Week 1 Essay Questions (80 Points) 1. Why is corporate governance important? a) good corporate governance produces direct economic benefit to the organization b) To avoid scandal c) To imbibe trust in investors d) The perception of good corporate governance is an important ingredient of the image of an organization‚ whether public‚ private‚ or nonprofit. e) A perception of unethical conduct by an organization can be very costly in legal cases Reference:
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Natural Gas‚became CEO‚ and the next year wonthe post of chairman. From the pipeline sector‚ Enron began moving into new fields. In 1999‚ the company launched its broadband services unit and Enron Online‚ the company’s website for trading commodities‚ which soon became the largest business site in the world. About 90 per cent of its income eventually came from trades over Enron Online. Growth for Enron was rapid.In 2000‚ the company’s annual revenue reached$100 billion US. Itranked as the seventh-largest
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Enron and WorldCom Case Study This report is based on the demise of Enron Corporation and WorldCom. Both the firms are demised due to the ethical lapses. These ethical lapses come into existence when managements of the firm‚ uses unethical practices to accomplish the goals of the firm. Maintaining financial and accounting standards in the business practices are necessary. The profession of accounting has become a mockery due to the accounting scandals that took place all over the world in the
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CASE 3 Enron: Questionable Accounting Leads to Collapse Once upon a time‚ there was a gleaming headquarters office tower in Houston‚ with a giant Tilted ―E‖ in front‚ slowly revolving in the Texas sun. Enron‘s suggested to Chinese feng shui practitioner Meihwa Lin a model of instability‚ which was perhaps an omen of things to come. The Enron Corporation‚ which once ranked among the top Fortune 500 companies‚ collapsed in 2001 under a mountain of debt that had been concealed through a complex scheme
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Enron: The Smartest Guys in the Room Extra Credit for Accounting II By: Grace Lindley ENRON: The Smartest Guys in the Room is the story of one of history’s greatest business scandals‚ in which top executives of America’s seventh largest company walked away with over one billion dollars while investors and employees lost everything. Based on the best-selling book The Smartest Guys in the Room by Fortune reporters Bethany McLean and Peter Elkind‚ and featuring insider accounts and
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ccsenet.org/ijbm International Journal of Business and Management Vol. 5‚ No. 10; October 2010 The Case Analysis of the Scandal of Enron Yuhao Li Huntsman School of Business‚ Utah State University‚ Logan city‚ U.S.A E-mail: wyl_2001_ren@126.com‚ carolee1989@gmail.com Abstract The Enron scandal‚ revealed in October 2001‚ eventually led to the bankruptcy of the Enron Corporation‚ an American energy company based in Houston‚ Texas‚ and the dissolution of Arthur Andersen‚ which was one of the five largest
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Enron – The Ken Lay Indictment Questions/Answers for Discussion: 1. Is there sufficient evidence of fraudulent intent to convict Ken Lay for stock manipulation "beyond a reasonable doubt"? Why or why not? If we are answering the question with the given facts presented in this case study‚ there are only allegations. To convict Ken Lay for stock manipulation ’beyond a reasonable doubt’ means that a trial must happen and both sides: Prosecutor and Defense will present a case to convince the jurors
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CORPORATE BRAND ALIGNMENT 1 Corporate Brand Management: Aligning Core Values‚ Strategic Vision‚ Corporate Culture and Image. Abstract Although the importance of corporate brand alignment is generally recognised‚ only a limited number of tools are available to assess and manage corporate brands proactively. In this article the Vision‚ Culture and Image (VCI) method by Hatch and Schultz (2001) was used to assess corporate brand alignment. The main research objective was to investigate the role
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Enron Case Study The case of Enron is a fascinating one. United States is a country where auditing and accounting principles are so strong. How can something take place on such high level in the United States? The Enron case demonstrates the need to reform the accounting and corporate governance practices in the United States. Moreover‚ the Enron case made government officials to pay close attention to deregulated energy market. Some of the aspects that struck me are discussed below. One of the
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Enron was an energy company based in Huston‚ Texas. It was one of the innovative and also one of the seven largest company in the United States in 1990s. It had about 20‚000 employees at that time. The company was making profit from supplying natural gas and electricity until the late 1980s‚ but after that it expanded its operation to the trading of energy related financial products such as derivatives. Enron looked like a great company that makes a lot of profit however‚ in 2001‚ after the firm’s
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