THESIS ON MARKETING STRATEGY OF [pic] IFFCO-TOKIO GENERAL INSURANCE CO. LTD UNDER THE GUIDANCE OF: MR. RAJESH KANNAN Asst. Vice President Iffco-Tokio General Insurance Co. ltd. SUBMITTED BY: ABHISHEK DWIVEDI BATCH: PGP/FW‚ 2005-2007 TABLE OF CONTENTS ➢ INTRODUCTION ➢ OBJECTIVES ➢ RESEARCH METHODOLOGY ➢ LITERATURE REVIEW ➢ DATA ANALYSIS ➢ RECCOMENDATIONS ➢ CONCLUSION ➢ REFERENCES ➢ APPENDICES ➢ QUESTIONAIRE INTRODUCTION PREVAILING STATE OF INDIAN ECONOMY
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ON TEXTILE INDUSTRY IN INDIA March‚ 2013 A brief report on Textile Industry in India 1. OVERVIEW OF INDIAN TEXTILE INDUSTRY 1.1 Background India Textile Industry is one of the leading textile industries in the world. Though was predominantly unorganized industry even a few years back‚ but the scenario started changing after the economic liberalization of Indian economy in 1991. The opening up of economy gave the much-needed thrust to the Indian textile industry‚ which has now
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reduce engine noise emission. If you have ever heard a car running without a muffler you will have an appreciation for the significant difference in noise level a muffler can make. If vehicles did not have a muffler there would be an unbearable amount of engine exhaust noise in our environment. Noise is defined as unwanted sound. The down side to reactive mufflers is that larger backpressures are created‚ however for passenger cars where noise emission and passenger comfort are highly valued
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Transnational Strategies 1 Compare and contrast international‚ multinational‚ global and transnational strategies which are used by today ’s MNEs. In dealing with the environmental forces‚ global efficiency‚ flexibility and learning‚ to achieve success‚ worldwide operational managerial methods led to four management strategies known as international‚ multinational‚ global‚ and transnational (Bartlett & Beamish‚ 2014‚ p. 215). The following discussion compares and contrast how each strategy handles
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COMPREHENSIVE CASES Case 1 Running the Numbers: Does It Pay? (Download the data sets for this case from www.cengage. com/marketing/zikmund or request them from your instructor.) Dr. William Ray‚ a research consultant‚ has received a government grant of $75‚000 to fund research examining how aspects of a student’s college experiences relate to his or her job performance. Senator B. I. G. Shot is being lobbied by his constituents that employers are discriminating against people who do not like
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was chosen because it is important to bring into limelight the importance of chemical industries in Bangladesh and the importance of caustic soda in producing innumerable essential consumer goods. I have discussed about the Organization‚ a short summary about my job responsibilities in Aziz Group. The main analysis was about the demand analysis of caustic soda‚ the competitors of ASM chemicals and the industries in which Aziz Group supplies caustic soda to. This report contains the details of caustic
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There are many cars on the market that are exciting with respect to power(Accord)‚ interior design(Octavia‚ Benz)‚ overall execution(again Accord) & the vitality in the segment they play in (New City) [pic][pic][pic][pic] but no other car is as close to what ALTO is in the entry level segment. Santro & Indica do have a strong hold on the upper level where Alto plays (Alto 1.1) but with respect to the range that Alto has from mid 2 to low 4 lac it is the only choice. August 05 Alto is being launched
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Enzo Ferrari “What’s behind you doesn’t matter‚” said Enzo Ferrari. Enzo Ferrari was a car maker and entrepreneur (a person who starts a business) who loved cars more than anyone else. Enzo Ferrari was the man who made the company “Ferrari” and built the Ferrari cars. He never gave up even when the going was tough. In the beginning Enzo Ferrari’s passion for driving and building cars began at a very young age. On February 18‚ 1898 Enzo Anselmo Ferrari was born in Modena‚ Italy. Enzo Ferrari
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ALREADY BEEN INCLUDED WITHIN THE SUBMISSION GUIDELINES. Student Activity: Students are to produce written work in support of each of the statements listed below: 1. What is the similarity between the function of oil in a car engine and good communication in industry? 2. It has been said that money can be used to satisfy man’s basic needs and wants. Discuss this statement. 3. Identify the similarities and differences between Maslow’s theory of motivation and Alderfer’s theory of motivation
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FORMULATING STRATEGIES: Corporate level Multi-business corporations have to consciously decide as to what lines of businesses they would like to be in. If‚ at the same time‚ they are Multi-national corporations then they have to also decide which countries they would like to do business in. These decisions are of crucial importance which have a direct bearing on the fortunes of the enterprise and are made at the Corporate level. Corporate level Strategies PORTFOLIO STRATEGY The firm decides
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