Distillation of vodka Athena Bianca Mattus*‚ Rency Mae Silvestre‚ Maria Robelaine Tenefrancia‚ Shaira Mae Yu Department of Chemistry‚ College of Science *Corresponding author; e-mail: tinabianca_09@yahoo.com Abstract Through simple distillation‚ the percent ethanol and percent loss of 15 mL of vodka was computed. The calculations were supported by a flammability test. With the distillation process reaching 100oC‚ 6.0 mL of distillate was collected. The determination of ethanol from the distillate
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In Defending the One Percent‚ Gregory Mankiw begins with difficult to imagine experiment where a perfect economic equality exist and one day the utopia is disturbed by a genius entrepreneur with an idea of a new product. Because of the magnificent idea everyone would like to buy the product in a voluntary exchange‚ which results in an extreme unequal distribution of income. Since there are no policies that follow the Pareto criterion‚ the question is if the government should shift to a progressive
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UVA-M-0803 Sept. 2‚ 2011 SVEDKA VODKA (C): MARKETING MIX IN THE VODKA INDUSTRY Associated with sophistication ever since James Bond first ordered a vodka martini “shaken‚ not stirred‚” vodka has enjoyed tremendous success over the decades leading up to SVEDKA’s debut. The vodka-enthusiast women of the hit HBO series Sex and the City provided renewed energy for vodka in early 2000‚ just as the more-than-40-year bump Mr. Bond had provided was losing luster. In 2007‚ Smirnoff was the highest-selling
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consumers connect to the brand name in memory’ (Rio‚ Vazquez‚ & Iglesias‚ 2001). In order to get a positive image of the brand‚ it was vital for V&S to have Absolut Vodka advertisements work well with the American consumer and their society; but without diminishing the original Spanish identity from the
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History of Absolut Vodka Absolut Norfolk Vodka has been a very popular spirit since 1979. It is the fourth largest international premium spirit in the world. It’s was made in a small village called Ahus in Southern Sweden. From 1979 to 2010 they have branch out over fifteen different brands and flavor all over the world. Absolut Vodka uses a unique process called continuous distillation it was introduced in the nineteenth century by a man named Olsson Smith known as “The Vodka King”. His mind
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Critical Analysis on Defending Slavery‚ Finkelman Paul Defending slavery demonstrate the opinions and knowledge that the Southerners held concerning blacks and slavery. Paul Finkelman talks about slave legitimacy in colonial America. He argues that the first defense of slavery became visible after the end of American Revolution; it attempted to justify continuous forced labor with the Declaration of Independence. This essay aims at critically analyzing ideologies and racial theories that Southerners
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ETHS 160 F Gerald Padilla May 1‚ 2014 Group Paper: Ch. 6 Defending the West Chapter 6 : Defending the West The expansion from East to West in America that occurred during 1840’s through 1890’s triggered imperative change in the lives of indigenous people. This expansion is also known as the Manifest Destiny in which‚ Europeans claimed to have the God given right expand the United States from the Atlantic to the Pacific Ocean. During this expansion Americans forced their
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Introduction Absolut Vodka is a French-owned brand of vodka‚ produced near Åhus‚ Skåne‚ in southern Sweden. Since March 2008‚ the company has been owned by the French firm Pernod Ricard‚ having been sold by V&S Group‚ which is owned by the Swedish government. Absolut is the third largest brand of alcoholic spirits in the world after Bacardi and Smirnoff‚ and is sold in 126 countries. Absolut’s beautiful “Anthem” commercial was the result of a collaborative effort by a group of artists‚ who created
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Defending Slavery The purpose of this paper is to discuss the issue of African slavery in America in the antebellum by late eighteenth century and before the antebellum crisis as discussed in Paul Finkelman’s book: Defending Slavery. This paper will summarize the first part of book taking as a main topic racial aspects of the slavery. After the introductory summary ‚ this paper will focus in two specific sections found in the second part of the book: “Religion and Slavery” and “Racial
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Absolute Vodka: Defending a1.0-Executive Summary V&S group‚ a Swedish company owned by the government created V&S Spirits to produce market and sell Absolut Vodka which is the company’s strongest brand (created in 1979). To maximise the brand’s market share and strengthen its competitive position‚ the company established a jointed venture called Future Brands LLC to distribute its products more effectively strictly in the USA‚ which is Absolut’s strongest market. Although the brand is the second
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