following key marketing research topics: Introduction and background of the company you have selected for the survey. Apply the 4Ps to define the management-decision problem and the corresponding marketing research problem (see Chapter 2). Develop Research Questions and Hypotheses based on the 4Ps (see Chapter 2). Develop two or more questionnaires for each of the 4Ps so that you could find some answers to your Research Questions and Hypotheses (see Chapter 11). Include demographics and identification
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1.0 Introduction Presentation of HTC Corporation HTC Corporation (HTC) is a Taiwanese operation founded in May 1997 in Taiwan‚ which is one of the most influential‚ creative and leading players in global telecommunications with an n increasing influence in the industry’s future (HTC quietly billion‚ 2012). HTC’s portfolio includes smartphones and tablets powered by the Android and HTC Sense™ operating systems (HTC Annual Report‚ 2010). Focusing on smartphone market; devoting to innovation and design
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Management in all business and organizational activities is the act of coordinating the efforts of people to accomplish desired goals and objectives using available resources efficiently and effectively. Management comprises planning‚ organizing‚ staffing‚ leading or directing‚ and controlling an organization (a group of one or more people or entities) or effort for the purpose of accomplishing a goal.Resourcing encompasses the deployment and manipulation of human resources‚ financial resources‚ technological resources
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Introduction Overview of the hedging techniques In the financial market‚ almost all of companies need to face the currency risk. In order to manage the currency risk‚ companies will use different hedging techniques‚ such as financial and operational hedging techniques. For example‚ money market‚ futures contracts‚ options and forwards contracts are commonly used by firms‚ as well as operational hedging techniques. All of 4 types of financial hedging techniques are short-term hedge. Money market
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Telecom Regulatory Authority of India The Indian Telecom Services Performance Indicators April - June‚ 2012 New Delhi‚ India 11th October‚ 2012 Mahanagar Doorsanchar Bhawan‚ Jawahar Lal Nehru Marg‚ New Delhi-110002 Tel: +91-11- 23230752‚ Fax: +91-11- 23236650 Website: www.trai.gov.in Disclaimer The Information and Statistics contained in this report are derived from variety of sources‚ but are mainly reliant on data obtained from Service Providers. This report does not constitute
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when determining a product or brand’s unique selling point‚ meaning that the unique quality that differentiates a product from its competitors‚ and is often synonymous with the 4 Ps: price‚ product‚ promotion‚ and place. However‚ in recent times‚ the 4Ps have been expanded to the 7 Ps with the addition of process‚ physical evidence and people. Marketing mix is not a scientific theory‚ but merely a conceptual framework that identifies the principal decision making managers make in configuring their offerings
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Comparing 3G data packs of T24 with its major competitors i.e. Airtel‚ Vodafone‚ Idea‚ Tata DoCoMo the following facts are inferred out: T24 offers nationalized products to its customers while on the other hand its competitors like Tata DoCoMo‚ Airtel‚ Idea and Vodafone offers different products in different circles. T24 3G packs rates are much lower than its competitors. T24 uses network of Tata DoCoMo but still the rates of data packs of T24 are much lower than Tata DoCoMo. VIII. BENEFITS
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engage with broader society. After all tax revenues are major source of public spending and development of the society. So when CSR is as a way of doing business‚ do the companies apply CSR principles when managing its tax liabilities as well? The Vodafone tax case judgment from India’s Supreme Court on 20th Jan was cheered by the corporate world. Lot is being discussed on how this decision will create business and economic advantages for India‚ how this will boost the investor sentiments towards India
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as of Sep 2010. Some of the major service providers are Vodafone‚ Airtel‚ and Idea etc. Porter’s Five Forces Model – Mobile Phone Industry in India We have used Porter’s Five Forces model to determine the attractiveness of the Mobile phone Industry in India 1. Threat of intense segment rivalry - High There is excessive competition in this sector. There are many strong and aggressive competitors offering similar services eg. Vodafone‚ Airtel‚ Idea etc. The consumer has a lot of choice. However
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etc. The purpose of the organization of mutual benefit is to join together to pursue their own self-interest. The public welfare organization such as the police‚ fire service‚ provides services to all members of a given population. Premier Food and Vodafone as the case may be‚ their main purpose is to maximize business and their profits by providing goods or services to their customers in order to maximize the wealth of your organization. Input process output analysis indicates the overall performance
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