Airlines PEST Analysis: The Indian Airline Industry A PEST analysis is an analysis of the external macro-environment that affects all firms. P.E.S.T. is an acronym for the Political‚ Economic‚ Social‚ and Technological factors of the external macro-environment. Such external factors usually are beyond the firm’s control and sometimes present themselves as threats. For this reason‚ some say that "pest" is an appropriate term for these factors. Let us look at the PEST analysis of the Indian aviation
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(4) promotional mix elements used by an airline would differ if the target audience were: (1) Consumers who travel for pleasure (CP) (2) Corporate travel departments that select the airlines to be used by company employees (TD) Message Ideas Expressed Execution How Presented Brief intro: -When an Airline has stated the mission and noted its target markets‚ they have several ways to promotionally communicate its messages. - The airline will have to use different strategies for
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MACRO PERSPECTIVE ( AIRLINE INDUSTRY) Economical can be one of the major factors for the airline industry. Due to the rate of war and terrorist event‚ the growth rate of economy dramatic slowdown‚ capacity demand‚ which gains the low yield to the airline industry. Moreover‚ oil prices increase also affect their profits. The social sector‚ which are strongly from employment perspective and safety. The technology in airline industry is fast moving‚ however it’s very costly. Alliance gives the
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com/locate/jairtraman Passengers’ perceptions of low cost airlines and full service carriers: A case study involving Ryanair‚ Aer Lingus‚ Air Asia and Malaysia Airlines John F. O’Connell George Williams Air Transport Group‚ College of Aeronautics‚ Cranfield University‚ Bedfordshire‚ MK43 OAL‚ UK Abstract Direct competition between full service airlines and no-frills carriers is intensifying across the world. US and European full service airlines have lost a significant proportion of their passengers
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volatility in crude oil prices. Presently Delta Airline is over dependent on the North American markets‚ which had experienced a major hit during the recession in 2008. Mergers and Acquisitions and the alliances with airlines in the non US markets generates an opportunity for Delta to gain access to growing/emerging markets such as China and India and diversify its activities throughout the globe. Technological developments in the industry helps the airlines to save on fuel costs‚ as they can purchase
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KINGFISHER AIRLINES HISTORY Kingfisher airlines was established in 2003. It is owned by the Bengaluru based United Breweries group. The airline started commercial operations in 9 May 2005 with a fleet of four new Airbus A320-200s operating a flight from Mumbai to Delhi. It started its international operations on 3 september 2008 by connecting Bengaluru with London. HISTORY (CONTD) Kingfisher’s head office is located in The Qube in Andheri (East)‚ Mumbai and its registered office is located
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http://en.oboulo.com/online-airline-reservation-system-63937.html One of the most common modes of travel is traveling by air. Customers who wish to travel by air nowadays have a wide variety of airlines and a range of timings to choose from. Nowadays competition is so fierce between airlines that there are lot of discounts and a lot of luxuries given to customers that will give an edge to that particular airline. The World Wide Web has become tremendously popular over the last four years‚ and
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Philippine Airlines I. Executive Summary Philippine Air Lines also known as PAL‚ is the flag carrier and national airline of the Philippines‚ headquartered in the Philippine National Bank Financial Center in Pasay City. Philippine Airlines maintains aircraft with the highest degree of airworthiness‚ reliability and presentability in the most cost-effective manner; and conduct and maintain safe‚ reliable and cost-effective flight. It continues to achieve on-time performance on all flights it operates
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Author 2 Author 3 Publication/Conference Edition Document Type CPI Primary Subject CPI Secondary Subject Geographic Terms Malaysia Airline System Berhad SWOT Analysis Malaysia Airline System Berhad SWOT Analysis; Jan2008‚ p1‚ 8p Datamonitor NA NA NA NA Report Economics Transport; MAS ; ; Malaysia; Abstract A company profile of Malaysia Airline System Bhd‚ provider of airline and air cargo services‚ is presented. An overview of the company is given‚ along with key facts including contact information
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earlier‚ Cardillo’s in-house attorney‚ Raymond Riley‚ had requested that Smith‚ the company’s controller‚ sign an affidavit regarding the nature of a transaction Rognlien had negotiated with the United Airlines. The affidavit stated that the transaction involves $203‚000 payment by United Airlines to Cardillo but failed to disclose why the payment was being made or for what specific purpose the funds would be used. The affidavit included a statement indicating that Cardillo’s stockholders’ equity
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