SWOT ANALYSIS OF DISTRIBUTION CHANNEL OF COCA-COLA STRENGTH- * Dedicated staff. * Sufficient manpower. * Good ware-house management. * Better co-ordination of employees. * Good field-work by PSR. * Excellent market approach. * Frequently order and supply makes better availability of products in market. * RED and MD works makes great execution of marketing of products. * Reach-out of products in all market through proper delivery system. WEAKNESSES- At ware-house
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CASE #4: 3M Canada: Industrial Business Division PROBLEM RECOGNITION * The target is to increase growth rate from 3-5% to 12-15% in 18 months * OEM market is mature with limited prospects of expansion * Ultimately shifting overall focus from OEM market to MRO market * High unfamiliarity and low exposure to the MRO market * IBD’s share of distributor sales was 2% of distributors’ revenue * Transitioning focus from Special and Niche accounts to Large National accounts
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Marketing Strategy Distribution Channel Jones Soda will prepare the shipment and send it to the port of Seattle. They will then ship it to the Beverage experts in South Africa. The product will be finished already and the Beverage Experts only need to get the product to the retailers specified. Beverage Experts Unit 31 Dirk Smit Industrial 14 Jakaranda St‚ Hennopspark‚ Centurion Tshwane‚ South Africa 0154 Telephone No: +27 12 653 2569 (Beverage Experts) Spar Mid-Sized Supermarket
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Submitted by: Group 1 Alok Aswathy Ashwini Nayanshree Sai Sujeetha Shivani INTRODUCTION The 3M Company‚ formerly known as the Minnesota Mining and Manufacturing Company‚ is an American multinational conglomerate corporation based in St. Paul‚ Minnesota. 3M headquarters are in the St. Paul suburb of Maplewood‚ Minnesota. Five businessmen founded 3M in Two Harbors‚ Minnesota‚ in 1902. Originally a mining venture‚ the goal was to mine corundum‚ but this failed because the
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3M Introduction 3M is fundamentally a science-based company. We produce thousands of imaginative products‚ and we’re a leader in scores of markets - from health care and highway safety to office products and abrasives and adhesives. Our success begins with our ability to apply our technologies - often in combination - to an endless array of real-world customer needs. Of course‚ all of this is made possible by the people of 3M and their singular commitment to make life easier and better for people
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Topic: How 3M draws up sales and spending forecasts? Questions: 1. Sketch out the 3M organization structure from the board of directors to the production foreman as best as you can from the information in the article Management committee (President‚ seven group vice presidents and nine vice presidents of staff departments) Controller Groups of divisions (Group vice presidents and Group head) Divisions (General managers) Departments (Department managers) Top aides Foreman 2. How many
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INNOVATION AT 3M CORPORATION: CASE STUDY There are two major issues highlighted in this case study: 1. Is the ‘lead-user’ process‚ an effective method for research and subsequent product innovation? 2. Should the Medical-Surgical Markets Division (MSMD) lead-user research team present its revolutionary new approach to treating infection to senior management despite the fact that it challenged the existing business strategy? QUESTION 1 The answer to the first question is ‘yes’. By the
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Case study-The 3M Company Insert name Insert institution Insert instructor’s name Insert the date Case study-The 3M Company Initially known as the Minnesota Mining and Manufacturing Company‚ this company was pioneered in 1902 at Minnesota near Lake Superior. It was set up to sell mineral deposits which were later proved to be valueless and this initiated early research and development of this company while in Duluth. This saw its success in selling sandpaper products. The company later increased
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their inventions. Having said that‚ low rankings employees can’t always get their products up the ladder‚ this is certainly the case for 3M. Products don’t die at 3M‚ but this case study does suggest that many good ideas never materialize to a good product. After all‚ the Post-It success looks a bit miraculous‚ and miracles don’t happen very often. 4. Every 3M researcher gets to spend up to 15% of his time pursuing his own interests. This policy is immeasurable because of the very nature of a scientist
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Individual Research Paper 3M Prepared for: TC Sydney Graduate School of Management By: Surbhi Suri: 16453584 Submitted On: 09/11/2010 EXECUTIVE SUMMARY 3M is a multinational company with branches operating all over the globe. 3M is looking to grow in the new markets for its long term strategy‚ and decided to service China‚ India‚ and Singapore. 3M expansion in the international markets and business strategy is build around its core competency of innovation. 3M has adopted product differentiation
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