Level of Awareness of the Pantawid Pamilyang Pilipino Program (4Ps) Beneficiaries in Barangay Lagao‚ General Santos City A Thesis Proposal Presented to Dr. Epimaco Cabanlit Graduate Program Master in Public Administration Mindanao State University General Santos City In Partial Fulfillment of the Requirements in PA 299 (Research Methods in Public Administration) By Lorymae B. Padillo March 16‚ 2013 CHAPTER 1 Introduction Poverty has been a problem in the Philippines
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4Ps (only place and promotion) Place: Indirect channel distribution marketing stragegy was exploited. Initially had a very little supermarket stragegy Maintain strong relationship with the distributors. Inventing in coolers and vending machine. (Details to convince): In the United States‚ Dr Pepper Snapple Group does not have a complete network of bottlers and distributors‚ so the drink is sometimes bottled under contract by Coca-Cola or Pepsi bottlers. Currently‚ the majority of Pepsi and
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about the company adidas that belongs to the adidas Group. The adidas Group sells products under the brands adidas‚ Reebok and TaylorMade-adidas Golf. Adidas is on the market over 80 years and sells products for every kind of sports. The adidas group was founded in the year 1949 by Adolf Dassler. A company that started with selling soccer shoes contains today a wide product assortment with footwear‚ apparel and accessories. The brand is further divided into three subbrands called adidas performance
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Corporate Strategy Of Adidas SCOPE OF THE FIRM VERTICAL INTEGRATION STRATEGIES (EXISTING MARKET/ DIFFERENT STAGE OF PRODUCTION) A vertical integration strategy describes “The degree to which a firm owns its upstream suppliers and its downstream buyers” (Blackwell Reference Online‚ Vertical Integration Strategy). The purpose of vertical integration is to increase the control of the stages of development. In the early beginnings Adidas produced all the shoes and apparel on its own. Through
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Adidas History Adidas was founded in 1924 in Germany by two bothers Adi and Rudolf Dassler. The company was first named Dassler shoes and later became Adidas. By the Dassler shoes being seen in the Olympics this really helped the company get its name known. However‚ in 1948 Rudolf Dassler leaves to start his own company which is now known as Puma. Once Rudolf left his brother came up with the famous three stripes logo and changed the name to Adidas. The 3 stripes were created to keep the
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Dassler shuhfabrik which was the predecessor company of Adidas. After the World War II the two brothers had a rival‚ the company dissolved and Rudi Dassler established PUMA and Adi Dassler‚ renamed the Gebtuder Dassler Shuhfabrik to Adidas (combination of his first and last name). Adidas continued to be the most innovative company with many patents such as the track shoes with screw in-spikes. The most of the athletes in Olympic Games wear Adidas shoes. The company started to lose its market share rapidly
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Adidas Table Of Contents * Introduction 2 * 4 Environmental Factors 3 * 2 Major Factors 4 * Planning‚ Strategizing‚ Organizing‚ Leading‚ Controlling 5 * General Conclusion 6 * General Recommendations 7 Introduction Adidas Group. A company that is still delivering state-of-the-art sports footwear‚ apparel and accessories that has been renown for it tradition trademark of it “three stripes” internationally over the years
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Adidas sports wear competes in the most competitive market. The sports apparel industry has been Nikes market. Over the past years Nike has gain a competitor in Adidas. Adidas is a growing company because it changed its strategy to deal with every major sport and not just tennis and soccer and the European market. Adidas was able to get some major colleges to use their equipment. Some major colleges to change are UCLA‚ Notre Dame‚ and Tennessee to name a few. Since the change Adidas has grown into
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Ellen Meyer Dr. White MANG 497 March 29‚ 2012 Adidas Case Analysis Current Strategy Adidas went through a stage of restructuring when the company’s corporate strategy needed to be revamped. Before 2009‚ adidas focused on making acquisitions that would ultimately lead to overtaking Nike as the leader of the global sporting goods industry. In 2009‚ adidas restructured the corporate strategy to extend its leadership in product innovation‚ creating a differentiated image for the products
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ENTREPRENEURSHIP PROJECT CASE STUDY INTRODUCTION CONTENTS 1. | ACKNOWLGEMENT | 2. | AIM | 3. | INTODUCTION OF THE COMPANIES | 4. | COMPARISION OF MARKETING STRATEGY | 5. | DATA ANALYSIS | 6. | DATA REPORT | 7. | CONCLUSION | ACKNOWLEDGEMENT I would like to thank my teacher Mrs. Grace for her extensive support in the completion of this entrepreneurship project and also providing me with help full tips. This
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