Blue Ocean Strategy Institute BOS022 How Apple ’s Corporate Strategy Drives High Growth 10/2012-5860 This case was written by Oh Young Koo‚ Institute Fellow of the INSEAD Blue Ocean Strategy Institute‚ under the supervision of W. Chan Kim and Renée Mauborgne‚ Professors at INSEAD. It is intended to be used as a basis for class discussion rather than to illustrate either effective or ineffective handling of an administrative situation. Copyright © 2012 INSEAD TO ORDER COPIES OF INSEAD CASES‚ SEE
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for purposes of comparison. Using vertical analysis‚ comparisons can be made between firms regardless of size. This approach is especially useful when determining the relative financial health of competing firms within the same industry. Financial metrics display a large degree of variability across industries; however‚ within a given industry‚ competitors
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subordinates by delegating the jobs to them. He communicated with his army‚ if possible‚ one by one‚ to show his soldiers how he values them‚ to encourage them‚ for example‚ to conquer their fear of death. His leadership skills was also shown whenever there was a conflict‚ he always find the right words‚ ideas to solve it. Organizing When they were planning for the strategy that they would do to defeat the 250‚000 barbarians‚ he organized which his people would be grouped to do a certain job to achieve
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HISTORY:- Apple Inc.‚ formerly Apple Computer‚ Inc.‚ is an American multinational corporation headquartered in Cupertino‚ California[2] that designs‚ develops‚ and sells consumer electronics‚ computer software and personal computers. Its best-known hardware products are the Mac line of computers‚ the iPod music player‚ the iPhone smartphone‚ and the iPad tablet computer. Its consumer software includes the OS X and iOS operating systems‚ the iTunes media browser‚ the Safari web browser‚ and the iLife and iWork creativity
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IRSPROPOSAL Course: Lecturer: Title: Prepared by: Due Date and Time: Business Research Methods (626) Mr. Schofield The Future Growth of Apple Inc. Stefania Arrivabene Monday November 5th‚ 3:00 PM Stefania Arrivabene IRS Proposal ESE 60 Lecturer: Mr Schofield Table of Contents Acknowledgments ........................................................................................................ 3 Introduction ...........................................................................
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Apple Inc. Beginning in 1976‚ but really exploding over the last decade‚ Apple Inc. has become a well-respected‚ well recognized‚ and profitable company. By looking at the many facets of the company we are able to see what made this a competitive‚ successful‚ and thriving company today. According to Apple’s mission statement‚ “Apple ignited the personal computer revolution in the 1970s with the Apple II and reinvented the personal computer in the 1980s with the Macintosh. Apple is committed
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Should America Switch to the Metric System? Out of all 195 countries in the world a mere 3 of them are currently using the US customary system of measurement as its official measurement system. These three remaining countries are the US‚ Liberia (which was founded by the US)‚ and Myanmar(which is drifting toward converting to the metric system) meaning that if the US were to switch to the metric system it would finally be on the same base as the other 99% of the world. America should swi
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average time per truck in the system? b. What is the probability that more than 3 trucks are in the system? c. The farmers use the storage bin only for 2 weeks per year. They estimate that enlarging the storage bin would speed up the unloading process. The estimated unloading time is 80 seconds on average‚ distributed exponentially. It will cost $9‚000 for the expansion. Is it worthwhile to do so? Explain. Page 1 of 3 2. Snack Times supplies vended food to a large university. Because students
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marketing metrics for Essex property trust writer Da Qiu Contents 1. Introduction 2 1.1 Objectives 2 1.2 Scope 2 1.3 Methodology 2 1.4 Limitations 2 2. Real estate investment trust (REIT) Industry and company’s historical background 3 3. Conceptual framework 4 4. Marketing metrics 6 4.1 Earnings before Interest‚ Taxes‚ Depreciation and Amortization (EBITDA) 6 4.2 Profitability metrics 7 4.3 Asset efficiency analysis 9 4.4 Return on equity 10
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Approach to Innovation Apple is widely considered as the #1 innovative company in the world. The company’s innovation strategy involves terrific new products and innovative business models. The company delivers consumers with a succession of presents – great software in fabulous hardware in beautiful packaging (“really good ideas wrapped up in other really good ideas‚” as Michael Lopp‚ senior engineering manager at Apple puts it). Apple also pioneers into a new business spaces and creates new market
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