Leveraging Lakmé Salon at Lakmé Fashion Week 2012 A Social Media Marketing Case Study by Windchimes Communications The Brief Leverage Lakmé Salon’s collaboration with Lakmé Fashion Week on the digital space Background Lakmé Fashion Week on-ground properties: – Talent Box Preview shows for new designer labels – A Lakmé Studio providing hair‚ makeup and nail services – Team Lakmé Studio- National Experts and Stylists from across the country Lakmé Salon currently has social media
Premium Cosmetics Hairstyle Expert
hypothesis and its implications on the information perspective of accounting. As information perspective was later replaced by the measurement perspective‚ we will discuss recent accounting measurement issues‚ including fair value accounting and off-balance sheet liabilities. Positive accounting theory‚ earnings management‚ executive compensation and economic consequences of standard setting will be covered in the last part. Financial Accounting Theory is a rigorous subject requiring not only accounting
Premium Balance sheet Financial statements Income statement
Kelly’s Salon Cost Leadership Strategy Analysis I. Introduction Kelly Kostanza is the owner of Kelly’s Salon. Her shop is located in a strip mall near the College Campus. Her salon offers hair cuts for men and women‚ hair styling‚ and shampoo services. She struggles to schedule customers and employees. She wants to expand her business and add a manicure section to improve her competitive advantage. There is a new hair cuttery opening about 5 miles away that might decrease her current advantage
Premium Marketing Management Strategic management
Kelly’s Salon Cost Leadership Strategy Analysis I. Introduction Kelly Kostanza is the owner of Kelly’s Salon. Her shop is located in a strip mall near the College Campus. Her salon offers hair cuts for men and women‚ hair styling‚ and shampoo services. She struggles to schedule customers and employees. She wants to expand her business and add a manicure section to improve her competitive advantage. There is a new hair cuttery opening about 5 miles away that might decrease her current advantage
Premium Marketing Management Strategic management
available from year 2008 • Receipts from customers • Proceed from Interest and bill discounts received • Proceed from sales of plant and equipment • Proceed from issue of equity securities In the beginning of 2009 financial year‚ the company has a balance of $123‚055‚000‚ where the total increase in assets for the year 2009 from year 2008 was only $125‚816‚000. Hence company has not borrowed
Premium Generally Accepted Accounting Principles Balance sheet
ACCT1A Sample Exam 3 Name: __________________________ Date: _____________ 1. The maturity date of a note receivable: A) Is the day of the credit sale. B) Is the day the note was signed. C) Is the day the note is due to be paid. D) Is the date of the first payment. E) Is the last day of the month. 2. The amount of bad debt expense can be estimated by: A) The percent of sales method. B) The percent of accounts receivable method. C) The aging of accounts receivable method. D) Only b and c. E)
Premium Balance sheet Generally Accepted Accounting Principles Depreciation
To put it simply‚ in financial terms‚ to maximize shareholders wealth means to maximize purchasing power. Throughout the years‚ we have learned that markets are most efficient when the company is able to maximize at the current share price. Every company’s main goal should be to strive to maximize its value to every single one of their shareholders. Common stock represents the value of the market price‚ and it also gives the shareholder an idea of the different investment‚ financing‚ and dividend
Premium Balance sheet Stock Stock market
ACCOUNTING FOR INTANGIBLE ASSETS “WHY NOT ELIMINATE GOODWILL?” INTRODUCTION The Balance Sheet is one of the financial statements necessary to help different kinds of individuals – owners of enterprises‚ management of companies‚ analysts‚ creditors‚ inventors in making business decisions. It is a statement that tells about the financial position of the company. It encompasses the three main elements of the accounting equation – the assets‚ the liabilities and owner’s equity. The assets are
Premium Balance sheet Asset Goodwill
Quiz 1: 50 points – Due November 8‚ 2008 at Midnight Each question is worth 3.33 points 1. Financial statement ratios support informed judgments and decision making most effectively: a. when viewed for a single year. b. When viewed as a trend of entity data. c. When compared to an industry average for the most recent year. d. When the trend of entity data is compared to the trend of industry data. 2. When comparing entity financial ratios with industry ratios: a. it should be assumed
Premium Balance sheet Investment Generally Accepted Accounting Principles
Course Project Comprehensive Balance Sheet December 31st 2012 Assets Current Assets Cash $42‚485 Account Receivable $165‚824 Allowance for Doubtful accounts 1‚850 Net Accounts Receivable 163‚974 Inventories 499‚493 Securities (available for sale/at fair market value) 28‚250 Notes Receivable (due next year) 23‚000 Prepaid Expenses 16‚252 Total Current Assets……………………………………………………………………………………$773‚454 Non-Current Assets
Premium Generally Accepted Accounting Principles