Wrap Wrap & Roll www.wrap-and-roll.com Team GirlSix: Gi LOGO Contents Introduction The 4Ps-Product The 4Ps-Place The 4Ps-Price 4Ps The 4Ps-Promotion Conclusion Company Logo Introduction-Service Product Company’s service products: www.themegallery.com Introduction-Brief history 2006 The 1st Wrap & Roll Restaurant on Hai Ba Trung St established by Nguyen Kim Oanh Oanh 2007 Develop into into Wrap & Roll chain including- 6 Restaurants & Food
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a. What do the 4Ps stand for and at what stage of the marketing planning process does a marketer formulate the 4Ps? Promotion‚ Product‚ price and place. The Marketing Mix will first be used during step three‚ which is the step where companies have to prepare an integrated marketing plan and programme. The marketing programme builds customer relationships by transforming the marketing strategy into action. (Chapter one of Kotler textbook) They need to make a needsatisfying market offering
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Chapter 15 Operations Scheduling Planning and DISCUSSION QUESTIONS 1. Over the past several years‚ many corporations have experienced reductions in the workforce of sufficient size to receive attention in the media. Restructuring charges reflected in the annual reports to stockholders are often in the order of magnitude of $100‚000 per employee. If business is expected to recover within a year‚ the company would usually be better off to keep these employees on the payroll
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the information about Chobani in the case at the start of the chapter‚ (a) whom did Hamdi Ulukaya identify as the target for his first cups of Greek yogurt and (b) what was his initial “4Ps” marketing strategy? a. Hamdi Ulukaya first targeted young and fit Americans with his first cup. b. Hamdi Ulukayas initial “4Ps” marketing strategy involved product‚ price‚ place‚ and promotion. For product‚ he focused on the packaging. Made the cup with bright colors so people would be attracted to it. For price
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Unit 2 Assignment Student Name: Melisa Horton Please answer the following questions. Submit as a Microsoft Word® document to the Dropbox when completed. 1. Explain what would happen to equilibrium price and quantity in the market for Pepsi if the following occurred (be sure to indicate WHY it happens as well): a. The price of Coke decreases. The equilibrium price drops because of the price drop from Coke. This will show a decrease in the quantity demanded for Pepsi and create a surplus of Pepsi
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Photography dates all the way back to the 1400s. Today photography is a huge part of life; not only in the United States‚ but all over the world. Photographs keep personal memories alive as well as informing people all over the world of world events. Photographs also provide identification such as a person’s work badge‚ school ID‚ driver’s license‚ and ever a pass port. They provide pictures of Earth and space and can also be used for numerous medical purposes. So what is photography and where did
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As Gowthorpe (2003: P457) argued‚ that "A budget is a plan‚ expressed in financial and/or more general quantitative terms‚ which extends forward for a period into the future." Budgeting actually refers to the process that‚ after the strategic plan of the business has been made‚ companies made a short term plan (usually one year) to meet the strategic purpose. Traditional budgeting has offered a lot of contributions in so many years’ practice. But it seems it is more and more unsuitable for the modern
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Republic of the Philippines CARAGA STATE UNIVERSITY Ampayon‚ ButuanCity Chapter 1 THE PROBLEM Introduction Poverty has been a major problem in the Philippines.Unfortunately‚ the number of Filipinos suffering from the aforementioned social problem is increasing every year.Some have more than enough to eat‚ are well clothed and healthy‚ and have a reasonable degree of food security but others may have inadequate food and shelter. Their health is often poor‚ they may be unemployed and their
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digital images of moon’s surface back to earth. And then‚ NASA used computers to improve the quality of the received images. Other than that‚ a number of solid-state image sensors that converting light to digital pictures was invented by Kodak in 1970s. Kodak also invented world’s first megapixel sensor which capable of producing 5x7 inch digital photos quality in
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Module name CW number and title Environment of Business Coursework 3 CW weighting CW checks the learning outcomes 40% To demonstrate the knowledge of the marketing tools and techniques businesses and organisations use to help navigate economic and legal environments to be able to promote themselves. To analyse a contextual situation and demonstrate their understanding of how market prices and legal restrictions determine a marketing activity or strategy of an organization. Submission deadline 22
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