RESEARCH Research is defined as the creation of new knowledge and/or the use of existing knowledge in a new and creative way so as to generate new concepts‚ methodologies and understandings. This could include synthesis and analysis of previous research to the extent that it leads to new and creative outcomes. This definition of research is consistent with a broad notion of research and experimental development (R&D) as comprising of creative work undertaken on a systematic basis in order to
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chapter presents the methodology used for the study. It explains procedures used to obtain data and the techniques used in analyzing the data obtained. It highlights the type of research‚ and gives details about the population of the study‚ sample and sampling techniques. It also discusses data collection instrument‚ as well as methods of data analysis plan. 3.2 Type of Research This research shall be a qualitative research that seeks to find out the problem of SMEs accessing credit from commercial banks
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ABOUT CONSUMER BEHAVIOUR Consumer behavior is an applied discipline. Its application exists at two different levels of analysis. One is at the micro level perspective and other at the macro level perspective. Micro level seeks application of the knowledge faced by the individual‚ firm or an organization. The macro perspective applied knowledge of consumer include the aggregate level of problem faced by large groups or by society as a whole. Buying behavior is an attempt to understand and predict
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Effect of Advertisements on Children with special reference to Confectionary products 2:53 PM FARAZ MUGHAL NO COMMENTS ABSTRACT I investigated children’s understanding of TV advertisements‚ which is their ability to distinguish Between TV programs and commercials and their comprehension of advertising intent‚ using Verbal and non-verbal measurements. The sample consists of 150 children‚ their parents 150. Results using non-verbal measures suggest that most children are able to distinguish
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EMPLOYEE ATTRITION ‘An Analysis of Factors Influencing Attrition in the growing Economies’ INTRODUCTION In the recent decades the Indian industry has changed its outlook. The employment scene has changed its appearance. The factors like skill sets‚ job satisfaction drive the employment and not just the money. The employer hence faces the heat of continuous employee turnover. Continuous efforts are made by organisations to control the employee turnover rate as it directly affects the performance
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Table of Contents |Sr. No. |Particular |PAGE No. | |1. |Declaration |i | |2. |Certificate of Institute |ii | |3. |Preface |iii | |4.
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SAMPLING DISTRIBUTIONS |6.1 POPULATION AND SAMPLING DISTRIBUTION | |6.1.1 Population Distribution | Suppose there are only five students in an advanced statistics class and the midterm scores of these five students are: 70 78 80 80 95 Let x denote the score
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This is a practical way of looking at something‚ usually realistic and experimental. Ethics: Set of guidelines that psychologists should follow- participants should not be embarrassed‚ have loss of self-esteem‚ changing a person etc. Event Sampling: When the researcher records an event every time it happens Experiment/Alternative Hypotheses: predicts that one variable will affect another. E.g. People who listen to music
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EXECUTIVE SUMMARY The objective of this research is to find out the reasons for the low brand preference of the Fellowship Management Programme of Xavier Institute of Management in comparison to the Fellowship programmes of IIMs and XLRI. This research is an attempt to find out the preference of aspirants of FPM program on the basis of various Key Information Areas. In order to find out the right solution to the research problem researchers have also tried to understand the strengths and weakness
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CHAPTER ONE INTRODUCTION Disability is a universal element in the human condition to which no one is immune. The comprehension on disability‚ throughout the history‚ has rested on make-belief ideas. The direct result of these stereo-typed imaging and consequential action by the society and polity on the persons with disabilities (PWDs) has been their neglect. This neglect bars persons with disabilities from normal economic‚ social and political activities in their families‚ communities‚ essential
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