30‚ 30 Lam bai tap trong cac phan sau cua sach Manhattan-Sentence Correction (45 cau): - 2. Grammar‚ Meaning‚ Concision (p17) - 9. Idioms (p139) - Odds & ends (p 185) OG- Senten Correction (tong cong 33 cau): 4e‚ 8a‚ 10b‚ 12a‚ 16d-b‚ 17e-d‚ 20e‚ 21a‚ 30c‚ 31d‚ 33a‚ 34b‚ 37a‚ 39D‚ 44‚ 49‚ 51‚ 57‚ 59‚ 64‚ 73‚ 75‚ 80‚ 96‚ 106‚ 116‚ 117‚ 118‚ 120. + 5 cau Integrated Reasoning (cau 14‚ 15‚ 28‚ 34‚ 42)- khoang 10->15’ 1. Cac em len so do y‚ liet ke nhung lap
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Legal Form of Ownership 3 B3. Location and Facilities 3 B4: Management Structure 3 B5. Products and Services 3 C. Market Analysis 3 C1: Target Market 3 C2: Industry Analysis 3 C3: SWOT Analysis 3 C4: Competitive Analysis 3 D. Market Strategy 3 D1: 4Ps. 3 D2: Price List 3 D3: Promotional Strategy 3 D4: Sales Forecast 3 E. Implementation Strategy 3 E1. Overall Strategy 3 E2. Monitoring Plan 3 F. Financial Statements and Projections 3 F1. Forecasted Profit and Loss Statement 3 F2. Forecasted Balance
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Revisiting the marketing mix at the bottom of pyramid (BOP): from theoretical considerations to practical realities Constantinides‚ E. (2006). The marketing mix revisited: towards the 21st century marketing. Goi‚ C. (2009). A review of marketing mix: 4ps or more? International Journal of Marketing Kotler‚ P. (2009). Philip kotler marketing. Retrieved from http://www.philipkotlermarketing.com/ Kurtz‚ D. (2012). Contemporary business. (15th ed.). Customer driven marketing (pp. 330-333).
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customize products / services respectively. There are several difference between the CRM and traditional marketing. In traditional marketing‚ it is more company oriented. It focuses on the traditional 4Ps‚ i.e. price‚ place‚ product‚ promotion. However‚ CRM is customer oriented. The focus will be changed from 4Ps to 4Cs‚ i.e. cost to customers‚ convenience‚ customer needs and wants‚ communication respectively. Apart from the different orientation‚ since CRM emphases on relationship with customers instead
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in fast food industry and it is successful for its own special business model. I will analyze the market mix and SWOT of McDonald to show that why McDonald is successful. McDonald’s has its own business model and now I will analysis the 4Ps of the McDonald. The 4Ps are the promotion‚ place‚ price and product. The product of McDonald is that in the saturation stage and it experienced the maturity stage to the saturation. It needs to develop new product to keep its situation in the market and some products
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Index 1 – Question 1 2 – Question 2 3 – Question 3 List of Exhibit Exhibit 1 – 4Ps Exhibit 2 – Brand Identity Prism; Kapferer (2004) Exhibit 3 – Situation and Complication Page 3 Page 4 Page 6 Page 3 Page 4 Page 6 Question 1 – In the period of 1972 to 1993‚ why do you think that Snapple flourished when so many small Start--‐ ups premium fruit drinks stayed small or disappeared? The growing success of Snapple can be explained with 2 of the four principals of marketing mix. Marketing mix describes
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Contents * Executive summery * Company Analysis * Customer Analysis * Competitor Analysis * SWOT analysis * Pest analysis * Market segmentation * Selected marketing strategy (4Ps) * Short and long projection * Conclusion Executive summery Cadbury India is a food product company with interests in chocolate confectionery‚ milk food drinks‚ snacks‚ and candy. Cadbury is the market leader in chocolate .confectionery business with a market share over 70%. Some
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ATP synthase (EC 3.6.3.14) is an important enzyme that provides energy for the cell to use through the synthesis of adenosine triphosphate (ATP). ATP is the most commonly used "energy currency" of cells from most organisms. It is formed from adenosine diphosphate (ADP) and inorganic phosphate (Pi)‚ and needs energy. The overall reaction sequence is: ADP + Pi → ATP‚ where ADP and Pi are joined together by ATPsynthase Energy is often released in the form of protium or H+‚ moving down an electrochemical
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] MID-TERM and FINAL evaluations request that mentor teachers provide written evidence of areas of strength and areas for development for the teacher candidates working in their classrooms. Teacher candidates are responsible for arranging conferences with their mentor at MID-TERM and toward the END of the field placement to discuss the evaluation. Teacher candidates are also responsible for self-evaluating‚ providing the mentor with evidence to support their assessments. The mentor teacher’s
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NPV = 0 = -60‚000 + (NI + Dep)(2.2832) + 20‚000(0.6575) NPV = 0 = -60‚000 + [(S – VC – FC - Dep)(1 – T) + Dep](2.2832) + 13‚150.32 46‚849.68 = [(4P – 4(10‚000) – 12‚000 – 13‚333.33)(1 - .34) + 13‚333.33](2.2832) 20‚519.31 = (4P – 65‚333.33)(0.66) + 13‚333.33 7‚185.98 = (4P – 65‚333.33)(0.66) 10‚887.85 = 4P – 65‚333.33 76‚221.18 = 4P 19‚055.21 = P
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