Literature Review on Marketing This part of the thesis deals with the research and critical comments on various literatures related with the marketing activities that can be implemented by a firm to improve their business performance. Marketing Strategy: According to Ferrell and Hartline (2010) Marketing Strategy is both art and science where the firm finds or plans ways to deliver their value by fulfilling the needs & wants of their potential customers. This helps in determining the marketing mix
Premium Marketing Strategic management
AT HA NOI UNIVERSITY LITERATURE REVIEW 1. The definition of body language Body language use in presentation skill has not been an elusive and nebulous concept for English majors at university. Richard (2012) claimed that‚ “Body language is a type of nonverbal communication that relies on body movements (such as gestures‚ posture‚ and facial expressions) to convey messages”. Body language is a vital form of communication‚ which can make or break your presentation. It is an essential
Premium Nonverbal communication Sign language Gesture
LITERATURE REVIEW 2.1 DEFINITION OF TRAINING Noe R.A (2005:03) has defined training as “a planned effort by a company to facilitate employees’ learning of job related competencies. These competencies include knowledge‚ skills or behaviours that are critical for successful jo performance. The goal of training is for employees to master the knowledge‚ skill‚ and behaviours emphasized in training programs and to apply them to their day to day activities.” De Cenzo and Robbins (1994:255) define
Premium Skill Learning Management
Chapter 2 Review of Related Literature The use of hydropower throughout the world has been changing since thousands of years. It’s because it is an indigenously available‚ clean‚ and renewable source of energy. Currently‚ 15% of the world’s electricity comes from hydroelectric power (Renewable Energy for the 21st Century‚ "Renewables 2007: Global Status Report"). While this number is impressive‚ new technologies will help hydroelectric power play a larger role in meeting global energy needs
Premium Hydroelectricity Renewable energy Fossil fuel
CHAPTER 2 LITERATURE REVIEW 2.1 Introduction The concept of employee performance In textile industry‚ quality is closely related to employee performance .An essential feature of any successful factory is motivated employee. Therefore the performance of an employee towards his or her place of work and the extent to which an employer‚ owner or manager is able to motivate employees may have a direct effect on the quality of those products. One most important challenge facing managers is the creation
Premium Employment Computer Force
Chapter II REVIEW OF RELATED LITERATURE This chapter presents the literature and related studies that clarifies the different aspects of the research. It also discusses the theories about the subject‚ and its purpose. The commodities‚ new devices‚ services‚ in technology are needs of man for a better fuller life which is the concern of the research. These useful arts are the products of the technological environment and the end-user is society in general. The excerpt was
Free Technology Science Innovation
hierarchical chain of an organization‚ can have a great effect on customer satisfaction. As effective leadership empowers employees to achieve a high level of customer service. This empowerment increases self-efficacy within all aspects of an organization from the quality of the product to the helpfulness of the sales force. These assets; quality and good customer service‚ are what customers look for in a company and these same assets keep customers returning. Introduction Effective management
Premium Leadership Management
Running head: IFRS IFRS: A Review of the Literature Intermediate Accounting III (10089) Abstract Due to the global integration of business and finance throughout the world‚ approximately 113 countries have adopted or are working on convergence with IFRS. This paper is a look at the history and an examination of where IFRS stands internationally and with the United States. For several decades the industrialized world has been working toward an international set of accounting standards.
Premium International Financial Reporting Standards International Accounting Standards Board Financial statements
REVIEW OF RELATED LITERATURE Excessive intake on the quantity and quality of food could result to an increase in weight and obesity. Individuals are less likely to suffer from heart disease‚ diabetes‚ stroke‚ some cancers‚ and other chronic diseases if they consume foods which are rich in fruits and vegetables (http://www.uwec.edu/Watershed/research/upload/HealthyEatingPoster2012-2.pdf). Research also shows that children in poor diet contributes to overweight by eating on fast food restaurants including
Premium Nutrition
Miriam Yanez Physics 018-01 Literature Review 25 April 2012 Biophysics and protein dynamics have shaped our lives when it comes down to advancements in medicine. In living cells‚ proteins are the main components that keep the organism running at its best with every single protein and enzyme having their own function. The discovery of DNA‚ RNA‚ and other protein synthesis became the structures of life in a new perspective in the smallest ways leading to the continuing studies to uncover more
Premium DNA Gene Protein