RELEVANCE OF 7ps OF MARKETING IN CSR CSR Corporate Social Responsibility is the continuing commitment by business to behave ethically and contribute to economic development while improving the quality of life of the workforce and their families as well as of the local community and society at large 7ps of marketing. NEED Corporate social responsibility (CSR) as a company’s willingness to strike the right balance between profits and environmental protection‚ social progress and the
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What is Translation ? Translation is the transmittal of written text from one language into another. Although the terms translation and interpretation are often used interchangeably‚ by strict definition‚ translation Refers to the written language‚ and interpretation to the spoken word. Translation is the action of interpretation of the meaning of a text‚ and subsequent production of an equivalent text‚ also called a translation‚ that communicates the same message in another language. The text to
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Product elements Core product : overnight rental of a bedroom - 150 000 rooms supplementary services : - deluxe amenities for leisure travellers* - special amenities for business and meeting market* - Food and beverage* - Laundry* - Pool* - Fitness center* - Pets allowed* - High speed internet access* - Wheelchair accessible* - Hair dryer* - Coffee maker in the room* - Cable TV in the room* - Nintendo* - Large work desk* - Newspaper delivery* - Maid service Place and time - 496
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planning and advertising campaign of Vodafone in Indian telecom industry. Vodafone wanted to not only announce its entry in India but also communicate to its consumers that Hutch will now be known as Vodafone‚ through various outdoor mediums across the nation. The Advertising agency of Hutch and now Vodafone‚ Ogilvy & Mather (O&M)‚ had a two-fold task to achieve: announce the entry of Vodafone into India and highlight the metamorphosis of Hutch into Vodafone. O&M realised that they had a fantastic
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HUTCH & VODAFONE MERGER A brief study on Voodafone’s purchase of stake in Hutchison Telecom International GLOBSYN BUSINESS SCHOOL HUTCH "Hutch" is the GSM mobile network of Hutchison Teleco Limited‚ which is a fully owned subsidiary of Hutchison Telecommunications International Limited (HTIL)‚ a listed company in the New York and Hong Kong stock markets. HTIL is a leading provider of telecommunications services‚ operating or rolling out mobile telecommunications services in 9 countries‚ offering
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HYPERLINK "http://writepass.com/journal/2012/06/strategic-analysis-of-vodafone-group-plc/" \o "Permanent Link to Strategic Analysis of Vodafone Group PLC" Strategic Analysis of Vodafone Group PLC Beginning with a basic tool‚ a mobile wallet and how Vodafone (rated 10th on the FTSE 100 index) is engaging this issue‚ then moving on to discuss smartphones and how their popularity is increasing. An assortment of examples where strategic management is occurring within the organization alongside the frameworks
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Summary The Vodafone case study has given us a good overall view of the company and shown the companies good and bad points‚ whilst showing the mobile phone business as a whole and explaining the ups and downs of the industry. The SWOT analysis included in the appendix helps us see the situation of Vodafone and describes the strengths‚ weaknesses‚ opportunities and threats. This is an aid when looking at the internal and external aspects of the company. Although Vodafone are the biggest
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vODAFONE [pic] Vodafone’s $2bn tax case Summary of Supreme Court Proceedings In February‚ 2007 Vodafone (through its Netherlands entity) entered into an agreement with Hutchison Telecommunications International Limited‚ Cayman Islands (‘HTIL’)‚ for acquisition of 66.9848% equity and interests in the Indian telecom business of Hutchison Essar Ltd. (hereinafter referred to as ‘HEL’). The total value of the transaction was $ 11.206 billion. [pic] The IT Department
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HYPERLINK "http://www.amity.edu/default.asp" INCLUDEPICTURE "http://www.amity.edu/Admission/images/amity_logo.gif" \* MERGEFORMATINET PROJECT REPORT On MARKETING STRATEGIES OF VODAFONE SUBMITTED TO: PROF. SWATI MITTAL SUBMITTED BY: PULKIT PUNJ 9999962559 ACKNOWLEDGEMENT It is well-established fact that behind every achievement lies an unfathomable sea of gratitude to those who have extended their support and without whom the project
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business environment of VODAFONE UK using the four headings of a PEST analysis; political‚ economic‚ social and technological it will provide information gathered from several researched sources relating to the four topics and will then go on to draw a conclusion based on the evidence provided. VODAFONE UK‚ Registered in Newbury Berkshire Vodafone UK is a British born multinational telecommunications company witch is headquartered in London and is part of the Vodafone group and behind CHINA mobile
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