A PROJECT REPORT ON COMPARATIVE ANALYSIS OF VODAFONE AND AIRTEL SERVICES IN PUNE REGION BY SHRIKANT HAWA SUBMITTED TO UNIVERSITY OF PUNE IN PARTIAL FULFILLMENT OF BACHELORS OF BUSINESS ADMINISTRATION INDIRA COLLEGE OF COMMERCE & SCIENCE PUNE (2005-2008) CERTIFICATE We hereby certify that Mr. Shrikant Hawa is a bonafide student of our institution passing out course of Bachelor of Business Administration from University of Pune for the year 2007-2008 with specialization in Marketing. The project
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Introduction to the Company Vodafone is a leading telecom player in the UK and other parts of the world including India. The products and services they provide are of high quality and high standards and the market they are operating is highly competitive. The nature of competition requires the management of the company to have a strategic clarity and all the business operations should be working in same direction. Their service portfolio includes mobile phone connection including 2G and 3G networks
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will look into the strategy of a major European company: Vodafone. First‚ it will analyze the impact that globalization has on the firm‚ and then‚ the role played by the European environment and its policies. Later on‚ it will examine the group’s organization and strategy. The end of this essay will study the importance of innovation in relation to this company. But first‚ here is a presentation of this company in further details. Vodafone Group is a limited public company based in Newbury‚ in
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see from the outsider point of view whether we are doing it right or not. The liao yan steak restaurant have no problem with the product they are providing. They provide a unique variety and give service differently from the normal college campus food points. They also provide good ambience and service for a date night which is in accordance with the students and their likings. Compared to the student cafeteria liao yan is a quiet and peaceful place to sit and have a meal‚ getting it served on the
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History The evolution of ’Vodafone’ brand started in 1982 with the establishment of ’Racal Strategic Radio Ltd’ subsidiary of Racal Electronics plc - UK’s largest maker of military radio technology. The same year‚ Racal Strategic Radio Ltd formed a joint venture with Millicom called ’Racal Vodafone’‚ which would later evolve into the present day Vodafone. Evolution as a Racal Telecom brand (1980 to 1991) In 1980‚ Sir Ernest Harrison OBE‚ the then chairman of Racal Electronics plc. Agreed a deal
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Vodafone is the largest telecommunication company in Europe and the second largest after China Mobile in the world. The company did the first mobile call at UK at the beginning of 1985. Since that time‚ company user base grown to 453 million subscribers as of June 2013. “Vodafone owns and operates networks in 21 countries and has partner networks in over 40 additional countries. Its Vodafone Global Enterprise division provides telecommunications and IT services to corporate clients in over 65 countries
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industry respectively. The report will also analyse critically‚ the strategic capability of Vodafone‚ also applying appropriate strategy tools resulting in the identification of key strengths and weaknesses of the firm. The aim here will be to identify and discuss the core competences the firm possesses. To aid the analysis‚ the report will draw on information from various sources such as: The Vodafone case study on page 557 in the main textbook by Johnson‚ Scholes and Whittington‚ Exploring Strategy
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Vodafone in 2012: Rethinking International Strategy The case calls for an analysis of the potential benefits from international scope in wireless telecommunications and the development of strategy recommendations for Vodafone. This case offers an opportunity to how to analyze the costs and benefits of international scope in an industry where global scale economies do not mandate an international presence. the benefits of a presence in multiple countries are far from self-evident—some of the most
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Vodafone 4 Ps VODAFONE’S MISSION Driving a wireless world Vodafone is primarily a user of technology rather than a developer of it‚ and this fact is reflected in the emphasis of their work program on enabling new applications of mobile communications‚ using new technology for new services‚ research for improving operational efficiency and quality of our networks‚ and providing technology vision and leadership that can contribute directly to business decisions. VODAFONE’S STRATEGIES ¬ Revenue
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Background of Vodafone 3 4. Theoretical review 4 4.1 PESTE Analysis 4 4.1.1 Political forces 4 4.1.2 Economic forces 4 4.1.3 Technological forces 4 4.1.4 Social forces 5 4.1.5 Environmental forces 5 4.2 SWOT Analysis 5 4.2.1 Strengths 5 4.2.2 Weakness 5 4.2.3 Opportunities 5 4.2.4 Threats 6 5. The analysis of Vodafone 6 5.1 The analysis of Vodafone based upon the PESTE framework 6 5.1.1 Political forces on Vodafone 6 5.1.2 Economic forces on Vodafone 6 5.1.3 Technological
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