4Ps Case Study 4Ps (Price‚ Place‚ Promotion and Product) model is a useful tool for companies to plan and implement market strategies‚ after analyzing by 4Ps model‚ companies would have a better way to plan what or who is their target market‚ what is their obstacle and what they should do. Here is the simple graph of 4Ps model. Case – McDonald’s McDonald’s is world-famous. One of the key reasons is that it has great Market strategy. How can it have such a great plan? In this part we’ll discuss
Premium Marketing
4P ANALYSIS OF SMILAX LABORATORIES LIMITED: * PRODUCT * PRICE * PLACE * PROMOTION PRODUCT: The Products offered by the company are: PRICE: Internal factors affecting pricing of drugs are: Goal and Objectives Company’s goals and objectives are to create the market share of its company and to survive in the market. So company shifts its prices to increase sales and to create its market position. Organizational Consideration The decisions regarding the price of drugs
Premium Marketing Pricing
Conditional cash transfer (CCT) program aim to reduce by making welfare programs conditional upon the receiver’s actions. The government only transfers the money to persons who meet certain criteria. These criteria may include enrolling children into public schools‚ getting regular check-ups at the doctor’s office‚ receiving vaccinations‚ or the like. ACCTs are unique in seeking to help the current generation in poverty‚ as well as breaking the cycle of poverty for the next through the development
Premium Conditional Cash Transfer Poverty
Product Promotion ‘Marketing Mix’ 4Ps of Marketing Place Price PRODUCT STRATEGIES Branding strategies Be the best quick service restaurant experience. McDonald’s mission By providing quality‚ service‚ cleanliness and value that make every customer in every restourant SMILE. McDonald’s changed from time to time for keeping up itself with changing time and demand. It is not only change its look and attire for re-building its brand with a new get up‚ but also come out with new products and
Premium Pricing Marketing
Xiaomi 4p Product * Xiaomi’s phone is a low-price smart phone‚ which called it ‘Apple of China. The design team of Xiaomi’s mobile phone from MOTOROLA‚ hardware team millet mobile phone production by Foxconn and Envada foundry. * Xiaomi’s mobile phone operating system is the independent research and development of Xiaomi’s MIUI OS system‚ which is similar to the android system. The MIUI systerm imitate Apple’s desktop phone style‚ like‚ there is no menu option. It’s very easy to use for British
Premium Mobile phone Mobile network operator
Subway Riding In Shenzhen Twenty months ago‚ I left New Jersey‚ America‚ and came to a new city named Shenzhen. When I came here at first‚ I wasn’t sure what Shenzhen would be like‚ and if I would like it. I started to fall in love with Shenzhen when I first rode the Shenzhen subway. I have to admit that subway riding in New York was definitely not on my favorite list. In New Jersey‚ there was no subway. However I remember that when I went to my mother’s office in New York City‚ we would take
Premium Shenzhen New York City Train station
1.0 INTRODUCTION Subway was established in 1965 when 17 year-old Fred DeLuca collaborated with Dr. Peter Buck and opened the first Pete ’s Subway in Bridgeport‚ Connecticut. Subway didn ’t start franchising until 1974‚ when its first franchise place situated in Wallingford‚ Connecticut. The international headquarters for Subway Sandwich restaurants and franchises are located in Milford‚ Connecticut ( Retailindustry.about.com ‚ 1965) Presently‚ the SUBWAY® brand is the well-known submarine sandwich
Free Fast food Subway Fast food restaurant
Cocacola 4p Product The company has the widest portfolio in beverage industry comprising of 3300 products. Beverages are divided into diet category‚ 100% fruit juices‚ fruit drinks‚ water‚ energy drinks‚ tea and coffee etc. As per Nielson’s data‚ Coca cola is the No.1 brand in sparkling beverages‚ juice‚ and retail packaged water in 2010. Coca cola has its market presence around 200 countries. Coca cola brands in India are Fanta‚ Maaza‚ Limca‚ sprite‚ Thums up‚ Minute Maid‚ Nimbu fresh‚ Nested
Premium Marketing Coca-Cola
marketing E- marketers formulate objectives‚ usually setting multiple objectives‚ they may use an objective strategy matrix to guide implementation. So the e-marketing strategy was implementation and e-marketers design e-marketing strategies for the 4Ps and relationship management (tier 2 strategies). Tier 2 strategies is which design the offer‚ value‚ distribution‚ communication and market/partner relationship management strategies. It use to modify objectives as warranted. The offer: product strategies
Premium Marketing
The 4Ps At this point the marketing mix is put together. The product life cycle Sales Time Decline Maturity Growth Development Introduction i. Product The important thing to remember when offering menu items to potential customers is that there is a huge amount of choice available to those potential customers with regard to how and where they spend their money. Therefore McDonald’s places considerable emphasis on developing a menu which customers want. Market research establishes exactly
Premium Marketing