DEVELOPING A SERVICE BRAND USING THE SERVICE MIX -Kunle Dixon Odukoya Unlike product brands‚ service brands are identifiable activities or benefits that one party can offer to another that is essentially intangible and doesn’t result in a change in ownership. Thus service brands are those utilities that have as their core‚ the five attribute of services vis • Intangibility: not existing in physical form • Invisibility: cannot be seen • Inseparability: cannot be separated from the provider
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Saengnakhone Soukchaleun Unit 8&9 Try It! Test a Test-Taking Test Multiple-Choice Section 1.B 2.D 3.A Matching Section 1.D 2.G 3.C 4.A 5.E 6.B 7.F Fill-In Section 1.Test Anxiety 2. Erasing True-False Section 1.T 2.T 3.T 4.T 5.F 6.T Short-Answer Section 1. What kind of question will be on the test?‚ How it will be graded?‚ What the test will cover?‚ How much time you get on the test?‚ And how many question will be on the test? 2. An Academic honesty
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patient his condition and the proposed procedures. I. AMBULATORY CARE FACE SHEET Admit Date: 7/8/20XX @ 20:22 Discharge Date/Time: 7/9/20XX @ 10:10 Sex: M Age: 47 Disposition: Home Admitting Diagnosis: Possible torn meniscus of the left knee. Discharge Diagnosis: Left Knee meniscectomy. Procedures: Laparoscopic Surgery to the Left Knee. CONSULTATION Date of Consultation: 7/8/20XX This is a 47-year old male who was in his usual state of health until today. He entered the
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Number 1 ♦ 2010 SERVICE QUALITY IN THE PUBLIC SERVICE Prabha Ramseook-Munhurrun‚ University of Technology‚ Mauritius Soolakshna D. Lukea-Bhiwajee‚ University of Technology‚ Mauritius Perunjodi Naidoo‚ University of Technology‚ Mauritius ABSTRACT The purpose of this paper is to obtain a better understanding of the extent to which service quality is delivered within the Mauritian public service by drawing on front-line employees (FLE) and customer perceptions of service quality. The paper
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CHAPTER 8 The Muscular System Multiple-Choice Choose the one alternative that best completes the statement or answers the question. 1. Which of the following is NOT a function of muscle tissue? A) Heat production B) Regulation of organ volume C) Vitamin D production D) Body movements E) Body position Answer: C Reference: Overview of Muscle Tissue Degree of Difficulty: Medium 2. The structure made of dense irregular connective tissue that holds muscle fascicles together and separates
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Enthymeme 1 Types of Categorical Arguments 1. Enthymeme (having less than 3 propositions) 2. Syllogism (having 3 propositions) 3. Sorites (having more than 3 propositions) 2 Enthymeme Definition • The incomplete form of argument having omitted premise or conclusion. e.g. Diamond is expensive‚ because it is rare. • Enthymeme
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Characteristic of services Intangibility Unlike products services cannot be counted‚ measured‚ or felt. It is difficult to explain to the customer what a specific feature in the service will give to the customer. As services are intangible‚ the perceptions of customers regarding the service may differ at any given amount in time. Each customer will have a different perception and experience about the same service. But in a hotel the quality of service is not only dependent on the courteousness
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“First-line managers are often called supervisors‚ team leaders‚ coaches‚ shift managers‚ or unit coordinators” (6). Manny is overseeing Eminem‚ because he is keeping track of when Eminem clocks in on time and making sure he is doing his job. In the video 8 mile Manny tells Eminem‚ “You’ve been doing much better.” Manny is making sure that Eminem is improving at his job and acknowledging to him that he has noticed‚ this is something a first-line manager would do. Eminem replies with a “thanks” at the end
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Primary Scales of Measurement i. Nominal Scale ii. Ordinal Scale iii. Interval Scale iv. Ratio Scale 4) A comparison of Scaling Techniques Chapter Outline (cont.) 5) Comparative Scaling Techniques 6) Verbal Protocols 7) International Marketing Research 8) Ethics in Marketing Research MEASUREMENT AND SCALING Measurement: The assignment of numbers or other symbols to characterize an object. Rule: Numbers are usually assigned for statistical analysis and for better communication. Scaling: It involves
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2.12 1.69 20.28% HCI 2 8*10-4 M 2.64 3.09 17.04% HCI 3 3.2*10-5 M 3.38 4.49 24.72% HCI 4 1.3*10-6 M 5.85 5.88 0.51% Bases Concentration of base after dilution Experimental pH Theoretical pH % error NaOH 1 2*10-2 M 11.42 12.31 7.15% NaOH 2 8*10-4 M 9.64 10.91 11.55% NaOH 3 3.2*10-5 M 8.68 9.50 8.63% NaOH 4 1.28*10-6 M 7.98 8.10 1.48% Combined Concentration of acid and base after combination Experimental pH Theoretical pH % error 1 2*10-2 M 6.91 7 1.28% 2 8*10-4 M 6.04 7 13.71% 3
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