kingdoms of Ancient Greece. The Olympics allowed the Greeks to set aside conflict and war‚ to celebrate friendship and unity‚ to experience peace through sports. This promise of peace is The Olympic Truce‚ an ancient tradition‚ believed to have started in 776 BC in ancient Olympia in the name of ‘Ekecheiria’‚ which means “holding back one’s hand”. This peace accord‚ having lasted through more than one millennium of history‚ has now been revived for the London 2012 Olympics to offer hope and opportunity
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specially constructed for London 2012.The London Aquatics Centre is an indoor facility Measuring over 200 metres long with a 22‚000 metre squared footprint‚ the centre is the second largest main venue after the Olympic Stadium‚ and will form the ’gateway’ to the Games with two 50-metre (160-foot) swimming pools and a 25-metre (82-foot) diving pool in Olympic Park at Stratford‚ London‚ it was one of the main venues of the 2012 Summer Olympics and the 2012 Summer Paralympics. It will host swimming
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Recommendations 10 7. Conclusion 10 8. References 11 9. Appendices 13 Major Analytical Paper- London Olympic Games 1. Introduction The Olympic Games is considered the most prestigious global sporting event that has great impacts on the host nation economically‚ socially and environmentally (Konstantaki & Wickens‚ 2010). The purpose of this paper focuses on the importance of hosting the Olympic Games in London through the evaluation on the impacts of the event using the triple bottom-line approach
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as an Olympic sport.
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The 2012 Summer Olympics‚ officially the Games of the XXX Olympiad[2] and commonly known as London 2012‚ was a major international multi-sport eventcelebrated in the tradition of the Olympic Games‚ as governed by the International Olympic Committee (IOC). It took place in London‚ United Kingdom‚ from 27 July to 12 August 2012. The first event‚ the group stage in women’s football‚ began two days earlier‚ on 25 July.[3][4] More than 10‚000 athletes from 204 National Olympic Committees (NOCs) participated
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Content Executive summary 2 Importance of Product to the London Olympics 3 Importance of Price to the London Olympics 4 Importance of Promotion to the London Olympics 5 Importance of Place to the London Olympics 6 Recommendations 7 List of References 8 Appendices 9 Executive summary This report research and analyse marketing environment for the London Olympic Games for 2012‚ using set of tools known as marketing mix. This paper is referred to 4P’s:
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HISTORY OF COCA COLA Coca-Cola’s history began in Atlanta‚ Georgia on May 8th ‚ 1886 [1] when the curiosity of a local pharmacist‚ Dr. John S. Pemberton [1]‚ drove him to create the most popular soft drink in the world today [2]. Dr. Pemberton developed a syrup originally as a patent medicine to heal headaches and drowsiness with the majority of the ingredients containing coca leaves (cocaine) and kola nut (caffeine) - hence the name Coca- Cola [1]. This was then mixed with carbonated water to
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Economic Impact on the London 2012 Olympic Games 2011 Economic Impact on the London 2012 Olympic Games 2011 Table of Contents 1. Executive Summary…………………………………………………3 2. Introduction …………………………………………………………4 3. Analyze the economic environment of London 2012 Olympic Games-PESTLE Analyze………………………………..5 4.1 Political Factors………………………………………………...5 4.2 Economic Factors………………………………………………6 4.3 Social Factors…………………………………………………
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Not many people have heard of Eric Lamaze‚ a horse rider par excellence. Horse riding isn’t a very popular sport in India‚ but it is an Olympic event. Lamaze is an Olympic Gold Medalist‚ and has won several other competitions including the Equestrian Grand Prix. Early Years Born on April 17th 1968‚ Lamaze was raised by his grandmother in the coastal city of Montreal‚ Quebec‚ Canada. By the time he was fifteen‚ Lamaze had dropped out of school and joined the horse industry under the reputed trainers
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21 August 2008 to 14 June 2012.[4] He is the third Malaysian men’s singles shuttler after Rashid Sidek and Roslin Hashim to achieve such a ranking (since official rankings were first kept in the 1980s)‚ and is the only Malaysian shuttler to hold the ranking for more than two weeks. Lee is a silver medalist in both the 2012 Olympic Games and 2008 Olympic Games‚ thus becoming the first Malaysian to reach the final of the men’s singles event and ending Malaysia’s Olympic medal drought since the 1996
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