Construction and Validation of a Scale to Measure Celebrity Endorsers’ Perceived Expertise‚ Trustworthiness‚ and Attractiveness Author(s): Roobina Ohanian Source: Journal of Advertising‚ Vol. 19‚ No. 3 (1990)‚ pp. 39-52 Published by: M.E. Sharpe‚ Inc. Stable URL: http://www.jstor.org/stable/4188769 Accessed: 22/05/2009 06:55 Your use of the JSTOR archive indicates your acceptance of JSTOR’s Terms and Conditions of Use‚ available at http://www.jstor.org/page/info/about/policies/terms.jsp.
Premium Factor analysis Psychometrics Dimension
Talent acquisition is a term used to talk about the process of finding‚ attracting‚ or otherwise acquiring talented people to work for a company‚ as well as the steps taken to retain them as employees. Since many companies rely on their employees for success‚ this aspect of business is extremely important for the longevity of any company. There are many different talent acquisition techniques that may be successful for a company‚ but given the difficulties with this process‚ many companies practice
Premium Recruitment Employment Human resource management
What are the functional areas of management? Answer: There are many tasks every business needs to do if it is going to succeed. Each of these tasks is described as being a function of a business. The following is a brief introduction to each of these functions: * Human Resources - ensures the business has the best staff for the job and that they are able to work effectively in a safe environment; * Finance - will keep a record of all money coming in and going out of the business. They have
Premium Customer service Marketing Supply chain management terms
consider Measure for Measure to be a problem play? Measure for Measure has been deemed as a ‘problem play’ due to ‘lacking humanity’ and the drastic and uneven ‘emotion and language’ throughout the play. Because of this‚ the play is constantly being addressed as ‘problematic’ by critics like Swinburne who describes the play as being ‘indefinable’ and ‘unclassifiable’. The term problem play was first made current by F.S. Boas who was the critique of Shakespeare and his Predecessors. Measure for Measure
Premium Comedy
operations research models of Processing‚ storing‚ retrieving and transmitting information to the users. A management information system (MIS) is a subset of the overall internal controls of a business covering the application of people‚ documents‚ technologies‚ and procedures by management accountants to solving business problems such as costing a product‚ service or a business-wide strategy. Management information systems are distinct from regular information systems in that they are used to analyze other
Premium Decision theory Information systems Management information system
INTRODUCTION Resourcing talent refers to the processes for identifying‚ assessing‚ acquiring‚ developing‚ and deploying employees who are critical to the company’s success . The issue with many companies today is that their organizations put tremendous effort into attracting employees to their company. The process of attracting and retaining profitable employees‚ as it is increasingly more competitive between firms and of strategic importance‚ has come to be known as the war for talent. Factors that affect
Premium Employment Recruitment
FINANCIAL MANAGEMENT The main objectives of financial management are:- 1. Profit maximization : The main objective of financial management is profit maximization. The finance manager tries to earn maximum profits for the company in the short-term and the long-term. He cannot guarantee profits in the long term because of business uncertainties. However‚ a company can earn maximum profits even in the long-term‚ if:- i. The Finance manager takes proper financial decisions. ii. He uses the finance
Premium Bank Economics Financial markets
SHAKESPEARE sillagescritiques.revues.org/2544 Act 3 sc 2 l83-164 1) Who / where / when & possibly why 2) Obvious elt : dramatic irony => 2 levels of reading 3) Lucio / Duke both serve as go-btwn in the play‚ go from one group to another. Both contribute to knitting all different trends in play. 4) Importance of use of words‚ which is all that’s going on in this particular extract 5) Lucio paired with other char‚ all sorts of unlikely combinations in play‚ for eg with Isab at convent. Here
Premium Deception The Play
Allahverdizade Reading and writing 12‚February 2013 Talent Were all wise or famous people talented? Did wise people make their own talent? Talent is something that gives you more opportunity to do something than others but‚ it does not mean that talent is the only key to success”‚we should not confuse talent with spiritual success. Talent is the 10% of wisdom‚ while 90% of wisdom is hard-working “(anonym) from this we understand that ‚ although talent is delivered uniquely to all people it can be
Premium Supernatural Religion God
Talent Management in Unilever NVP Talent Management • Different aspects make up Talent Management within Unilever: 1. Some aspects are focused on the individual: a. b. c. Recruitment & Selection Learning & Development Performance Management Wheel These are discussed in FRC’s or Functional Resource Committees 2. Some aspects are focused at managing talent accross an organization : • • Most of all talent management processes are web-enabled‚ and are linked to PeopleSoft Talent management process
Premium Management