Tomorrow‚ the presentation of the first Haute Couture collection created by designer Raf Simons for the House of Dior is sure to be the highlight of the week. Just as Christian Dior’s first collection was in his day. The date was February 12‚ 1947. In the salons of his house at 30‚ avenue Montaigne‚ Christian Dior presented his first collection of Haute Couture. Its impact was resounding and the enthusiasm of the international press‚ immediate. Let’s turn back the clock for a moment and dive into
Premium Haute couture Christian Dior Presentation of Mary
Jean Cocteau on the Dior brand. In this presentation‚ we will try to decipher the planetary success of a fragrance that many women have adopted with fervor: J’adore Dior. This famous perfume is celebrating its 10th anniversary and its success has always seen a rise.The perfume ranks the first in the top-selling perfumes (or second‚ depending on the year)‚ and it has become a must have accessory along with the classic Chanel No. 5 and Angel by Thierry Mugler. The Christian Dior company was born in
Premium Perfume Charlize Theron Cosmetics
Women all over the world have been embraced with Christian Dior ’s "New Look" which has changed fashion in many ways for the better. Christian Dior was born was born on January 21‚ 1905 in Granville‚ Normandy. When Christian was young‚ he and his family‚ that consisted of‚ Madeline and Maurice Dior his parents‚ and his four siblings‚ lived in Paris‚ France. The family also had a home in Granville on the coast near St. Malo‚ where they would often vacation to during the holiday. Here they would help
Premium Christian Dior
Overview Christian Dior — the magical name that for forty-seven years now has been synonymous the world over with the enchantment of French fashion‚ elegance and style is a luxury goods company controlled and chaired by businessman Bernard Arnault who also heads LVMH Moët Hennessy • Louis Vuitton – the world’s largest luxury group.. Regardless of the intrinsically fleeting nature of this creative sphere and the endless cycle of seasonal collections‚ the House of Christian Dior has somehow withstood
Premium Haute couture LVMH
Christian Dior (1905-1957) Christian Dior was born in 1905 in the small French coastal town of Granville‚ the son of a wealthy fertilizer manufacturer. His family had high hopes that the young Christian would become a diplomat. However‚ Dior was artistic and when he left school in 1928 he received money from his father to open a small art gallery. His gallery sold art by the likes of Pablo Picasso but after a financial blow his father lost control of his company and the young Dior was forced to
Premium World War II Haute couture
| A REPORT ON CHRISTIAN DIOR | STUDENT NO:200912051 | | | | AKNOWLEDGEMENT I would like to say thank you everyone who helped me to finish this assessment successfully and to God almighty that saw me through all this. TABLE OF CONTENTS CHAPTER 1 INTRODUCTION........................................................................................................1 AIMS AND OBJECTIVES............................................................................................2 LIST
Premium LVMH Stock market Christian Dior
Patricia Al-Masri 201004181 Figure 1 Christian Dior fixing the dress he designed on a model. Figure 1 Christian Dior fixing the dress he designed on a model. On February 2‚ 1947‚ Christian Dior launched his first fashion collection for Spring/Summer 1947‚ “Carolle”‚ thus putting an end to the wartime styles that had dominated the fashion world ever since 1939. The new collection went down in the fashion history and got to be known by the name of the “New Look”. During World War II
Premium Dress Dresses
Christian Dior The Dior Couture fashion house was founded in 1946 by the French designer Christian Dior. Dior was the most influential designer in the 1950’s and held his first couture fashion show on 12th February 1947. The collection consisted of a range of luxurious clothes‚ soft shoulders‚ narrow waists and full flowing skirts. This was to be named the New Look. (Fig 1) ‘The New Look’ 1950’s The New Look was a new concept on life for the post-war era. Dior was correct to assume people
Premium Haute couture
They were faced against Christian Dior and The New Look of 1947. As he brought out the infamous hourglass figure on to runways‚ it sparked a fire in pop culture. The look gave women around the world femininity and featured their cinched waist‚ accented bust and fulllength pleated skirt. With the launch of Dior’s first collection‚ in February 1947‚ he turned the fashion world upside down with a bold stroke. Christian Dior (19051957) founder of Dior Company‚ commonly known for se
Premium World War II World War I
Portfolio: Dior Addict Content Introduction FRANCE I. Marketing analysis p 4 A. PESTL p 4 B. Opportunity / Threat p 4 C. Strengths / Weaknesses p 5 D. Segmentation p 5 II. Communication analysis p 5 A. Christian Dior`s image p 5 B. Mode of communication p 6 1. Basic offer p 6 a. FAB terminology p 6 2. Persuasive communication p 6 a. Target description p 6 b. Process of message transfer p 6 c
Premium LVMH South Korea Luxury good