SONA 2015 Reaction Paper Philippine President Benigno Simeon C. Aquino delivered his sixth State of the Nation Address on Monday‚ July 29‚ 2015 at the Batasang Pambansa in front of joint session of the Upper and Lower House of the country’s Legislative Branch of Government. Some students will surely give their reaction paper with the Pres. SONA as part of their assignment. The State of the Nation Address (SONA) of President Benigno S. Aquino started at around 4:00 PM (PST) and concluded after two
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through Operations as the part of the Functional Areas Core Competencies B. Core Competencies : Support a core competence and implement strategy by identifying and executing the critical success factors in the functional areas : 1. Marketing = 4P+Service+Chanels distributions 2. Finance/Accounting = Leverage‚ cost of capital‚ working capital‚ receivables‚ payables‚ financial control‚ lines of credit 3. Operations = 10 OM decisions (Product‚quality‚process‚location‚layout‚human resource‚supply
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recipe. This version continued in 1953 when Neil Borden‚ in his American Marketing Association presidential address‚ took the recipe idea one step further and coined the term ’Marketing-Mix’. The term "Marketing Mix" however‚ does not imply that the 4P elements represent options. They are not trade-offs but are fundamental marketing issues that always needs to be addressed. They are the fundamental actions that marketing requires whether determined explicitly or by
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tax reforms mentioning the 380 cases filed against tax evaders. The collections of the BIR also went up to P1.3 trillion and this year 2015‚ the BIR collection went up to P1.5 trillion. He also highlighted the ‘Pantawid Pamilyang Pilipino Program’ or 4Ps which now have 4.4 million beneficiaries from 786‚523 in 2010. In 2008‚ there were 2.9 million out of school youth in the country. In 2013‚ only 1.2 million out of school youth remained. These are just few He mention on his SONA 2015. My reaction on
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luxury brands and industries in step with lifestyles‚ values and attitudes of modern society and culture? “Luxury is a necessity that begins where necessity ends” Coco Chanel The display of luxury signifies individual power and achievements. The manner which people dress reflects economic‚ political‚ social standing and self worth. Christian Dior quoted “it seems to me that women and men instinctively yearn to exhibit themselves”. Luxury in the fashion industry is usually defined in elements
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permit these advantages to turn into profits? 1 Some Strategies of Well-known Cos Grow larger (GE) Downsize (Avon‚ Sara Lee) Diversify (wal-Mart) Dominate niche (Starbucks) Outsource production process (Nike) Integrate production process (Armani) Become quality leader (Samsung‚ BMW) Cooperate with rivals (Sony‚ Philip Morris) Power of Strategy – ‘Samsung’ Early 2000s‚ Samsung launched a strategy to revitalize its consumer electronics business Long regarded as a low quality brand Sought
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The main factor for the increased cost is the change in the interior designs on the demand of Armani hotels. Also‚ the final height of Burj Khalifa is 100 meters higher than the initial height set. Moreover‚ Emaar‚ the owner of Burj Khalifa‚ was affected by the downturn in real estate market in Dubai. Other than the price of property slump‚ the prices
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------------------------------------------------- Learner activities Activity 1a Differentiating two products or services using the marketing mix 1) Discuss in your group how you think these two similar products differentiate their Products? Products - Coca-Cola and Pepsi First at all there are different by their brand that show in big letters the name of the brand and also by the target market that their targeting. 2) How would a new competitor into the beverage market with very limited
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and global attributes that might or might not be incorporated into the strategic plan of the organization‚ Component 2: The team must identify the current Marketing Strategy‚ including the client’s (a) Mission‚ (b) Goals and Objectives‚ and (c) STP + 4P. Teams should not be surprised to find a lack of formal marketing strategy or low level of understanding of the theoretical concepts. The team should prepare a marketing strategy template: “Drill in” on company desired Brand Identity‚ Brand Positioning
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