Southwest Airlines Company: Leadership Profile Jim Darling‚ Amie Rainbolt‚ Melissa Blouin‚ and Meleanie Cabrera University of Phoenix LDR/300 June 18‚ 2013 Sharon Patterson Southwest Airlines Company: Leadership Profile Team A will discuss how Southwest Airlines president can recruit and develop the airlines future leaders. Even though there is a proposal to avoid managerial derailment and failure for Southwest Airlines. They can compare-and-contrast of common leadership traits in the airline industry
Premium Management Leadership Strategic management
Porter’s five forces framework 1. The threat of new entrants. In terms of economies of scale‚ Southwest fleet grew to 537 Boeing 737 aircraft providing service to 64 cities in 32 states throughout the United States‚ with 397 city pairs being served nonstop‚ by the end of 2008‚ thus has reached sufficient economies of scale. And Southwest Airline gains its cost advantage through the implementation of “low-cost strategy”. It not only flew planes point-to-point—short-haul flights bypassing the
Premium Southwest Airlines Boeing 737 US Airways
Southwest Airlines Mission and Vision Statements Southwest Airlines has two statements declaring their mission. “The mission of Southwest Airlines is dedication to the highest quality of Customer Service delivered with a sense of warmth‚ friendliness‚ individual pride‚ and Company Spirit.” This mission defines that customer service is their top priority. Southwest differentiates themselves not only by their reputation for customer service but by the value it places on a happy
Premium Customer service Customer Southwest Airlines
Southwest Value Chain Analysis Outcomes / Accomplishments: low price‚ convenience service‚ customer loyalty low turnover & low costs‚ great union relationships‚ customers are brand ambassadors. Southwest Airlines (SWA) is consistent in their culture‚ business model‚ and customer interactions and engagement‚ all collectively reducing costs and enabling their point-to-point‚ efficient‚ low cost‚ friendly service. Their culture favors personal connection‚ community‚ recognition‚ support‚ and
Premium Southwest Airlines Airline Low-cost carrier
Two Southwest Airlines Incidents. Two more similar incidents occurred in 2009 and 2011 to two Southwest Airlines Boeing 737-300 aircrafts. The fuselage ruptured in the similar areas due to corrosion and lap joint issues‚ but at a far lesser severity than that of Aloha Airlines Flight 243. The incidents occurred to Southwest Flight 2294 on July 13‚ 2009 and to Southwest Flight 812 on April 1‚ 2011‚ where both aircrafts made emergency landings safely with no injuries (Irving‚ 2011). Southwest Flight
Premium Airline Aircraft Southwest Airlines
The bottom of the economic pyramid concept has pros and cons alike. From a business perspective there are vast untapped markets sitting there waiting for someone to take hold. Unfortunately‚ the limitations of entering new global markets make it difficult and possibly unsafe for companies to tap some markets. The obvious potential to add a new source of revenue should be tempting for large companies who have the means to attempt breaking into a new market. Overcoming the “red tape” per say has
Premium United States Developed country Economics
The objective of my report is to analyze the external environment in "Ryanair-’Southwest" of European airlines" case‚ which is very important factor for the firm’s formulated effective strategy. The external environment consists of a wide array of economic and sociopolitical factors. It is the specific market arenas that the organization has chosen in its strategy; it provides the business opportunities to the firm and it’s also a source of threats or forces that may impede the successful implementation
Premium Airline Low-cost carrier European Union
In 2001 Aqualisa created a new product‚ Quartz‚ which they felt revolutionized the shower industry. Much to their dismay the new product was having a difficult time selling. After analyzing their marketing strategy I have found several reasons for the Quartz low sales volumes. 1. Placement in premium segment 2. Poor marketing to customers‚ plumbers. 3. Small retail network When launching the new product‚ Aqualisa decided that Quartz should be placed in the premium segment.
Premium Marketing
at two examples of selling and pricing anomalies: n A plumbing fixtures manufacturer raised prices to discourage the "worthless" small custom orders that were disrupting the factory. But a series of price hikes failed to reduce unit sales volume. A study of operations two years later revealed that the most profitable orders were these custom orders. The new high prices more than compensated for costs; customers weren’t changing suppliers because of high switching expenses; and competitors had shied
Premium Cost Costs Cost accounting
The Differences of Strategic Positioning Between Southwest Airlines Corporation and Continental Airlines Nowadays‚ Porter’s 5 Rules of Strategic Positioning as a most common business theory plays a significant role in operating companies and planning business activities. Southwest Airlines Corporation (Southwest) proves that clearly by its success. And the year-end results of Southwest marked 29 consecutive years of making profit (Govindarajan and Lang‚ 2002). I will elaborate how the Porter’s 5
Premium Southwest Airlines Airline ATA Airlines