Performance indicators of marketing - the criteria by which companies quantify‚ compare‚ and interpret the results of its marketing activities. Brand managers are using these indicators‚ or metrics‚ program design‚ and top managers - in the allocation of financial resources. If the marketer can show how the money will give the effect of his proposed measures‚ which means he can no longer justify the allocation of appropriate resources to senior management. Performance indicators can be internal
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documentary “Digital Nation” discusses the way our modern society now relies so heavily on computers and other technology. A lot of our communication is run through computers and cell phones‚ and people multitask consistently while listening to others‚ doing homework‚ having conversations‚ etc. One of the main conflicts studied upon in the video is if multitasking disrupts your level of effort output‚ whether it is listening‚ writing‚ talking‚ or doing a random activity. “Digital Nation” helped
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In simplistic terms‚ digital marketing is the promotion of products or brands via one or more forms of electronic media. Digital marketing differs from traditional marketing in that it involves the use of channels and methods that enable an organization to analyze marketing campaigns and understand what is working and what isn’t – typically in real time. Digital marketers monitor things like what is being viewed‚ how often and for how long‚ sales conversions‚ what content works and doesn’t work‚
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DI Vs. DN Today’s children process the world in a new way. They are surrounded by technology. For example‚ a family sits for dinner. In the past the family members would communicate with one another. In today’s digital age‚ the family members are more likely communicate with the outside world through their personal devices than with one another. Moreover‚ a child has a world inside his computer and iPhone. He can express himself and investigate the world under his own terms. The world is changing
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TeAM YYePG DN: cn=TeAM YYePG‚ c=US‚ o=TeAM YYePG‚ ou=TeAM YYePG‚ email=yyepg@msn.com Reason: I attest to the accuracy and integrity of this document Date: 2005.05.07 14:28:47 +08’00’ Digital Economy: Impacts‚ Influences and Challenges Harbhajan S. Kehal Varinder P. Singh IDEA GROUP PUBLISHING i Digital Economy: Impacts‚ Influences and Challenges Harbhajan S. Kehal University of Western Sydney‚ Australia Varinder P. Singh University of Western Sydney‚ Australia IDEA GROUP PUBLISHING
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E S S AY S E R I E S FALL 2010 The Future of Digital Communications: Technical Perspectives Edited by Fernando Laguarda Vice President‚ External Affairs and Policy Counselor Time Warner Cable www.twcresearchprogram.com For more information: Fernando Laguarda 901 F Street‚ NW Suite 800 Washington‚ DC 20004 Phone: (202) 370-4245 TABLE OF CONTENTS Introduction ......................................................................................................................
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The term “digital” is used to refer to data in the form of discreet elements (Gere‚ C‚ 2009) but digitisation is defined as the conversion of analog information into digital information (Dictionary‚ 2003) although computer technology and digital technology can be interchangable. The ever increasing digital world has turned into a phenomenon which we are dependant on and bound together regardless of distance between individuals who interact with each other. Technology and digital networks are
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June-August 2010 Background Strategic planning is a process in which future goals are determined together with the stakeholders and both responsibilities and resources are allocated in accordance with these future goals. It is a process between the point an institution stands presently and the point it aims to reach in a given period of time. The concept of strategic planning is closely related with the concept of vision. In the process of strategic planning‚ some of the fundamental questions
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distribution and consumption of goods and services. As a guideline for economics‚ the used of economic indicators are used as a means of predicting or making a forecast about the economy and the different factors that affect those forecast. The purpose of this paper is to identify how the certain economic indicators affect the industry domestically and internationally. The economic indicators to be discussed are the unemployment rate‚ Gross Domestic Product (GDP)‚ interest rates‚ inflation rates
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Digital Cameras Digital cameras allow computer users to take pictures and store the photographed images digitally instead of on traditional film. With some digital cameras‚ a user downloads the stored pictures from the digital camera to a computer using special software included with the camera. With others‚ the camera stores the pictures directly on a floppy disk or on a PC Card. A user then copies the pictures to a computer by inserting the floppy disk into the disk drive or the PC Card into a
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