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    Case 6

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    Question 1 : Why would a customer database be so useful for a company such as forbes or kodak ? what would happen if these companies had not kept their customer data in database ?  This very useful for company forbes such as in learn details about each if its individual readers by examining forbes`s entire reader population. By this way they can easily understand each individual who interacts with its brand. These details help forbes advertisers target their campaigns more precisely and also help

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    Fishbone Diagram

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    FISHBONE DIAGRAM The cause-and-effect diagram was initially developed by Japanese quality expert Professor Kaoru Ishikawa. In fact‚ these diagrams are often called Ishikawa diagrams; they are also called fishbone charts for reasons that will become obvious when we look at an example. Cause-and-effect diagrams are usually constructed by a quality team. For example‚ the team might consist of service designers‚ production workers‚ inspectors‚ supervisors‚ quality engineers‚ managers‚ sales representatives

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    Burger King

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    It doesn’t sound like Burger King. There’s a quiet whir of blenders crafting made-to-order smoothies with real strawberry‚ banana and mango pieces. Nor does it taste like Burger King. Not when one of its three new salads is topped with tangy apple slices and dried cranberries‚ and covered in an apple cider vinaigrette. You can even get made-to-order frappés. • PHOTOS: See Burger King’s new food and look • VIDEO: People check out Burger King’s new menu But this is Burger King‚ all right — with

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    Burger King

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    Outline 2 Introduction  Mission statement  Vision statement  Nature of the product  how does burger king achieve its two fold goal  Branding  STP  Service style  Product style  Outline 3        Marketing department Marketing techniques Burger king’s environmental internal forces Burger king’s environmental external forces Burger king’s Marketing Mix BCG Matrix Conclusion Introduction 4 Mission statement 5  “We will prepare and sell quick service food to fulfill our guest’s

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    Burger King

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    Case Study: Burger King Beefs Up By Janet Mosha Burger King is the world’s largest chain of flame-broiled fast food restaurants. Its core competency is its flame-broiled burgers; whereas other fast food hamburger joints serve fried burgers or no burgers at all‚ Burger King offers the unique flame-broiled burgers with any options that a customer might like‚ consumers have the benefit of having a burger they cannot find elsewhere. Initially Burger King only sold burgers‚ fries‚ shakes‚ and sodas;

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    Apush Chapter 4-6

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    Advanced Placement United States History Seventeenth and Eighteenth Century Colonial America Review for Unit 2 Test-Chapters 4-6 Directions: There will be 80 multiple choice questions on the test. These review questions follow a chronological order. I would suggest that you study them in this order first and then scramble them up. 1. As the seventeenth century wore on‚ regional differences continued to form‚ most notably in the south‚ where slave labor was very important. 2. The population

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    Mos Burger

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    MOS burger is a Japanese style fast-food restaurant chain which was founded in Tokyo in July 1972. In 1991‚ the first MOS burger store was opened on Xin Sheng South Road in Taipei and till now there are 174 stores distributed all over in Taiwan. Since 2004‚ Taiwan and Japan’s MOS burger have been selecting natural beef from New Zealand synchronously. The brand name‚ MOS burger‚ clearly states the goals of founder. “M” stands for mountain which is dignified and noble‚ “O” is to have a wide and vast

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    Fishbone Diagram

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    Share on emailShare on printShare on linkedinShare on twitterShare on facebookMore Sharing Services Fishbone Diagram Background The Cause & Effect‚ or Fishbone Diagram‚ was first used by Dr. Kaoru Ishikawa of the University of Tokyo in 1943 - hence its frequent reference as a "Ishikawa Diagram". This diagram is used to identify all of the contributing root causes likely to be causing a problem. This methodology can be used on any type of problem‚ and can be tailored by the user to fit the

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    Burger King

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    entry of new product Burger King – Fast food into Vietnamese market Length: words Abstract This report present the marketing plan for the entry of Burger King a new type of fast food into Vietnamese market. • First of all is the introduction about new product. • The following is marketing environment analysis. • Stage of identify target customers and targeting marketing strategy is the next parts. • Then the choice of product position is mentioned. • Last of the

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    precedence diagram

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    106878243848Draw a precedence diagram What is the workstation cycle time (takt time)? C = Production time per day/Output per day =450 mins. x 60 seconds / 360 units per day = 27000 seconds/ 360 units C = 75 N=275/75=3.66 (4) Balance this line using the largest number of following tasks. Use the longest task time as a secondary criterion. Workstation (Takt=75) Task Task Time (in Seconds) Station 1 A‚C 60 Station 2 F 65 Station 3 B‚E 50 Station 4 G‚D 75 Station 5 H 25

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