Case 10 NASCAR’s Racing Teams Case Summary In 1998‚ the NASCAR was 50th anniversary and vary famous at that time. NASCAR is all about racing car‚ and had become a marketing powerhouse‚ with races‚ merchandise‚ collectible‚ apparel‚ gift‚ accessories‚ toys and co-marketing tie-ins with Coca Cola which was the huge promotion of the soft drink company had done. As organized sport‚ NASCAR is unique in that‚ its drivers are treated like independent constructors rather than employee. As a driver of
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Introduction to Case Study by Winston Tellis+ The Qualitative Report‚ Volume 3‚ Number 2‚ July‚ 1997 (http://www.nova.edu/ssss/QR/QR3-2/tellis1.html) -------------------------------------------------------------------------------- Abstract This paper is the first of a series of three articles relating to a case study conducted at Fairfield University to assess aspects of the rapid introduction of Information Technology at the institution. This article deals with the nature of the problem
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Module 7 Case Study 2: Transforming customer service for BRANZ Ltd. Abstract Porter’s value chain describes a comprehensive format of creating value within any business venture. It explains how to alter business inputs into outputs that are of greater value than the initial cost of creating the same outputs. According to Michael Porter‚ analysing the chain of activities in any organization will be of more value to the output and services compared to the summation of the cost of these activities
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Case studies for use in Groups (First in first served! Once a group has chosen a case study‚ it is no longer available for another group. Choose carefully‚ some are more difficult than others‚ offering the chance to shine! Remember: you need to carry out ethical due-diligence. Good recommendations foresee different possible outcomes and challenges.) 1. You are a management team at a bank that is feeling competitive pressures: the financial crisis has made international borrowings more expensive and
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Soft and Silky Shaving Gel Company Background Parvaderm Corporation is a manufacturer of women’s personal-care products. The company’s line of products includes facial creams‚ hand and body lotions‚ and a full line of women toiletries sold under different brand names. Products are sold by drug and food-and-drugstores through rack jobbers. Rack jobbers are actually wholesales that set up and merchandise retail displays. Soft and silky shaving gel was introduced in the spring of 1991. The product
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and tired and boss use to send her home and rest saying “She worked so hard last night‚ and she won’t be any good today. I told her to go home and sleep. Be back tomorrow and start fresh” . So ‚ from Jack ’s point of view Eileen is invaluable to team as she is always has necessary data to consider‚ is quick to point out benefits or potential hardships to clients and almost always presents a solution.He wish to more employees approach as Eileen does. Performance of the leader or employee affects
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2004 What Is a Case Study and What Is It Good for? JOHN GERRING Boston University T his paper aims to clarify the meaning‚ and explain the utility‚ of the case study method‚ a method often practiced but little understood. A “case study‚” I argue‚ is best defined as an intensive study of a single unit with an aim to generalize across a larger set of units. Case studies rely on the same sort of covariational evidence utilized in non-case study research. Thus‚ the case study method is correctly
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Introduction Case Study Case study research is an investigation of a “bounded system” or a case or multiple cases over time through detailed‚ in-depth data collection involving multiple sources of information (e.g.‚ observations‚ audio-visual materials‚ reports‚ etc.) (Creswell‚ 1998). During data collection‚ Yin (1989) recommended six types of data collection for case studies: 1) documentation; 2) archival records; 3) interviews; 4) direct observations; 5) participant observations; and 6) physical
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guide examines case studies‚ a form of qualitative descriptive research that is used to look at individuals‚ a small group of participants‚ or a group as a whole. Researchers collect data about participants using participant and direct observations‚ interviews‚ protocols‚ tests‚ examinations of records‚ and collections of writing samples. Starting with a definition of the case study‚ the guide moves to a brief history of this research method. Using several well documented case studies‚ the guide then
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Case Study After reading the scenario‚ we know that the Woodson Foundation is a large nonprofit social service agency‚ which is teaming up with the public school system is Washington‚ D.C.‚ to improve student outcomes. According to the textbook‚ I identify the stage of Woodson Foundation is in the norming stage‚ which is having close relationship develop and the group demonstrates cohesiveness. Team cohesion refers to the mutual attraction attractiveness of the team members‚ members of the team
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