A WINTER PROJECT REPORT ON "EMPLOYEE SATISFACTION IN ORGANIZED RETAIL SECTORS (VISHAL MEGA MART)" Submitted To: DEPARTMENT OF MANAGEMENT COLLEGE OF MANAGEMENT AND COMPUTER APPLICATION‚ MORADABAD In Partial Fulfillment of the Requirement of the Degree of Master of Business Administration (MBA) SESSION: 2012-2013 TEERTHANKER MAHAVEER UNIVERSITY MORADABAD Guided By – Mr. Tusshar Mahajan Associate Professor TMIMT‚ TMU
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Introduction of 4P’s The 4 P’s of Marketing The 4 Ps of marketing are Product‚ Price‚ Place‚ and Promotion. Think of each of these as a variable which you control. The idea is to set these variables in such a way so that sales will take place. You cannot "make" a customer pull out her credit card‚ but you can certainly help her in coming to a decision by setting the "right" price‚ the retail location‚ the level of advertising and even product attributes
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The Pantawid Pamilyang Pilipino Program Pantawid Pamilyang Pilipino Program is a human development program of the national government that invests in the health and education of poor households‚ particularly of children aged 0-14 years old. Patterned after the conditional cash transfer scheme implemented in other developing countries‚ the Pantawid Pamilya provides cash grants to beneficiaries provided that they comply with the set of conditions required by the program. Pantawid Pamilya has
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1. Product G.O.D. is retail chain offering contemporary furniture‚ home ware‚ fashion and lifestyle accessories. G.OD. has their own brand of products. Preserve the unique cultural legacy and humorous twist are products design concept‚ such as “double happiness” candles ‚ “King of Kowloon public art” umbrella and revolutionary slogans are reinvented into fashion and household items . G.O.D. also provide home delivery service . G.O.D’s target segment is lifestyle’s people‚ tourists‚ people with
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Marketing strategies are a main back bone to any business. There are 4 Ps governs the whole marketing strategy and those 4 Ps of marketing are Product‚ Price‚ Promotion and Positioning. These 4 P’s of marketing will evaluate your strategy as weak or strong. Many biggest business giants also follow these four things in detail in planning their marketing strategy. This is the stepping stone to take your marketing towards success. If these 4 P’s of marketing are fulfilled in the required manner then
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Home country(Japan) Product Clothes style standardization: All the clothes UNIQLO sells based on the idea—unique‚ comfortable and simple. Size: As everyone knows‚ the figures of Asian are far away different from most of Western. As a result‚ the size designed should be considered properly. For example‚ the size in Japan is nearly not a big range. Although there are little exceptions‚ most of Japanese are still in small figures. Materials: For the weather concerned‚ there will be a little difference
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a decreased in disposable income(Forbes‚ 2011)‚ people will try to questioned every non-essential purchased and as Innocent product are considered more expensive compare to others therefore their sales could be affected negatively. Own label threats- Since the global financial crisis in 2007‚ own label has gained up to 13% of market share and create an encroaching threat to Innocent. (Levy‚ 2011) Own label brand such as Sainsbury‚ Tesco has positioning theirself as low cost alternative which is
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Company and Product Background McDonald’s is one of the best known brands worldwide. McDonald’s first made its way to Malaysia in December 1980 when McDonald’s Corporation of USA issued the exclusive license to GOLDEN ARCHES RESTAURANTS SDN BHD or commonly known as McDonald’s Malaysia to operate McDonald’s restaurants in Malaysia. The entry of McDonald’s into Malaysia is through a Joint Venture agreement with Golden Arches Restaurants Sdn Bhd. McDonald’s Corporation of USA holds 49% equity. The
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Vodafone 4 Ps VODAFONE’S MISSION Driving a wireless world Vodafone is primarily a user of technology rather than a developer of it‚ and this fact is reflected in the emphasis of their work program on enabling new applications of mobile communications‚ using new technology for new services‚ research for improving operational efficiency and quality of our networks‚ and providing technology vision and leadership that can contribute directly to business decisions. VODAFONE’S STRATEGIES ¬ Revenue
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Place Sony has an online presence in several formats‚ for example http://pro.sony.com/bbsc/home.do provides information on products and their prices. The site also has information on corporate applications for its offerings. Sony Product distributors that sell selling to VARs + System Integrators include: ASI Corp‚ Avnet Inc. and Bell Microproducts‚ Microland Electronics Corp. Wholesale distributors of Sony Products include but are not limited to : Best wholesale co. Ltd‚ Dongsheng
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