GENERAL MOTORS CORPORATION & THE VOLKSWAGEN GROUP INTERNATIONAL FINANCIAL STATEMENT ANALYSIS Group Members Jose Cervantes Hilda Patricia Moreno Aracelis Nass Keila Urdaneta Florida International University ACG 6255 International Accounting Professor Leonardo Rodriguez Summer 2008 TABLE OF CONTENTS Objectives ………………………………………………………………………………………………………………………………………………………3 The Automotive Industry ……………………………………………………………………………………………………………………………….4 The Automotive
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Promotion Critique Robbie Clark Cosmopolitan is a magazine written by women and focused toward women. Throughout the magazine are advertisements for products that would be most beneficial for women. Anywhere from M.A.C. make-up to Guess clothing is displayed for the interested consumers. Within the June 2008 Cosmopolitan issue is an advertisement for Tacori jewelry. It exhibits a black and white photo of two chess pieces‚ a king and queen. The queen piece‚ standing upright‚ is covered with dazzling
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own despair‚ James Liang‚ an engineer at Volkswagen‚ stared at his own reflection seeing his life slip right in front of him. After a long day of trial debating whether to accept the consequences or fulfill his duty‚ James knew this decision will not only change his life but affect many others. Volkswagen‚ or the “people’s car”‚ is a well-known automaker and is the largest in Europe. Their reputation is built on making people happy. At first‚ Volkswagen was not a contender in the automotive industry
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the idea of launching a new car in this environment appears to be nothing more than folly. XX BRONZE However‚ with the new Volkswagen Polo due to reach Ireland’s shores in October of 2009 there was no question of a delay. The Polo is part of the Holy Trinity of Volkswagen’s lead models – the other two being the Golf and the Passat. With the Polo‚ Volkswagen Group Ireland faced an intriguing challenge. Whilst it was a profitable model it was not meeting the volumes it should‚ was increasingly
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Porsche –True to Brand? 1. Issues on Porsche’s brand equity in related to entering Sport-Utility Vehicle(SUV) market a. Concerns on brand equity with SUV category There are two main concerns related to Porsche’s expansion to SUV category. First is whether entering in to SUV market would be a smart move in brand equity’s point of view. And the other concern how a choice of production location might affect Porsche brand. The case identifies three uncertainty which would be elaborated in the following
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with a rear door that swings upward and has a design that can be traced to the early 1930’s. This car class has been marketed from superminis to small family car. The Polo is a car that is manufactured by the German powerhouse‚ in the car industry‚ Volkswagen. This model was first introduced in the year 1975. Since 1975 there has been 5 generations
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Executive summary Czech Republic was among the first to start the new age of automobile transportation. But by the end of the 20th century‚ its major manufacturer‚ Skoda was in a deepest crisis‚ heavily debt and with outdated technology and managerial system. The whole country was in transformation towards free market and decentralization after the fall of communism in Europe ‚ while Skoda was state-owned company‚ and under new state economic policy‚ it was not expecting any help from the state
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MindaNews Region 12‚ ARMM get P6.36B for 4Ps GENERAL SANTOS CITY (MindaNews/28 July) — The national government has released a total of P6.36 billion in cash grants in the last three years to beneficiaries of its flagship conditional cash transfer program in Region 12 and parts of the Autonomous Region in Muslim Mindanao (ARMM). Bai Zorahayda Taha‚ Department of Social Welfare and Development (DSWD) Region 12 director‚ said Monday such amount was released directly to 222‚366 “poorest of the
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forced to take the losses as for most of them GM was their main source of revenue‚ and as time passed they were getting more and more unhappy with GM practices. On 1993‚ Lopez left GM to join Volkswagen as Chief of Product Optimization and Purchasing and also nominated for the company’s board. At Volkswagen‚ Lopez dream‚ The Plant X‚ had been given more attention by Ferdinand Piech the CEO of the company. In the past‚ he had presented the project to GM‚ but was refused. He envisioned a manufacturing
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Germany. In the early 1930s German auto industry was still largely composed of luxury models‚ and the average German rarely could afford anything more than a motorcycle. In 1933‚ Adolf Hitler declared his intentions for a state-sponsored "Volkswagen" program (Volkswagen literally means the car of the people). Hitler required a basic vehicle capable of transporting two adults and three children at 100 km/h (62 mph). The new vehicle was designed by Ferdinand Porsche. During Second World War‚ production
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