An approach to mastering the marketing mix Michael D’Esopo and Eric Almquist Michael D’Esopo is a Senior Partner with Lippincott Mercer‚ Boston‚ Massachusetts‚ USA. He can be reached at michael.desopo@ lm.mmc.com. Eric Almquist is a Senior Partner with Lippincott Mercer‚ Boston‚ Massachusetts‚ USA. He can be contacted at eric.almquist@lm. mmc.com ith eyes fixed firmly on growth‚ CEOs are now acutely aware that their marketing investments are perhaps the last significant elements
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From Quaid-e-Azam to Quaid-e-Awam The twentieth century has witnessed remarkable changes in the field of politics‚ sports‚ science and technology. This ever changing landscape of the world has warranted great leaders to emerge and significantly alter the course of history. Such names include Steve Jobs‚ Jack Welch‚ Bill Gates and Mother Teresa; all of which have had a profound impact on the global arena. However‚ where there has been great prosperity‚ there has also been great injustice‚ poverty
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A History Of Quaid-e-Azam :- Quaid-e-Azam‚ Muhammad Ali Jinnah was born on 25th December 1876 at Vazeer Mansion Karachi‚ was the first of seven children of Jinnah bhai‚ a prosperous merchant. After being taught at home‚ Jinnah was sent to the Sindh Madrasah High School in 1887. Later he attended the Mission High School‚ where‚ at the age of 16‚ he passed the matriculation examination of the University of Bombay. On the advice of an English friend‚ his father decided to send him to England to acquire
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Department‚ e-mail: reprints@elsevier.com; phone: 212-633-3813; fax: 212-633-3820. Permissions: Multiple copies‚ modification‚ alteration‚ enhancement‚ and/ ordistribution of this document are not permitted without the express permission of the American College of Cardiology Foundation. Please contact Elsevier’s permission department at healthpermissions@elsevier.com. Contents 1. Introduction .........................................................................................3 2. Clinical
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Studies A Research Journal of South Asian Studies Vol. 28‚ No. 1‚ January – June 2013‚ pp.261-263 BOOK REVIEW The Charismatic Leader: Quaid-i-Azam Mohammad Ali Jinnah and the Creation of Pakistan Sikandar Hayat Oxford University Press‚ Karachi Reviewed By Muhammad Iqbal Chawla University of the Punjab‚ Lahore Introduction The figure and personality of the Quaid-i-Azam Mohammad Ali Jinnah is a fertile area for researchers‚ for he played a key role in the creation of Pakistan which altered the political
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“I am an Indian first second and last.” Advice to young Raja of Mahmudabad Circa 1925 "I have nothing to do with this pseudo-religious approach that ****hi is advocating" Jinnah speaking to Durga Das in London “Come forward as servants of Islam‚ organise the people economically‚ socially‚ educationally and politically and I am sure that you will be a power that will be accepted by everybody.” Presidential Address at the All India Muslim League‚ Lahore March 23‚ 1940 "I have
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QUAID-E-AZAM’S LIFE AFTER THE INDEPENDENCE GOVERNOR-GENERAL: Jinnah became the first Governor-General of Pakistan and president of its constituent assembly. Inaugurating the assembly on August 11‚ 1947‚ Jinnah spoke of an inclusive and pluralist democracy promising equal rights for all citizens regardless of religion‚ caste or creed. This address is a cause of much debate in Pakistan as‚ on its basis‚ many claim that Jinnah wanted a secular state while supporters of Islamic Pakistan assert that
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Abstract—Quaid e Azam Solar Park (QASP)‚ is the first and biggest solar project of its kind in Pakistan. The Quaid-e-Azam Solar Park is a 1‚000-megawatt (MW) photovoltaic power station in Bahawalpur‚Punjab‚ Pakistan. The first 100-megawatt (MW) went operational in May 2015. This paper presents a comparative study of the QASP with a fictitious distributed system established to fulfil the same requirements i.e. 100MW based on economic analysis as well as technical feasibility. Index Terms—Bulk production
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Information Technology Guiding Principles Information technology services are governed by a set of guiding principles. These principles were developed to express the fundamental concepts and guiding themes for global information technology initiatives‚ and to assure that activities and IT accomplishments are aligned with corporate strategic goals. Guiding principles document the essential notions for information technology services‚ provide direction to assure
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Fourteen Points of Quaid-i-Azam: Jinnah dismisses the Nehru Report as he considered disapproval of his proposition by the Conference an affront to the whole Muslim group of the nation. Yet‚ the reality was that Jinnah’s proposition were outvoted in the meeting. The Muslim League‚ then under the administration of Jinnah‚ immediately raised the well known ’Fourteen focuses’ exemplifying the base requests of the Muslim group in India. In a meeting of the Muslim League held in 1929 in Delhi Jinnah revoking
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