma in Science in Management Semester 2 1 1 2 Delivery Mandatory Mandatory Elective Mandatory Module Delivered in Programme Code MBA MSCMGMTD MSCMRKD PGDMGT Programme Master of Business Administration Msc in Management
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Essay on: The business ethics climate in Latin America Written by Florian H. International Business Semester 2013 Course: Business Ethics The business ethics climate in Latin America A problem for international companies‚ taking Peru as an example! The Spanish saying: “El que no tranza no avanza.” (One that doesn`t act unethical will not proceed)‚ unfortunately describes best the prevailing immoral way of doing business in the Latin American region. Despite
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How to Build a Reliable Work Ethic A strong work ethic attaches you with you your colleagues and management. Following work ethics gives you an opportunity to achieve promotions easily. It requires you to concentrate daily on your tasks‚ complete them within the alloted time and effort towards improvement. The work ethic begins right from the time you wake up till the time you log out from your workplace. 1.Begin your day with exercise Exercising will help you in energizing as physical exercise
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