Academic Article Review Jessica Peleck Marketing Management MBA 545 September 14‚ 2014 Dr Dave Hinkes Abstract Choosy moms choose Jiff; this is identity marketing at its finest. A marketing message often appears as the article When Identity Marketing Backfires: Consumer Agency in Identity Expression states to consumers based on a products identity. They gave the example of Jiff peanut butter targeting mothers with the catch phrase or slogan “choosy moms choose jiff” they gave others as
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SMART GOAL 1. Academic -My academic goal is to improve my knowledge and skills‚ and graduate from TWU with Honors Bachelors of Science in Nursing degree in year 2016. By doing this‚ I will take the courses necessary and use my resources when I do not understand a material. I have currently been attending study group sessions every Tuesday and Thursdays at 4p.m to 5:30p.m since September 2013. I will continue to attend these study sessions until the semester of fall 2013 ends. 2. Professional/Career
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ACCT 203: Section 1 Essay Instructions The Issue: You are a partner in Acme Accounting PSC and as such are considering how to respond to a letter written to you by “Bob” a new client. In his letter‚ he stated that he heard that there are two ways he can identify cost in the normal course of his construction business operations. He would like two know what they are‚ the major differences between them and which one best fits his business in terms of performance analysis. Your partners have asked
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The formation of the debit and credit concept In this simplified form we can begin to see what the mathematician and Father of Accounting (Luca Pacioli) saw in 1494 when he codified the double-entry bookkeeping system. It is his codified system that outlined the rules for applying debits and credits when recording the financial transactions of a business in the double-entry bookkeeping system. Now remember that Luca’s book in 1494 was written and published in Latin and at a time when the concept
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Academic and Professional Integrity Elements 1. Feeling your feelings 2. Speaking authentic 3. Taking responsibilities 4. Don’t allow yourself to radiate negative energy 5. Stay away from negative people 6. Honesty is the key 7. The greatest asset that I have is the perception that other have of us 8. Explaining what you’re doing and how you’re doing it 9. Don’t lie 10. Keeping agreements Ethics and Integrity Situations 1. Reusing classmate’s paper 2.
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words each: 1. Describe one academic goal that you have created using the SMART criteria. How do SMART criteria contribute to your academic goals?. One academic goal I have created using the SMART is getting my degree in business management‚ the reason is this goal has a lot to do with my professional goal. The main goals in my life are academic and professional‚ for me to get a good career. My goal has to be accomplished first to accomplish my professional goal. 2. Describe
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Classmates‚ According to (Oster‚ 2014)‚ "Percentage of receivables and percentage of sales are two accounting allowance methods used to reconcile customer accounts deemed noncollectable. When allowed by generally accepted accounting principles (GAAP)‚ these two strategies are preferred over direct write-off of bad debt expenses. Percentage of receivables and percentage of sales provide a business with the ability to accurately estimate the expected bad debt losses they will have in each succeeding
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8/2/2012 Objective of Lecture 2 CLASSIFICATION OF ACCOUNTS & ACCOUNTING EQUATION • By end of lecture 2‚ all students should be able to:(a) Understand the five categories of accounts and able to classify them into the respective categories (b) Understand the accounting equation and the relationship between assets‚ liabilities and owner’s equity. Classifications of accounts • • 1. 2. 3. 4. 5. An account is used to record all information regarding an item. The five major
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ACCOUNTING SUBSTANCE OVER FORM Substance over form is an accounting concept where the entity is accounting for items according to their substance and economic reality and not merely their legal form. It is one of the key determinants of reliable information. For most transactions there will be no difference and in some cases however‚ the two diverge and the choice of how to present the transactions can give very different results. This differences occurs when an asset or liability is not recognized
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ACCOUNTING NOTES FOR MY PERSONAL USE 4/12/2013 ELISHA VERIWA | Introduction to Accounting Accountancy is the process of communicating financial information about a business entity to users (stakeholders) such as shareholders and managers (Elliot‚ Barry & Elliot‚ Jamie: Financial accounting and reporting). Accounting has been defined as: * the art of recording‚ classifying‚ and summarizing in a significant manner and in terms of money‚ transactions and events which are‚ in part at least
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