Group E-Portfolio -Product The product which we have created will enter into the fashion industry‚ specifically the winter clothing market. It is a line of fashionable winter clothing‚ e.g. jackets‚ hats and gloves that are all internally heated and made from sustainable and environmentally friendly resources. We have named the company behind our product ’Aurora’‚ based on the spectacular natural phenomenon that occurs in areas close to the north and south poles‚ which are all in cold climates
Premium Fashion Big Bang Marketing
Journal of Intelligence Systems ISSN: 2229-7057 & E-ISSN: 2229-7065‚ Volume 2‚ Issue 1‚ 2012‚ pp.-14-16 Available online at http://www.bioinfo.in/contents.php?id=43 E-BUSINESS AND E-COMMERCE - ITS EMERGING TRENDS BHASKAR P.K.1‚ SINHA N.K.2‚ CHOUDHARY B.K.2* AND MISHRA S.K.2 1Department 2Department of MBA‚ Cambridge Institute of Technology‚ Tatisilwai‚ Ranchi- 835103‚ Jharkhand‚ India. of Applied Physics‚ Cambridge Institute of Technology‚ Tatisilwai‚ Ranchi- 835103‚ Jharkhand‚ India. *Corresponding
Premium Electronic commerce
Introduction to Consumer Behavior What is Consumer behavior? – pg 6-8 Consumer Behavior The study of individuals‚ groups‚ or organizations and the processes they use to select‚ secure‚ use‚ and dispose of products‚ services‚ experiences‚ or ideas to satisfy needs and the impacts that these processes have on the consumer and society. Application of consumer behavior – pg 9-11 1) Marketing Strategy 2) Regulatory Policy Social Marketing The application of marketing strategies and tactics
Premium Brand Memory Marketing
Territorial Behavior in Crickets Results The results gathered from the experiment were promising for the hypothesis. There was a total of 472 Acheta domesticus tested in all trials‚ meaning there were 239 intruder crickets and 239 resident crickets. A chi square analysis was used to determine whether or not the null hypothesis would be accepted. Because there were two groups in the experiment‚ there were two degrees of freedom. If the null hypothesis was true‚ the number of intruder victories and
Premium
Understanding and Reflection on Customer Behavior Introduction Currently it is difficult to fight for customers because customers’ purchasing intends to be more unpredictable. Marketers should have an insight to establish a marketing strategy based on understanding customer thinking and behaviors. Based on understanding concepts and importance of customer behavior‚ the research is mainly focused on marketing activities of Coca Cola‚ MacDonald’s‚ and British supermarket Sainsbury’. The paper
Premium Coca-Cola Marketing
A Study on Brand-Switching Behavior and Promotional Strategies for High-End Airline Flight Services Mihir Dash* and Jacob Alexander** This study analyzes the impact of different promotional programs on the brand-switching behavior of students with respect to premium flight services to determine the ‘optimal promotional mix’ that service providers should offer. This study uses the Markov brand-switching model in combination with game theoretic techniques to find the optimal promotional mixes
Premium Game theory Malaysia Airlines Low-cost carrier
fragmented with a fragile infrastructure. The mode of operation especially‚ soybean farming‚ has remained unchanged since their early ancestors. Along with unchanged practice‚ most of India’s farmers are illiterate and live in remote villages. The ITC’s e-Choupal tackles the challenges posed by Indian agriculture to identify how to improve the inefficient supply chain of agricultural goods. ITC is a multi divisional company and it had identified that their International Business Division (IBD) was lagging
Premium Supply chain management Agriculture Supply chain
1. A review of the voyage length 2. Length of port stay 3. Length of service for every crew member. 4. Personnel number 5. Periods of responsibilities 6. Watchkeeping practices The management should essentially provide clear‚ concise written policy guidelines to courage that the personnel are familiar with the vessel’s operational procedures‚ voyage length‚ destination‚ internal and external practices‚ and vessel’s familiarization procedures. Management should see to it
Free Sleep
Not being a huge poetry reader‚ this was my first experience with either A.E Robinson and E.E Cummings Robinson’s poem “Miniver Cheevy” focuses on a man born in the wrong time-period. Miniver is man who enjoys the more intellectual subjects in life such as classical Greek tragedies and renaissance writings but is poor and from an area that does not find enjoyment in the same subjects as him. Eventually‚ Miniver accepts his fate and “kept on drinking” (729). Robinson’s poem is written in a more classical
Premium Poetry Literature Linguistics
1 ORGANIZATION BEHAVIOR LEARNING OBJECTIVES The present module aims at: To understand the organization behavior and management functions To know the role of managers To know the reasons for studying of organization behavior To analyze organization behavior from the perspective of learning of an organization. To know and understand the basic approaches in organization behavior “Investing in People is the most important aspect of any modern business.” —Management Today‚ October
Premium Management Organizational studies and human resource management