TABLE OF CONTENTS I. Background of the Case 3 II. Statement of the Problem 4 III. Goals and Objectives 4 IV. Areas of Consideration (Analysis ad Assumptions) 4 a. SWOT Analysis 4 b. STP (Segmentation‚ Target‚ Positioning) 5 c. 4 P’s 5 d. Ethical Issues in Marketing Communications 8 V. Decision Criteria 9 a. Ease of implementation 9 b. Sustainability 9 c. Marketing Costs 9 d. Brand Awareness and Credibility 10 VI. Alternative Courses Action: 10 1. Do Nothing 10 2. Re-brand the product with another
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RUMAH SAKIT PONDOK INDAH : More Than Single Hospital Name Rumah Sakit Pondok Indah (RSPI) is the first modern private hospital in Indonesia‚ located in Pondok Indah‚ South Jakarta. Starting to give public services officially on 1986‚ it has been growing become one of the best healthcare provider supported by trained doctors for various specialities and equipped with the latest medical support services. More than 200 specialists‚ sub specialists and practitioners has been collaborating to deliver
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stay away from obesity and other such problems. They develop many characteristics in us‚ which prove to be very useful in future. They teach us discipline‚ as we have to follow all the rules while playing any game. Games having time – limits like – Kho – Kho‚ Kabaddi etc actually make us punctual and also teach us the quality of time – management. When we are playing any team game‚ we learn multiple qualities at a time. We learn to co – operate with our team members; we learn to work for a group or
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McDonalds Marketing in India 2012 S. VIKRAM 10BCO053 2012 ------------------------------------------------- Department of Commerce ------------------------------------------------- ------------------------------------------------- Sri Krishna Arts and Science College Autonomous College affiliated to Bharathiar University Accredited by NAAC with ’A’ Grade An ISO 9001-2008 Certified Institution Coimbatore McDonalds Marketing in India Done by: S.VIKRAM
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National Culture National culture is the value system and pride associated with a nation. Many people deny their national culture when they move to a new location‚ and embrace the national culture of their new home. Characteristics of culture As one might expect‚ all cultures must share several characteristics if ‘’culture’’ is to be differentiated from other forms of behavior. These similarities between all cultures are surprisingly few. The ultimate goal of cultural anthropology is to determine
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The war between detergent giants Hindustan Unilever (HUL) and Procter & Gamble (P&G) continues. [pic] This ad is special as it is plain stupid. However‚ a recent ad on TV takes a direct dig on the competitor’s product which is not something that has been seen on the Indi-Ad scene. The indirect references in ads have been in plenty but never ever I have seen such a direct attack. If you are familiar with Tide ads‚ their USP has been to highlight the superior technology which make the clothes more
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Dowry system in India From Wikipedia‚ the free encyclopedia Jump to: navigation‚ search This article may require cleanup to meet Wikipedia ’s quality standards. The specific problem is: reference formatting. Please help improve this article if you can. (March 2013) In India‚ dowry (Hindi: दहेज‚ Dahēja in Hindi)[1] is the payment in cash or some kind of gifts given to bridegroom ’s family along with the bride. Generally they include cash‚ jewellery‚[2] electrical appliances‚ furniture‚ bedding
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Border Disputes between Pakistan and Afghanistan: Historical‚ political and Strategic Perspective Introduction: Pakistan came in to being on Islamic ideology revolving around the concept of Muslim Ummah and destined to be a symbol of universal Islamic solidarity across the globe. According to the first Prime Minister of Pakistan‚ Liaqat Ali Khan‚ ‘A cardinal feature of this ideology (of Pakistan) is to make Muslim brotherhood a living reality. It is therefore‚ part of the mission which Pakistan has
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know what happened on that day is his ex wife‚ Gaye Raymond.. Roy Raymond could of possibly killed himself because of his divorce. Or because of the bankruptcy with his other stores. It even could be because of his economic demise. Since no one was on the Golden Gate Bridge with Roy Raymond‚ we may never know why he decided to take his own life. The Tabloids tell many different stories‚ but which one is the truth? Does His ex wife‚ Gaye‚ know? She knew he was severely depressed
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3/14/13 [Rights Issue] Jarawa Tribes‚ Human Safari‚ Buffer Area‚ Tribal Commission‚ 13th Schedule « Mrunal [Rights Issue] Jarawa Tribes‚ Human Safari‚ Buffer Area‚ Tribal Commission‚ 13th Schedule Who are the Jawaras? What is Andaman Trunk Road (ATR)? Human Safari? Road: To shut or Not to Shut? Dancing Video controversy Buffer Zone Case Chronology Tribal Commissions Mock Questions Who are the Jawaras? They are tribal people living in the South Andaman islands. (approx. just 400 of them
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