1. EXECUTIVE SUMMARY3 2. TATA NANO: LESSONS FROM AN INNOVATOR4 History of Tata Motors4 The Indian Automotive Industry 5 The Origin of the Nano 7 Tata’s Unique Business Model 8 Activities at Tata Motors 11 Effects on India’s Ecology and Economy 12 Risk of Imitation 13 Sustaining Competitive Advantage 13 3. REFERENCES16 4. EXHIBIT 117 1. ------------------------------------------------- EXECUTIVE SUMMARY After years of research and development‚ Tata Motors stunned the worldwide automotive
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Abstract This paper is about Ford Motor Company. Ford Motor Company has managed to stay ahead of their competitors‚ GM and Chrysler. In spite of the hike in the gas prices‚ the slump in the economy‚ and the housing fiasco‚ they have managed to survive in this tough economy. The strategies Ford Motor Company uses to conduct business consist of consumer focus‚ creativity‚ resourcefulness‚ and entrepreneurial spirit. Ford Motor Company is a leader in environmental responsibility and they strive to
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466-512 Jay Shin Ford Motor Company Background/Introduction: Henry Ford started the company on June 16‚ 1903‚ with 11 business associates and $28‚000 in capital. Ford first came out with the Model A in order to provide affordable car to large population. With such effort‚ Ford’s production of Model T increased from 20‚277 on 1910 to 585‚388 in 1916 cutting the price down by more than half‚ $420. In 1919‚ the Fords purchased all outstanding shares for $105‚820‚894‚ making Ford Motor Company a family-owned
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Group 3 Tata Motors Case Analysis Question #2 Prepare a SWOT analysis for the company. Strengths • Tata Motors is a market leader in automobile industry in India with a high market share. • Tata Motors has a good employee base which gives them high production efficiency. • Tata Motors are considered a reputable brand in India which gives them an advantage over its competitors. • Tata focuses not only the quality of its products but also on the quality of its management. They have a program
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FORD MOTORS COMPANY Ford Motors was founded by Henry Ford in 1903 in Michigan it was a pioneer in assembly line. In 1902 it has a market share of 50%‚ in 1956 the company went public and since then it has a significant presence in automotive market. However due to series of bad management and poor product portfolio‚ the company had not been doing well over the last decade. William Ford had a hard time when he started as a CEO because Henry Ford II left much debt and during his governance the
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Strengths TATA motors is market leader in Automobile Industry with high market share. TATA Motors Company have huge employee base. TATA motors employee productivity percentage is higher. TATA motors produce low price car with low fuel consumption. TATA motors is the reputable brand in Indian Industry. Tata Motors Limited is India’s largest automobile company‚ with revenues of Rs. 35651.48 crores (USD 8.8 billion) in 2007-08. The company’s dealership‚ sales‚ services and spare parts network comprises
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I. Executive Summary The Ford Motor Company has been facing a steady decline in market share for approximately the past twelve years. This decline is largely attributable to their reputation for building poor quality vehicles that break down easily‚ and rising gas prices reducing demand for large trucks and SUVs‚ which is Ford’s main source of sales. Ford has already taken measures in response to this slump by introducing new car models such as the Fusion‚ as well as attempting to make their
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Company Background Name Ford Motor Company Logo Industries served Automotive Geographic areas served Worldwide Headquarters U.S. Current CEO Alan R. Mulally Revenue $ 134.3 billion (2012) Profit $ 5‚665 billion (2012) Employees 164‚000 (2011) Main Competitors Bayerische Motoren Werke AG‚ Chrysler Group LLC‚ Daimler AG‚ General Motors Company‚ Honda Motor Company‚ Nissan Motor‚ Tata Motors‚ Ltd.‚ Toyota Motor Corporation‚ Volkswagen AG and many other automotive companies. Ford Motor Company is one of the
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TATA MOTORS –An Introduction "Best in the manner in which we 0perate‚ best in the product we deliver‚ and best in 0ur value system and ethics." Tata Motors Limited‚ previously Tata Engineering and Locomotive Company (TELCO) is an Indian international automobile assembling organization head quartered in Mumbai‚ Maharashtra‚ India and a subsidiary of the Tata Group. Its things join voyager cars‚ trucks‚ vans‚ mentors‚ public transports‚ development supplies and military vehicles. It is the world’s
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TATA MOTORS—GOING GLOBAL The wave of liberalization‚ privatization and globalization‚ which started sweeping India since the early 1990s‚ gave Tata Motors (established in 1945) a new direction in the path of globalization. The Tata Motors firstly‚ realized that if it wants to grow then it cannot afford to keep its business connected solely to the fortunes of one country. Secondly‚ with the dismantling of import restrictions in the near future or it the rupee begins to gain ground then India may
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