CSAC05 1/13/07 9:21 Page 123 5 Analyzing Resources and Capabilities Analysts have tended to define assets too narrowly‚ identifying only those that can be measured‚ such as plant and equipment. Yet the intangible assets‚ such as a particular technology‚ accumulated consumer information‚ brand name‚ reputation‚ and corporate culture‚ are invaluable to the firm’s competitive power. In fact‚ these invisible assets are often the only real source of competitive edge that can be sustained over time
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www.hbr.org The Core Competence of the Corporation by C.K. Prahalad and Gary Hamel Included with this full-text Harvard Business Review article: 1 Article Summary The Idea in Brief—the core idea The Idea in Practice—putting the idea to work 2 The Core Competence of the Corporation 15 Further Reading A list of related materials‚ with annotations to guide further exploration of the article’s ideas and applications Reprint 90311 The Core Competence of the Corporation The Idea in Brief
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In marketing there is‚ what is) called a Unique Selling Proposition (USP. This is an important tool available for marketing‚ to differentiate the position and competition. Some vendors position their products based on price‚ durability‚ quality‚ easy to use and so on‚ as their USP. And you as a person? What makes you different? What is your area of excellence? Should it be regarded as a product‚ why shouldsomeone to buy the other person? To be more precise‚ what is truly unique and special about
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Writing doesn’t have to be political to be a good work although George Orwell argues that political purpose is necessary for a successful work. Fundamentally‚ I think Orwell’s opinion about good writing doesn’t leave any room for discussion because of his definition of being political. He defines being political as having “desire to push the world in a certain way.” However‚ this is an overly broad definition since we do this every day if we are “thinking” human beings. There are some occasions where
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capacity for leveraging resources and competences is a prerequisite for creating competitive advantage. Discuss‚ with references to theory and real world organization of your choice”. Strategic management is a multi faced and vast area of study with many theorists presenting differing views as to what is crucial to the successful formulation of strategy. This essay will present an explanation of the internal capacity of leveraging resources and competences and show how they are creating competitive
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product or service‚ its manufacturing capabilities‚ and its place in the market)‚ growth (where the product family pervades the market). and maturity (where the market issaturated and growth slows)” (William G. Howard‚ 1992). The satisfaction of customers are unlimited‚ they always want new products‚ new function‚ fashion… The mission of a company is satisfy the customer’s need‚ from that they could survive in the market. “You can’t just ask customers what they want and then try to give that to
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Strategic Capabilities 2011 Introduction Strategy is all about planning the next moves‚ making decisions - how and where to move forward from the current position. In the past‚ strategy was associated mainly with the military sector‚ the top chiefs of command were making tactical choices in order to defeat their rivals and achieve victory. In the business sector the purpose of strategy is in principle the same‚ planning and building a road or path that will lead us to where ever it is
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1. What problems does Robin Hood have? What issues need to be addressed? Robin Hood and the Merrymen started out what they considered to be a good idea. They were doing good for the poor people by robbing the rich merchants and tax collectors. The poor farmers and villagers were very happy about the things that Robin Hood was doing for them. As the Robin Hoods popularity grew so did the group of Merrymen‚ and that was the main issue. With the growing group of people the amount of food and space
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Capabilities Analysis What is it? Capabilities analysis helps clarify the major sets of activities‚ skills‚ and resources that drive value to customers. When do we use it? Capabilities analysis can be useful at the time of strategy formulation—when firms are assessing which strategic options are currently feasible—and may be included in a broader process of determining strengths‚ weaknesses‚ opportunities‚ and threats (SWOT). In addition‚ capabilities assessment can be used as an initial
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LESSON PLAN Grade: IX Unit V Lesson II “FAMILY VALUES” Materials: computer‚ projector‚ textbook‚ pictures‚ board‚ felt-tip-pens Competences: I.1 Reception of spoken messajes I.2 Production of spoken messages and interaction I.3 Reception of written messajes II knowing customs‚ traditions‚ historical and cultural personalities. V. awareness in the formation of attitudes and values Subcompetences: I.1.3 . Determining the type of message by identifying the details of evaluation and selecting
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