Case 1: McDonald’s global marketing strategy 1. Identify the key elements in McDonald’s global marketing strategy (GMS). In particular‚ how does McDonald’s approach the issue of standardization? McDonald’s has become the most famous and successful fast-food restaurants all over the world. The concept of fast food and American-style food (burgers‚ fries) has conquered the world. We can talk about standardization regarding Mcdo’s strategy: the marketing mix is basically the same. Products: Fast
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1. There are many examples of successful companies. To what extent is 3M justifiably highlighted as the ‘innovating machine’? I feel 3M is justifiably highlighted as the ‘innovating machine’ and should be proud to be referred to as this. “For years‚ people around the world have looked to 3M for products and ideas that solve problems and make their lives easier and better. Our achievements are the foundation of a proud past and the bright future of many innovations to come.” (3M‚ para1) I think
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As the world’s natural resources become scarce or too expensive‚ the world has begun to use substitute resources. One resource that is being used in place of gasoline is biodiesel. A renewable fuel‚ produced from agricultural resources such as vegetable oils‚ biodiesel has more than one good thing going for it. It reduces the emission of gases responsible for global warming‚ promotes rural development‚ contributes toward the goal of energy security‚ is renewable‚ and reduces pollution. Biodiesel
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FUNDAMENTAL OF COMPUTER SYSTEM BTECH 1101 (INDIVIDUAL ASSIGNMENT) TABLE OF CONTENTS: OVERVIEW OF PC FAIRSHOP … INTRODUCTION SPECS PORTABLE COMPUTING DEVICE HIGH END PC LOW END PC ANALYSIS & DISCUSSION PORTABLE COMPUTING DEVICE HIGH END PC LOW END PC CONCLUSION APPENDIX Overview of PC Fair/Shop Brunei Tech Expo 2011 was scheduled from 27th -30th October 2011‚ held in International Conventional Centre in the heart of Brunei‚ Bandar Seri Begawan. Through InfoCom Federation
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“Can we ever leave the past behind?” To answer this question I will be considering the theories of Melanie Klein and Erik Erickson‚ as highlighted in module 2. I will be describing these stage theories of development in children‚ and how these theories suggest that successful or unsuccessful development of each stage may have an effect on a person in their adult life‚ thus supporting the notion that you can never leave the past behind you. I will then be looking at some of the other popular theories
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Dell Case Memo To: Michael Dell Due to competitors including IBM‚ Compaq‚ and HP attempting to mimic the business model of selling directly to end users‚ Dell must exploit its core competencies to maintain its leadership position in the direct sales channel. In order to understand why cultivation of core competencies is crucial to the future success of Dell in this period of increasing competition‚ we will examine which competencies have led Dell to be successful in the past‚ what the competitive
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PC TO PC FIBER OPTIC COMMUNICATION [pic] Submitted By: lex INTRODUCTION DEFINITION The project PC to PC fiber optic communication deals with data transfer from one computer to another. It uses C programming and the serial ports of the PCs. The ports are programmed in C. We use MAX 232 to convert RS 232 logic to TTL logic and then an optical transmitter circuit to transmit data via fiber optic cable. The optical transmitter circuit has a LED which is matched as far the cable
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The Death of the PC Continues to Weigh on Seagate By Sam Mattera | More Articles October 31‚ 2013 | Comments (0) Shares of hard-drive maker Seagate (NASDAQ: STX ) tumbled after the company reported earnings on Monday. Analysts had expected revenue and profit to decline‚ but the results came in worse than expected -- profit fell 27% while revenue was down more than 5% from the prior year. Although Seagate raised its dividend and continues to trade at a below-market multiple‚ the hard drive
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Procurement Department and its role in Dell Inc. Firstly‚ I would mention what is the general meaning of procurement. Procurement is an act of obtaining or buying goods or services. Leaning on this definition‚ we can realize that the proces also includes preparation and processing of a demand as well as the end receipt and approval of payment. Procurement is often part of a company’s strategy because the ability to purchase certain materials that will determine if operations will continue (Administrative
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Running head: BUSINESS DESIGN; PROOF OF CONCEPT & LEGAL FORMATION Principles behind the Micro-Strategy Antoinette Brown Metropolitan College of New York BUSINESS DESIGN; PROOF OF CONCEPT & LEGAL FORMATION Abstract Micro Strategy for Proof of Concept comprises three principal components that must be in place to test any given concept. The entrepreneur must provide the goals that they are attempting to achieve which will indicate their outcomes. Take into account all assets that go into
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