THE PHILIPPINE TOURISM INDUSTRY ANALYSIS I. SCANNING OF THE EXTERNAL ENVIRONMENT A. OPERATING ENVIRONMENT 1. ECONOMIC INDICATORS Income‚ employment‚ balance of payments and investments are all the positive impacts of the tourism industry. The industry generates income through salary‚ wages‚ loan and interest. The amount spent by tourists though their currency in the accommodation‚ food and beverage and other tourism services and products‚once they visited in our country‚ becomes our tourist
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1 | Tawang‚ famous for its Buddhist monastery‚ is situated in ……….. | | | Arunachal Pradesh | | | | Nepal | | | | Mizoram | | | | Tripura | | 2 | Which of these Tiger Reserve is not in Madhya Pradesh? | | | Kanha Tiger Reserve | | | | Ranthambore Tiger Reserve | | | | Pench Tiger Reserve | | | | Bandhavgarh Tiger Reserve | | 3 | The official name of Golden Temple is ………….. | | | Guru Nanak Darbar | | | | Shri Hazur Abchalnagar
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consumers’ behavior regarding the attraction of products or advertisements. Promotion is a really important factor for giving consumers images about a product. Traditional advertising plays commercials on TV‚ but now the way of advertising has changed to mobile advertising. Compared to traditional advertising‚ mobile advertising is much better‚ due to the visibility of the advertisements‚ effectiveness of mobile advertising‚ and the cost of advertisement. What is mobile advertising? It is a new kind of channel
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Executive Summary The tourism industry has undergone rapid growth of unsurpassed nature over the last several decades. This has mainly been due to the advent of a ’borderless’ world and increased information dissemination about the majestic sceneries throughout the world‚ with the southern Bengal region being no exception. We are on the brink of penetrating a lucrative market in a rapidly growing industry. The current trend towards an increase in the number of tourists entering the country presents
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HISTORY OF TOURISM → EARLY TRAVEL Earlier travel was essentially to seek food or to escape danger. Travel was also undertaken for trade. Growth of cities along fertile river banks like Nile etc. encouraged water travel. Ancient empires like the Romans helped shape modern travel. → THE EMPIRE ERA THE EGYPTIANS As its peak the travel for business and pleasure flourished. Travel to outlining cities was necessary. Various amenities were offered to travelers. They travelled for pleasure
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Status and prospects of development of advertisement in the Republic of Kazakhstan 1.2 Specificity and structure of the advertising market in Kazakhstan Advertising is an important part of marketing communications and serves as a tool to create an external competitive advantage. It is impossible to imagine the work of the modern enterprise without advertising. The company must declare its existence on the market about its product and attract potential customers and create an image of a reliable
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culture‚ Malacca has a huge achievement in year 2008 – Malacca has been declared as UNESCO World Heritage Site together of Georgetown‚ Penang‚ Malaysia. The declaration has brought a big impact to Malacca in term of tourism where the tourist flow into Malacca has been increased. The tourism attractions of Malacca included Al Azim Mosque‚ Portuguese Square‚ A’Famosa Water World‚ Crocodile Farm‚ St Paul’s Church‚ Poh San Teng Remple and Perigi Rajah Well and more. (http://www.malaccaguide.com)
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texts I have selected two advertisements printed on paper to compare and contrast. Both advertisements have a common theme‚ yet they are presented very differently to attract the same target audience; both contain compelling visuals. I also selected ADVERT1. Social Work it’s all about people. because I am interested in exploring the ways in which the media tackles and presents sensitive issues. It is the differences in the presentation of the two advertisements for essentially similar
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Hospitality Management 18 (1999) 331}343 Life and tourism in the year 2050 Abraham Pizam* Department of Hospitality Management‚ University of Central Florida‚ P.O. Box 161400‚ Orlando‚ FL 32816-1400‚ USA Abstract This article is an essay that represents the author ’s personal vision of life and the state of the tourism industry in the year 2050. It describes the major expected developments in the areas of environment‚ demographics‚ economy and business‚ lifestyle and values‚ politics‚ housing
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Tourism is travel for recreational‚ leisure‚ or business purposes. The World Tourism Organization defines tourists as people "traveling to and staying in places outside their usual environment for not more than one consecutive year for leisure‚ business and other purposes".[1] Tourism has become a popular global leisure activity. After slowly recovering from the contraction resulting from the late-2000s recession‚ where tourism suffered a strong slowdown from the second half of 2008 through the
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