Beyond those factors‚ in case of personal care brand extension‚ media planning‚ brand development and brand management and public relation to communicate the brand are considered to be influential in evaluating the success of brand extension. This research work is perused to evaluate the effectiveness of brand extension strategy in personal care products in general and brand extension strategy of Dove brand of Unilever. The report will elaborate whether brand extension strategy of Dove was successful
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relationship between IT and organizational structure. As organizations need to process more information under these uncertain conditions‚ IT is one possible way for organizations to increase their information processing capability. We are conducting a research in HBL bank that‚ how bank increase the number of account holders using Internet banking among its Current Account holders. IT has a dramatic effect on both people’s personal and professional lives. IT is also changing the nature of organizations
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PART 3 Methodology Research Design My research approach is: (check one) _____ Descriptive. If descriptive‚ what are your variables? _____ Correlational. If correlational‚ what variable(s) will be correlated & with what other variable(s)? __X__ Quasi-Experimental / Experimental What is (are) the independent variable(s)? What is (are) the dependent variable(s)? My research design is: (describe your study design) Population and Sample
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Purpose of Econometrics Continuous and Discrete Data What is Econometrics? Literal meaning is “measurement in economics”. Definition of financial econometrics: The application of statistical and mathematical techniques to problems in finance and accounting. Continuous data can take on any value and are not confined to take specific numbers. Discrete data can only take on certain values‚ which are usually integers Types of Data Dummy variable A dummy variable (also known as indicator
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Chinese construction industry (V) Brief Literature Review Sources of risk Classification of risk Perceptions of risk Risk management process (VI) Methodology Secondary Analysis Questionnaire Individual Interviews Case Study (VII) Proposed Research Time-Table (VIII) References Proposed Title: Risk and its Management in construction industry in China Introduction: The increasing pace of change‚ customer demands and market globalization all put risk management high on the agenda for forward
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QS World University Rankings by Subject 2014 - Accounting & Financ... http://www.topuniversities.com/university-rankings/university-subject-... This site uses cookies. By continuing to browse the site you are agreeing to our use of cookies. Review our cookies information for more details. Welcome to the QS World University Rankings by Subject 2013/14. Compare the world’s top universities‚ sort by region‚ find the best universities in your academic field‚ and create your own personalized ranking
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FINANCE FOR NON-FINANCIAL PERSONNEL Specialist Program Area Knowing how to read financial statements will be invaluable throughout your career‚ in analyzing business opportunities‚ assessing financial risks‚ and communicating your ideas to others. Accounting & Finance for Non-Financial Personnel teaches how financial data is generated and reported‚ as well as how it is used for decision making and analysis. Program Overview Finance for Non-Financial Personnel will help participants
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Proposal to Investigate Formal Ethics Teachings for Accounting Students September 22‚ 2011 A. Introduction The importance of business ethics is increasing by the hour. Proof for this is one business scandal after another that fills our daily newspapers and business journals. Obviously not all business students today intend to get involved in unethical behavior. Nevertheless‚ some may be involved in serious law suits ten years from today. The reason for this may be simply because they did
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RESEARCH PROPOSAL BY GROUP 26 THE EFFECTS OF HIGH RATES OF TAXES ON INDIVIDUALS AND CORPORATE INSTITUTIONS‚ (A CASE STUDY OF THE ACCRA METROPOLIS) Background of the study Government revenue is one of the major criteria through which many governments and states finance their developmental and economic projects. In most case the revenue to the government comes through the tax revenue or through the taxation of indigenes personal incomes and income to corporate institutions. In Ghana‚ revenue to the
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The Need for Campaign Finance Money is such a devilish thing. Money can be a very helpful tool to improve one’s life but in certain hands‚ can limit the right and beliefs of others. This idea is quite evident in the American political arena. Campaigns for various offices are at the mercy of money. A candidate’s chance at being elected to office typically hinges on his or her ability to be noticed through ads‚ billboards‚ tv time‚ social media or any other similar method. Most of these methods require
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