Index 1. Introduction to HERO MOTOCORP 2. Company Profile 3. List of Board of Directors 4. Awards and Achievements 5.4P’s of the Company 6. Product Information 7. Product Mix 8. Segmentation 9. Distribution strategy 10. Competition 11. SWOT Analysis 12. Survey 13. Bibliography Hero MotoCorp formerly Hero Honda is a motorcycle and scooter manufacturer based in India. Hero Honda started in 1984 as a joint venture between Hero cycles of India and Honda of Japan. The company is the largest
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HERO HONDA SPLIT A joint venture between the Hero Group and Honda Motor Company was established in 1984 as the Hero Honda Motors Limited At Dharuhera India. Hero is the brand name used by the Munjal brothers for their flagship company Hero Cycles Ltd. Munjal family and Honda group both own 26% stake in the Company. However the Hero Honda group is set for a split in the end of 2010. After the split the Munjal family will buy Honda Motor’s 26% stake for around $1 billion‚ or a little less than half
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smbfdkj fnsd.‚f nsnf sfns ‚gn n>kjBHD LJKabs dkjh ASBd m Hero Honda Motors Limited‚ based in Delhi‚ India‚ is the world’s third largest manufacturer of motorcycles after Honda and Yamaha. Hero Honda is a joint venture that began in 1984 between the Hero Group of India and Honda of Japan. It has been the world’s biggest manufacturer of 2-wheeled motorized vehicles since 2001‚ when it produced 1.3 million motorbikes in a single year. Hero Honda’s Splendor is the world’s largest selling motorcycle
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A 26-year-old partnership between Japan’s Honda Motor and India’s Hero Group ended on Thursday. Announcing the break-up of joint venture company Hero Honda Motors Ltd (HHML)‚ Pawan Munjal cited changing market dynamics coupled with ambitions of growing beyond India as the two compelling reasons for the split. Under the present agreement‚ HHML was not permitted to tap overseas markets‚ seek technology from any other company and even participate in large scale exports. Terming the deal as beneficial
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ANCILLARISATION Ancillarisation and Sub-contracting in India started simultaneously with the Govt. setting up enterprises almost in all the core sectors viz. manufacturing equipment for Defence/ Railways/ Telecommunications‚ Heavy Electricals‚ Electronic‚ Chemical‚ Fertiliser‚ Petroleum/ Petrochemicals‚ Ship & Aircraft manufacturing and various other engineering and processing industries. The large industries notably HMT and other Public Sector undertaking (PSUSs) started sub-contracting the standard
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INTRODUCTION As the science and technology is fast advancing‚ marketing is becoming more attractive at the company‚ state‚ national and international levels. In the early days‚ there was no difference between ‘selling’ and ‘marketing’. But today‚ the difference between these two terms has been clearly made. Many organizations have involved in 2developing marketing activities to satisfy the needs and wants of a group of customers. This ‘segment’ concept has helped in the development
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PORTER’S FIVE FORCES MODEL FOR HERO HONDA PROJECT ON PORTERS FIVE FORCES MODEL FOR TWO WHEELER COMPANY HERO HONDA SUBMITTED BY: MITHUN KUMAR PATNAIK ROLL NO:A3O6O1909082 MBA2009-2011 BATCH BY MITHUN KUMAR PATNAK‚ AGBS HYDERABAD. Page 1 - AMITY GLOBAL BUSINESS SCHOOL BANJAJAR HILLS‚ ROAD N0:11 ADJECENT TO LAKE VIEW APPARTMENTS RELIANCE HUMSAFAR BUILDING HYDERBAD - PORTER’S FIVE FORCES MODEL FOR HERO HONDA INDEX Contents…………………………………………………………………………………………………………………page 1. INTRODUCTION
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------------------------------------------------- Financial analysis of hero honda Submitted By: Luke Thachet [F10026] PraneetaSaboo [F10040] Ruth Sequeira [F10049] Shruthi S [F10052] ACKNOWLEDGEMENT We would like to express our sincere gratitude to Mr.Dwarakanathan for guiding us through to understand the concepts of Commercial and Retail Banking. We would also like to thank him for his constant support that he offered for the successful completion of this project. Working on this
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India ’s 2-wheeler segment to buck the present recessionary trend in the economy. What‚ they ask themselves‚ accounts for such resilience: competitive pricing? Quality? Technology? Or‚ is it ready availability? Mr. Brijmohan Lall Munjal‚ chairman‚ Hero Group of Companies‚ addresses some of these issues in an interview with Soumya Kanti Mitra. What makes the 2-wheeler segment so impervious to demand fluctuations? A 2-wheeler is the most necessary consumer durable good owned by lower Middle‚ and
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Managerial Economics Case Study EMP OCT 2008 Term 1 Case Report on Hero Honda Team Members Pavitar Singh - 41 Uttam Kotdiya - 59 Bimal Luthra - 16 Kamlakar - 33 Gaurav Yadav - 27 Janmejay Gupta - 32 Introduction to Hero Honda 3 Hero Honda Mission 4 Hero Honda Mandate 5 Factors influencing growth 5 [ Just-in-Time ] 5 [ Ancillarisation ] 5 [ Dealer Network ] 6 [ Financial Planning ] 6 [ Quality ] 6 [ Diversification ] 6 Models 7 Competitor
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