2/27/2013 Unit 305 – Operations Management Introduction Welcome to Operations Management – Unit 305 • • Operations is responsible for supplying the product or service of the organisation. Operations managers provide value for the customer at the lowest cost by making decisions for the operations function and by managing the transformation process. 27/02/2013 Week 1 - Operations Management and the Value Chain 1 Unit 305 – Operations Management A Thought Worth Remembering
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auxiliary‚ day-to-day chores of the front office—chores that are often the responsibility of an office manager. Possible duties of an office manager include ordering and purchase approval of office supplies and services‚ hiring and supervision of front office workers‚ handling customer service‚ managing accounting functions‚ and analyzing sales—but office management can be virtually anything the company owner wants it to be. According to chief executive officers responding
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Find a product of two example businesses in your country or region‚ from your own experience or from your reading. If you cannot find such examples‚ use one or two case studies from your textbook or obtain one or two case studies from your local lecturer. Be sure to cite and reference the name and source of your case(s) in your assignment report. The product of one business should be mainly a good and the product of the other business should be mainly a service. a) Explain how the example
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hamburgers‚ French fries‚ milk shakes and Coca-Cola. But it was clean and inexpensive‚ and the service was quick. Mr. Kroc liked it so much that he paid the brothers so that he could use their idea. Their name: McDonald’s. From 1953 the brother McDonald begins to franchise their restaurant. Neil Fos was the first franchisee. Beef‚ big business and fast service were the ingredients when Mr. Kroc opened his first McDonald’s in 1955. After that‚ many restaurants opened and in 1955 there were 100 of them. In 1967
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inputs for forecasting activities. Answer: True 2. Environmental monitoring deals with tracking changes in environmental trends that are often uncovered during the environmental scanning process. Answer: True 3. Competitor Intelligence (CI) is a tool that can provide management with “early warnings” about both threats and opportunities. Answer: True 4. Competitor Intelligence gathering is no different from spying. Answer: False 5. Competitive intelligence
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“hand on” experience. Amitai Etzioni wrote‚ “Working at McDonald’s” to indicate how high school students having jobs at their early young ages it is bad for them. Etzioni mention that‚ “two-thirds
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STRUCTURE – 2010 BATCH 1 2 3 4 5 6 7 8 9 I SEMESTER Engineering Mechanics Fluid Mechanics & Hydraulic Machinery Thermodynamics Managerial Economics & Financial Analysis Electrical & Electronics Engineering Computer aided Engineering Drawing lab Electrical & Electronics Engg. Lab Fluid Mechanics & Hydraulic Machinery Lab English Communication Practice P 4 4 4 4 4 6 3 3 2 II YEAR C II SEMESTER 4 1 Kinematics of Machinery 4 2 Thermal Engineering -I 4 4 4 4 2 2 28 3 4 5 6 7 8 9 Production
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Introduction McDonald’s‚ the US-based food-chain is a well-known company around the world and is growing and growing. The first McDonald’s restaurant in Europe was in The Netherlands in 1971‚ nowadays almost 230 restaurants exist among the country. Almost 20 years later‚ in 1990 the first McDonald’s restaurant opened in Shenzhen‚ China. After the home base country the USA‚ China is the second biggest market for the food-chain with over 960 restaurants‚ this number is steadily expanding. The company’s
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Segmentation‚ targeting and positioning are interrelated activities‚ which are important to achieving a successful marketing mix. Discuss these concepts in theory and give practical example of how they can be applied to one industry of your choice. Market segmentation is a marketing strategy that involves dividing a broad target market into subsets of consumers who have common needs‚ and then be designed and implemented to target these specific customer segments‚ addressing needs or desires that
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| Introduction | 3-5 | 2. | The five forces framework | 6-7 | 3. | Key threats | 7 | 4. | Problems | 8-9 | 5. | Internal audit & external audit | 10 | 6. | Competitive Profile Matrix (CPM) | 11 | 7. | Internal Factor Evaluation (IFE) Matrix | 12 | 8. | External Factor Evaluation (EFE) Matrix | 13 | 9. | SWOT Matrix | 14-15 | 10. | Conclusion | 15 | 11. | References | 16 | A Case Study on McDonald’s Service Quality INTRODUCTION McDonald’s‚ the long-time leader in the
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