INTRODUCTION Fashion may strike the public as of little importance and even refer to it as a luxury. However‚ fashion is evident everywhere especially in today’s society where fashion has become a means of self-expression. The popular society of today are becoming more and more aware of the importance of fashion in their daily lives or‚ to the least‚ in important occasions where first impression already matter. The widespread awareness of fashion entails creative minds to innovate and design
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Service quality‚ customer satisfaction‚ and behavioral intentions in fast-food restaurants Hong Qin and Victor R. Prybutok Information Technology and Decision Sciences Department‚ College of Business Administration‚ University of North Texas‚ Denton‚ Texas‚ USA Abstract Purpose – This study aims to explore the potential dimensions of service quality‚ and examine the relationship among service quality‚ food quality‚ perceived value‚ customer satisfaction and behavioral intentions in fast-food restaurants
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STORE DESIGN AND VISUAL MERCHANDISING BY TULIKA ANAND (Retail roll no 1) RADHIKA BIYANI (Retail roll no 4) 1. INTRODUCTION For many years‚ businesses have tried to sell their products to buyers with limited merchandise options. It did not matter how the merchandise was displayed‚ how the store looked‚ or whether the sellers were polite. Just having merchandise available very often guaranteed a sale. Not any more though. Nowadays with an increase in the number of
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educational events. Seprod is a mature company that has a relatively stable demand for its products throughout the year as they specialize in basic everyday food and household products. They seek to keep their prices as low as possible and as such customers are relatively insensitive to price. Seprod does not have many competitors in Jamaica‚ the main competitor being Grace Kennedy. There are few suppliers offering branded products. These established branded products and good relations with the distribution
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This article marks the fifth in Urban Times’ EcoFashion Series. We hope to shed some light on the eco fashion industry by exploring elements such as the sustainability‚ culture‚ ecology‚ psychology‚ labour and future of fashion. Our authors explore to what extent eco fashion is on the cusp of becoming the next big trend. Previous episode: Psychology of Fashion I was just having an incredibly insightful conversation with Dr. Frank Shaw of Centre for Future Studies about the proper methodology
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says in his book Fashion as Communication‚ "Fashion and clothing have always been explained as forms of communication" (39). American teenagers use fashion to communicate their feelings and beliefs. Through out most decades teen fashion has proven to be a way of rebelling out how they feel and think about certain situations. They used fashion as a way of social contact with reference to scrutiny for all sorts of people. Fashion is a communication to use to convey with the world what their personality
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THE FASHION CHANNEL A TIME FOR CHANGE Implementing Sustainability through Targeted Marketing THE DATA – STRATEGIC MARKETING RESEARCH The Fashion Channel Ad Revenue Calculator Multi Segments One Segment Two Segments Current 2007 Base Strategy Strategy Strategy TV House Holds 110‚000‚000 110‚000‚000 110‚000‚000 110‚000‚000 110‚000‚000 Average Rating 1.00% 1.00% 1.20% 80.00% 1.20% Average Viewers (thousands) 1‚100 1‚100 1‚320 880 1‚320 Average
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What is the Role of Fashion Promotion Within the Fashion Industry‚ and how will it develop in the next five years? I am going to write about what the role of fashion promotion is within the fashion industry and discuss how it might develop in the next five years. To do this I shall review what fashion promotion is by defining it and finding out how‚ when and where it started. To understand what fashion promotion really is in a contemporary context I shall broadly look at how it is used and what
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Case Study „Wal-Mart Stores‚ Inc.“ MLA1 International Business and Management Introduction Wal-Mart is one of the world’s largest companies and is operating in discount retailing. Its first stores were opened in 1962 in small towns because Wal-Mart’s founder Sam Walton who died in 1992 had the idea that these towns were large enough to support one discount retailer‚ but not two. The main reason for Wal-Mart’s leading position in the market has always been based on its ability to offer products
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Pakistani fashion industry Pakistani fashion industry has grown by leaps and bounds in last twelve to fifteen years. Many famous fashion designers are working in this field and contributing their work to the progress of the industry. With opening of the new institutes and fashion schools our industry has found new horizon with new talent pouring in. As Pakistani fashion industry has many talented and creative fashion designers. Every fashion designer has new and creative ideas which make them distinguish
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