MARKETING ESSAYS 236 – Product and service classifications Products and services wide range‚ whether for personal use or business. Tangible‚ intangible. Depend on function they serve. Can be raw‚ unfinished or final goods. Generally classified depending on domestic use (final) or conducting business (further processes) Organisation‚ person‚ place and idea (IS) marketing OPPI Organisation marketing - Activities to sell the org Create‚ change‚ maintain the attitudes and behaviour s of target
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Module 8 Group Project - Proposal Product and Service Design “How do some companies manage to introduce successful new products fast when others can’t?” This is the type of question we will be answering in this chapter (ie. An idea we could use on a company in our power point presentation) per Pg 117 of textbook How do these companies’s stay in the competitive marketplace with their product and service designs? What makes them unique? • Idea generation • Build a business case
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the country. Travel Agency is one of the popular businesses in the tourism industry. A travel agency is a private retailer or public service that provides tourism related services to the public on behalf of suppliers such as airlines‚ car rentals‚ cruise lines‚ hotels‚ railways‚ and package tours. In addition to dealing with ordinary tourists most travel agencies have a separate department devoted to making travel arrangements for business travelers and some travel agencies specialize in commercial
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the 3D movie blockbuster of American film called "Avatar" released worldwide in 2009‚ a lot of cinemas in the world also start the movie with this technology. In particular‚ a few years ago‚ to demand of customers as well as improving the quality of business‚ there are many investors have invested ’ ’3D coffee ’ ’. 3D Coffee is gradually developing into a movement entertainment healthy. It looks like a new air crept into the lifestyle of young people. 2/ Business idea: * Create a unique coffee
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The growth in services has also been accompanied by the rising share of services in world transactions. Not only has the services sector grown in terms of its share in global output and employment‚ its share in total trade has also grown rapidly in this period. The growing importance of services sector and the corresponding rise in its role in integrating the world economy has led to a stream of literature that examines different aspects of trade in services. The service production process is much
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Product and Service Costs Output represents one of the most important cost objects. There are two types of output: products and services. Products are goods produced by converting raw materials through the use of labor and indirect manufacturing resources‚ such as the manufacturing plant‚ land‚ and machinery. Televisions‚ hamburgers‚ automobiles‚ computers‚ clothes‚ and furniture are examples of products. Services are tasks or activities performed for a customer or an activity performed by a customer
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Products What Starbucks stands for is not just a good cup of coffee but also the passion it pours into its product quality and its service. According to (SWOT Analysis Starbucks Strength2000)‚ Starbucks has made a profit in excess‚ beside that‚ Reputation of Starbucks has built up mainly due to the quality of products and services. Its brand image itself is made through his main product‚ which is THE COFFEE. All different coffee variations are part of their product portfolio. The major priority
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clothing is stylish and comfortable and is a must-have piece of clothing in your wardrobe this year. Hottest Upcoming Angel‚ often mistaken for a rapper because of his street-like image is what “Hot” lately. Angel’s unique talent distinguishes him from other male singers‚ he brings his style to any genre of music he sings‚ and some of his hottest consists of ‘Angel Ft Sneakbo-Ride Out’‚ ‘Angel-Wonderful’‚ and many more. Angel has made many well-known artists such as‚ Wretch 32‚ Sneakbo‚ Chipmunk
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corn chips (Doritos‚ Fritos) and potato chips (Lay’s‚ Ruffles‚ WOW!). PepsiCo sells its Gatorade sports drink and Tropicana orange juice brands through other divisions. The company also sells Aquafina bottled water‚ Dole juices (licensed)‚ Lipton ready-to-drink tea‚ and Rold Gold pretzels. Pepsi’s mission is to be the world’s premier consumer products company focused on convenient foods and beverages. They seek to produce healthy financial rewards to investors as we provide opportunities for growth
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meeting? Good planning and preparation are required for a meeting to run effectively. So first of all it is important to identify the meeting type because the type of meeting that is required to achieve the purpose. Defining the purpose of meeting becomes who needs to be at the meeting and what the agenda needs to be. Another important thing is identifying the requirements through the meeting can be arranged according to these requirements. 3. What are three ways to communicate a proposed meeting
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