Agenda 1. 2. 3. 4. 5. 6. 7. Importance of digital media Engagement Influencers Social CRM Analytics and ROI Future Trends Industry Is digital media important? Digital Media – Brand Equity Perspective Brand equity: A set of brand assets and liabilities linked to a brand name and symbol‚ which add to or subtract from the value provided by a product or service David Aaker Brand Equity Awareness Loyalty Quality Advertising Engagement WOM Community Association Transparency Responsive “Cares”
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483 views Like Managerial Accounting by G. Norren Chap009 981 views Like Budgets 379 views «‹›» 1 /67 Profit Planning‚ Activity-Based Budgeting and e-Budgeting by Khaliq Uz Zaman Shaikh on Aug 28‚ 2008 + Follow Like Profit planning 535 views 12‚117 views Profit Planning‚ Activity-Based Budgeting and e-Budgeting More… Like Course02 980 views No comments yet Like Master budget in accounting (mian awais arif) Post Comment 360 views Subscribe to comments
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E-Commerce Electronic commerce‚ commonly known as e-commerce or ecommerce‚ is a type of industry where the buying and selling of products or services is conducted over electronic systems such as the Internet and other computer networks. Modern electronic commerce typically uses the World Wide Web at least at one point in the transaction’s life-cycle‚ although it may encompass a wider range of technologies such as e-mail‚ mobile devices social media‚ and telephones as well. Electronic commerce is
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Describe e-tailing and its characteristics. 2. Define and describe the primary business models of electronic retailing ("e-tailing"). 3. Describe how online travel and tourism services operate and their industry impact. 4. Discuss the online employment market‚ including its participants‚ benefits‚ and limitations. 5. Describe online real estate transactions. 6. Discuss online stock trading services. 7. Discuss cyberbanking and online personal finance. 8. Describe on-demand delivery by e-grocers
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Introduction: e-banking is defined as the automated delivery of new and traditional banking products and services directly to customers through electronic‚ interactive communication channels. E-banking includes the systems that enable financial institution customers‚ individuals or businesses‚ to access accounts‚ transact business‚ or obtain information on financial products and services through a public or private network‚ including the Internet. Customers access e-banking services using an intelligent
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E-commerce is the buying and selling of goods and services‚ or the transmitting of funds or data‚ over an electronic network‚ primarily the Internet (Rouse). These business transactions occur in business-to-business‚ business-to-consumer‚ consumer-to-consumer or consumer-to-business (Kinjal‚ 2014). The terms e-commerce and e-business are often used interchangeably. E-commerce is conducted using a variety of applications‚ such as email‚ fax‚ online catalogs and shopping carts and web services (Rouse)
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Music in today’s society have a major impact on the people and our culture. There was a rap group called N.W.A that had a major impact on our society as we know of it today. They used words to help them start a movement in being able to speak about anything. The group made a huge impact on the hip hop world with their controversial and explicit lyrics about their daily lives dealing with violence‚ gang influence
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electronic commerce or electronic business and communicate these key issues though this report base on under mention topics. Brief introduction about Coles and infrastructure‚ current implementation of the internet in Coles group‚ description about an impact has made internet on this organization and also different business models which they use to improve their turn over and customer relationship. Identification of value chains and i am going to discuss some of the problems that specifically might encounter
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Spaceflight’s Impact on Society and Technology In this paper I will be examining the technological and societal implications of space flight‚ its effects in our society‚ the environment and other technologies. I propose that spaceflight as a technology has furthered our understanding and knowledge of not only space but also has advanced the field of science more than any other scientific endeavor. No technology in human history has created as much innovation than that of spaceflight. I intend to
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E-Waste‚ The Dark Side of Moore’s Law We should celebrate the great bounty Moore’s Law and the tech industry bestow on our lives. Costs fall‚ workers become more productive‚ innovations flourish‚ and we gorge at a buffet of digital entertainment that includes music‚ movies‚ and games. But there is a dark side to this faster and cheaper advancement. A PC has an expected lifetime of three to five years. A cell phone? Two years or less. Rapid obsolescence means the creation of ever-growing mountains
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