it one of the main beneficiaries of this trend.[9] Acer grew quickly in Europe in part by embracing the use of more traditional distribution channels targeting retail consumers when some rivals were pursuing online sales and business customers. In 2007 Acer bought Gateway in the USA and Packard Bell in Europe and became the Number 3 world provider of computers and number 2 for notebooks‚ and achieved significant improvement in profitability. Acer has been striving to become the world`s largest PC
Premium Marketing European Union Economics
SWOT Analysis | Strength | 1. Acer group employs 8000 employees across the globe2. Operational Efficiency‚ tight control on Overhead Costs3. It has huge network‚ in around 38 countries so it works on Economies of Scale4. Acer’s aggressive price strategy‚ particularly suitable to a time of economic recession | Weakness | 1. Less prescence in B2B market when compared to Dell or Lenovo 2. It has limited product portfolio for midsize business 3. Market share growth is slow due to competition;
Premium Netbook Personal computer Lenovo
which has revolutionized manufacturing by decreasing waste and improving quality of products. This OMM system has become so popular it has been adopted and its methods benchmarked by industries and companies outside of manufacturing. Toyota‚ Aetna‚ and Acer are three diverse companies with their core competencies residing in car manufacturing‚ healthcare services‚ and computer distribution. However all three companies have managed to successfully utilize TQM to govern their operations and processes.
Premium Total quality management Quality management Supply and demand
respondents were participated in this study. The data were analyzed and summarized with SPSS software and binary logistic regression analysis was used to examine which sale promotion factors that impact on consumers’ purchasing decision of Portable PC Acer and Compaq & HP. The results of this research is indicated that the sale promotion factors “Offer member card for discount” ‚ “Extend warranty period” ‚ “Bundled with scanner” ‚ “Billboard‚ radio‚ leaflet‚ and magazine”‚ and “Able to pay by installments”
Premium Regression analysis Logistic regression Marketing
understanding of the ways in which finance is managed within a business organization. Acer was founded by Stan Shih‚ his wife Carolyn Yeh‚ and a group of five others as Multitech in 1976‚ headquartered in Hsinchu City‚ Taiwan. It began with eleven employees and US$25‚000 in capital. Initially‚ it was primarily a distributor of electronic parts and a consultant in the use of microprocessor technologies. The company was renamed Acer in 1987. EXCUTIVE SUMMARY The report below about the following issues: 1
Premium Cash flow Costs Variable cost
CHAPTER 6 Entering Global Markets “The multinational corporation knows a lot about a great many countries and congenially adapts to supposed differences..... By contrast‚ the global corporation knows everything about one great thing. It knows about the absolute need to be competitive on a worldwide basis as well as nationally and seeks constantly to drive down prices by standardising what it sells and how it operates. It treats the world as composed of a few standardised markets rather than
Premium Marketing Marketing research Joint venture
06-4702-Conklin.qxd 5/10/2005 6:00 PM Page 561 6 INTEGRATIVE CASES I n this chapter‚ the objective is to discuss cases that draw on the frameworks and perspectives developed throughout the casebook and that include important issues from each of the earlier chapters. GM IN CHINA For GM China‚ the year 2004 brought a wide variety of new challenges that added to an already complex business environment. The industry structure was changing quickly. Demand and supply projections
Premium Automotive industry General Motors
| Research on Laptop Buying behavior of students in SIC | Submitted in partial fulfilment of the requirements for Research Methodology 2008-2010 | s | | | | Table of Contents Executive Summary 3 Background (Including Scope) 3 Research Methodology 3 Primary Research Objective 3 Secondary Research Objectives 3 Exploratory Research Findings 4 Research Methodology 4 Data Collection Method 4 Analytical Techniques 4 Time Schedule 4 Preliminary Decisions 5 Questionnaire Design 7
Premium Hewlett-Packard Laptop Netbook
Sony‚ Motorola‚ LG‚ Acer join Apple‚ HTC to focus on top-end smartphones in India KOLKATA/NEW DELHI: Once popular mobile phone brands Sony‚ Motorola and LG are joining the likes of HTC and Apple and focusing on the small but lucrative segment of high-value smartphones in the Indian market. The shift comes after multiple failed attempts to salvage market share in the fiercely-competitive feature phone and entry-level smartphone segments. These companies may have globally decided to move out of feature
Premium Mobile phone
A Strategic management Report On The Laptop Industry in India By: Abhishek Dutta Ayush Palod Amit Jha Aditya Patnaik Debanjan Roy Kanwardeep Singh Mukesh Lohan Pallavi Arora Ravinder Pal Singh Shantanu Sinha Sujay Kher Somdipto Ghosh A brief Introduction on the Laptop Industry of India Computers One industry which continues to hold its head high even in an environment of industrial slowdown is information technology (IT) - with annual growth rates of software value hovering between 20% and 30%
Premium Personal computer Laptop Netbook