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    Halmstad University 2010 Halmstad University School of Business and Engineering Bachelor Degree EXPLORING THE INFLUENCE OF CULTURE ON CORPORATE SUSTAINABILITY The example of France‚ Spain and Sweden Marketing dissertation: 15 ECTS 18th of October 2010 Authors: Adriana Corral Alonso & Daphné Lapourré Supervisor: Jean-Charles Languilaire 1 Halmstad University 2010 ACKNOWLEDGEMENTS We desire to express our gratitude toward all people who have contributed to our thesis. We are willing to thank

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    Enron Research Paper

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    Enron Research Paper In 2001‚ the world was shocked by the demise of Enron‚ a multibillion dollar corporation that had thousands of employees and people that had affiliations with the company including The White House itself. Because of the financial chaos and destroyed lives and reputations this catastrophe left in its path‚ questions arose concerning how exactly it happened‚ why it occurred‚ and who was behind it. It is essential to understand how this multibillion dollar corporation rose to power

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    Abstract Enron became one of the largest natural gas and energy trading companies in the world. During the 90 ’s Enron was considered as an innovative company within the global business market. Enron was known for its unique innovative technologies and distinctive approach to trading in the world of e-commerce. On December 2‚ 2001‚ Enron announced the biggest bankruptcy in history and when many people hear the word‚ Enron they associate it with the one of the most important accounting scandals

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    Enron Case Study

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    Globalization and Corporate Social Responsibility - Corporate Culture and Individual Responsibility 1. Based on Alex Gibney’s film version of the rise and fall of Enron‚ do you accept Joel Bakan’s argument that the corporation shows “psychopathic” traits? I agree with Joel Bakan‚ however‚ just partially about the corporation Enron showing ‘psychopathic’ traits. Yes there are traits that they were doing unethical actions that completely ruin many people life-long works and their lives; nonetheless

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    Enron Case Study

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    Enron a Case Study Enron‚ once known as the worldwide leader in energy trading‚ began as a natural gas pipeline company. “At its peak‚ Enron brokered up to 20 percent of America’s energy transactions. These included basic contracts to deliver natural gas from wells to pipelines for distribution to homes‚ contracts for the purchase of electrical power facility out port‚ and more complex financial contracts‚ which allowed power companies to manage price and market risk” (Ackman)

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    ) Corporate culture can be characterized as the example of shared qualities‚ convictions‚ suppositions and working propensities for individuals working in an association. It makes as workplace in an association and structures the reason for communication between every one of the components of the association. These components can be representatives‚ distinctive divisions‚ forms‚ capacities and so on. Corporate culture is the principle part of numerous vital authoritative ideas‚ for example‚ representative

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    Enron Case Study

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    The Enron Collapse By: Jeff Porter Kevin Clark Jared Sabelhaus February 18‚ 2005 Introduction Companies have mission statements that often read like inspirational leaflets. Enron’s mission was at first to be the world’s greatest energy company then later revised in early 2001 to be the “world’s greatest company”. In the late 1990’s‚ Enron seemed to have accomplished their mission accumulating vast amounts of assets‚ had the intellectually elite at the helm‚ a political climate in their

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    Enron and Worldcom Scandals

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    ENRON Q1. Summary of Enron Scandal. Enron‚ a Houston-based energy firm founded by Kenneth Lay‚ transformed itself into the world’s largest energy-trading company over its sixteen years of lifespan. In 2001‚ Enron was one of the world’s largest energy groups‚ operating mainly in the USA. Though Kenneth played a smaller role in management‚ following the takeover‚ he soon became chief executive officer (CEO) and moved the headquarters from Omaha to Houston. During 2001‚ it had become apparent

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    Red Bull Corporate Motivation and Culture Table of Contents Summary…………………………………………………………………………Page 2 Motivation……………………………………………………………….……….Page 3 Culture………………………………………………………………...…………Page 7 Conclusion…………………………...…………………………………….…….Page 11 References………………………………………………………………….……Page 12 Evaluation Sheet……………………………………………………………...…Page 16      Summary: Red Bull‚ the producer of the number one energy drink in the world

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    Assessing Delta Air Lines Corporate Culture This paper will discuss the corporate culture of Delta Air Lines‚ Inc. The team agreed that assessing Delta’s corporate culture would definitely be a learning experience. Delta Air Lines‚ Inc. provides air transportation for passengers and freight throughout the United States and around the world. As of February 1‚ 2006‚ Delta (including its wholly owned subsidiaries‚ Atlantic Southeast Airlines‚ Inc. and Comair‚ Inc.) serves 244 domestic cities in 46

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