Chapter 12 McKinsey 7S Ch12. McKinsey 7S • • • • • • • • Short Description Background Strategic Rationale & Implications Strengths & Advantages Weaknesses & Limitations Process for Applying Technique Case Study: Kenya Airways FAROUT Business and Competitive Analysis. By C. Fleisher & B. Bensoussan. FT Press 2007. All Rights Reserved. Ch12.2 Ch12. McKinsey 7S Short Description • The McKinsey 7S model is a diagnostic management tool used to test the strength of the strategic degree
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adopted by Idea Cellular:. (I) AB as the Brand Ambassador-Though the company was a bit late in appointing Abhishek Bacchan as the brand ambassador of the company(In October 2007). The company’s focus on its ads also shifted from highlighting it’s tariff plans and network coverage to use of mobile telephony to resolve social issues. It also tied up with the IPL‚ Mumbai Indians‚ and players like Sachin Tendulkar and Zaheer Khan promoted the brand. (II) Focus on the Existing Costumer Base-Idea claims
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Idea Cellular INCLUSIVE BUSINESS CASE STUDY IDEA CELLULAR’S INCLUSIVE BUSINESS MODEL When Aditya Birla Group took over‚ Idea’s new management reoriented the company’s strategy to focus network expansion mostly in India’s remote areas where demand is both high and underserved. The company also built a distribution network of 1‚520 branded service centers and more than 700‚000 multi-brand retail outlets around the country as of March‚ 2009. These investments have enabled Idea to serve customers
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INTERNAL ANALYSIS (7S) McKinsey’s 7s framework will be utilized to analyze AirAsia’s internal environment. By using this framework‚ companies can understand their current situation and strategies so that they can improve company performance. Table 1 McKinsey’s 7s framework 2.1 Shared values The common shared value of AirAsia is to be the largest low cost airline in Asia by continually insisting on the development of the low-cost carrier model. AirAsia always tries
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Idea Cellular Buys 40.8% Stake in Spice Communication By: PTI | Jun 26‚ 2008 {draw:a} Email this {draw:a} Comments {draw:a} RSS {draw:a} Digg this {draw:a} Del.icio.us Idea Cellular has announced acquisition of rival mobile operator Spice Communications in a deal entailing purchase of a 40.8 per cent stake for over Rs. 2‚700 crore in shares and cash. Besides‚ Idea will also make an open offer‚ along with Telekom Malaysia‚ to acquire a further 20 per cent stake in Spice for over Rs
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Credentials are established based on good organising‚ objective discussing after deep‚ broard reading and investigation. Most important is the reader must believe the topic is well investigated and there is no much points to be doubted. Theory base The ideas/thoughts you developed must be based on a theory base what is the acdamic terms of the aspects of the project. Only based on theory base‚ you would know what they are and why they work and you can explain why your thoughts would be likely to work.
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IDEA Cellular:- IDEA Cellular is a publicly listed company‚ having listed on BSE & NSE in March 2007. It is the 3rd largest mobile services operator in India with wireless revenue market share at 15 % in Q1 FY 2013‚ and subscriber base of over 117 million. Idea has consistently stayed ahead of the industry in VLR reporting‚ and has the 3rd highest base of active subscribers. Idea is a pan-India integrated GSM operator and has its own NLD and ILD operations‚ and ISP license. With traffic in
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wikipedia.org/wiki/McKinsey_7S_Framework The McKinsey 7S Framework is a management model developed by well-known business consultants Waterman and Peters (who also developed the MBWA-- "Management By Walking Around" motif‚ and authored "In Search of Excellence") in the 1980s. This was a strategic vision for groups‚ to include businesses‚ business units‚ and teams. The 7S are structure‚ strategy‚ systems‚ skills‚ style‚ staff and shared values. The model is most often used as a tool to assess and monitor
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be able to communicate with your loved ones‚ anytime and anywhere in the Philippines. To reach and establish good relationship with others through 24/7 call and text unlimited. Contact each other at anytime of the day with just one click on your cellular phone. Profit Formula: Revenue Generation: *Monthly Subscription fees from mobile postpaid users. *Plan 350 pesos monthly call and text unlimited to sun users with free unit of cellphone
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In the book counting by 7s‚ by Holly Goldberg Sloan‚ one of the big themes is that everyone changes‚ for better or worse. This big theme is supported by the incredibly constant‚ lifelike character development. A part of this theme about everyone changing is that one person can have a big impact on others. Dell‚ the middle school guidance counselor‚ changes a lot. His outlook on life and his motivations are much different by the end of the book. In the beginning‚ he is a total slob; he is unorganized
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